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WP7 to Overtake iPhone in Russia

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#1 FMH

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Posted 02 March 2012 - 17:27

IDC: 250,000 Windows Phones already sold in Russia, to overtake iPhone this quarter

It seems Windows Phone in Russia is turning into a roaring success.
According to IDC more than 250,000 Windows Phones have been
sold in Russia since phones supporting the language were released
in September 2011, taking 3% market share in 2011.

The performance has in fact been so encouraging that they expect
Windows Phone to take 14% market share in 2012, ahead of iPhone,
which is expected to only take 9% of the market.

Said Simon Baker, analyst at the IDC:

Today’s sales results of a new mobile platform from Microsoft allows
one to predict that in the first quarter of 2012 Windows Phone is likely
to be able to surpass the number of iOS smartphones sold in Russia
In a press release Microsoft notes retailers selling Windows Phones
were very pleased with the results, saying they surpassed expectations,
and that Windows Phone was off to a stronger start than Android at
the same stage in 2009.

Buyers were also very satisfied with their handsets, with 98% are satisfied
and 94% willing to recommend it to friends.

They also note women for 59% of buyers, nothing this is sign of another
success – creating a phone that focussed on functionality rather than
specs and which was easy to use out of the box.

Source


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#2 Muhammad Farrukh

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Posted 02 March 2012 - 17:28

Wow that gain is HUGE
(Y)

#3 thealexweb

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Posted 02 March 2012 - 17:30

Tough sounding headline, but a 10 second observation would reveal that this gain has come at the expensive of Symbian, iOS and Android have both continued to gain.

#4 OP FMH

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Posted 02 March 2012 - 17:38

Tough sounding headline, but a 10 second observation would reveal that this gain has come at the expensive of Symbian, iOS and Android have both continued to gain.


Ignore the headline, and read the report. It basically says the same thing. At the rate Windows Phone is growing, it will overtake iPhone's market share.

Some info from the data:-
  • iPhone only gained 8% market share, and it has been there for over almost 5 years!
  • Windows Phone has only been there for less than 4 months, but gained over 3% market share (for 2011)


#5 BajiRav

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Posted 02 March 2012 - 18:32

Ignore the headline, and read the report. It basically says the same thing. At the rate Windows Phone is growing, it will overtake iPhone's market share.

Some info from the data:-

  • iPhone only gained 8% market share, and it has been there for over almost 5 years!
  • Windows Phone has only been there for less than 4 months, but gained over 3% market share (for 2011)

but iPhone hasn't been out for "over almost 5 years" yet :p

#6 coth

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Posted 02 March 2012 - 20:17

At the end of the year it's possible, but i doubt it will overtake iPhone this quarter.

MS still has a lot to do with localization.

iPhone gained just 8% because it's oriented on rich people. Unlike in US where you pay $199 once then paying off 2 year as contract, here it cost $1200+, 1,5+ times more expensive than SGSII, which is most popular Android device.

#7 bbfc_uk

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Posted 02 March 2012 - 20:22

At the end of the year it's possible, but i doubt it will overtake iPhone this quarter.

MS still has a lot to do with localization.

iPhone gained just 8% because it's oriented on rich people. Unlike in US where you pay $199 once then paying off 2 year as contract, here it cost $1200+, 1,5+ times more expensive than SGSII, which is most popular Android device.


I was just about to say something along those lines. It will be down to the price, and as you've said, its a LOT more expensive than Android and WP handsets.

#8 -Razorfold

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Posted 02 March 2012 - 20:38

At the end of the year it's possible, but i doubt it will overtake iPhone this quarter.

MS still has a lot to do with localization.

iPhone gained just 8% because it's oriented on rich people. Unlike in US where you pay $199 once then paying off 2 year as contract, here it cost $1200+, 1,5+ times more expensive than SGSII, which is most popular Android device.

Holy crap I actually thought you were exaggerating when you said $1,200, but you weren't :|

http://www.shop.mts.ru/phones/apple/

$1,200 for the 16gb and close to $1,400 for the 32gb :|

#9 c3ntury

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Posted 02 March 2012 - 20:47

Very, very impressive. A sign of things to come perhaps?

#10 Nerd Rage

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Posted 02 March 2012 - 20:54

Once MS gets more enterprise oriented with their Windows Phones and polishes Skydrive a bit more, they are going to be very tough.

#11 coth

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Posted 04 March 2012 - 18:16

Holy crap I actually thought you were exaggerating when you said $1,200, but you weren't :|

http://www.shop.mts.ru/phones/apple/

$1,200 for the 16gb and close to $1,400 for the 32gb :|

that's it. iphone is a sign of wealth here. that's why nokia had to kill vertu.

#12 coth

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Posted 04 March 2012 - 18:52

Once MS gets more enterprise oriented with their Windows Phones and polishes Skydrive a bit more, they are going to be very tough.

Nobody cares of Skydrive and Bing in Russia. That's why MS had to partner with Yandex, so Yandex is default search engine on Windows Phone and for some WP services in Russia. And one of reasons why MS acquired Skype. It's very large competition on IM market where Skype is on same level with Mail.Ru (MRA, ICQ), QIP, Yandex, Google and many other IM services. I would say it's second after ICQ. While WLM, which is monopolist on west has ~0% on Russian IM market.

So, people more likely care of ability to use USB without any dances, good browsers, proper pricing policy in marketplace (like Steam has independent prices for different parts of the world, not a single price) and some of popular programs that are not released for WP. 2GIS, Wizee, Opera, free YouTube app - that is what at least does not exist for WP. ICQ was just released few days ago. That was highly important because people prefer to use IMs rather than SMS.
But Yandex, QIWI, Vkontakte, Odnoklassniki, Kinopoisk and some other popular apps and services already released their apps just in less than half a year. Android had to wait over a year for most of them.

But still there are a lot things to do and I hope they won't fail with Windows 8 as well, though at the moment doesn't look that nice (localization i mean).

#13 remixedcat

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Posted 04 March 2012 - 18:59

well you can easily use the OS with gloves and it's always cold there LOL.

#14 coth

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Posted 04 March 2012 - 23:25

you can't. and moscow has same climate as minneapolis in winter and much hotter in summer.