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techbeck

Hasbro fails to block sales of Transformer Prime

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wow i'm surprised Hasbro lost this.

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No one is going to confuse an expensive tablet with a toy robot, hasbro has no case.

So i can make a video game and call it John Carter Jr and as long as the game has nothing to do with John Carter i'm okay.

I don't think so.

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So i can make a video game and call it John Carter Jr and as long as the game has nothing to do with John Carter i'm okay.

I don't think so.

That's different. It might be viable that consumers would be confused, and think its a video game related to or about the john carter movie (I assume this is what you are referring to?) because movies and video games often overlap like this.

A laptop has nothing to do with the transformer brand. No one is going to buy it thinking its a toy robot or something. If they called it optimus prime then I can see their case, but "transformer prime" is generic enough to not be directly related or confusing to customers.

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