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Microsoft unveils its new logo, 25 years after the original

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#16 Marcel T

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Posted 23 August 2012 - 14:39

I like the symbolism that ties in with each of the colors in the logo. What's yellow though? ;)

Bing.


#17 +Xenosion

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Posted 23 August 2012 - 14:41

Bing.

Ah, yes. (Y) They should have that in the video.

#18 ozgeek

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Posted 23 August 2012 - 14:46

This new logo seems to show that this company lacks inspiration and innovation. It seems to show that Microsoft is lacking in the graphics design department. I am tired of their constant-change antecs while Apple haven't changed much over the years, yet still prove successful. That is why I am considering switching to Apple.

#19 Marcel T

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Posted 23 August 2012 - 14:51

I am tired of their constant-change antecs while Apple haven't changed much over the years, yet still prove successful.


You're joking, right?

#20 ahhell

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Posted 23 August 2012 - 15:08

This new logo seems to show that this company lacks inspiration and innovation. It seems to show that Microsoft is lacking in the graphics design department. I am tired of their constant-change antecs while Apple haven't changed much over the years, yet still prove successful. That is why I am considering switching to Apple.

You're thinking of switching to Apple because of **** like this??? How shallow and petty are you?

#21 Boz

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Posted 23 August 2012 - 16:23

As stupid as Windows 8. But I guess, can't say this to be a surprise. Microsoft, has been traditionally tasteless. Their previous logo had some style. This one has zero, just like anything they do these days (notable exception still goes to Xbox team)


I mean how is this:
Posted Image

better than this:

Posted Image

The old logo was bold, strong, dynamic.. it had style and edge. It just felt powerful.

The new one looks like a 5 year old came up with it. Just look at that kerning (especially with f and t). Atrocious.

#22 Rudy

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Posted 23 August 2012 - 16:27

I don't understand why they couldn't make the Windows logo like that.... the one for Win8 sucks

#23 Boz

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Posted 23 August 2012 - 16:30

Because more complexity is always better?


Minimalistic only works when you have style and is clever (serves the purpose). Going minimalistic for the sake of doing it and without style looks just as bad as anything else that's ugly.

#24 +Quillz

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Posted 23 August 2012 - 17:23

I, too, wonder why this isn't the Windows 8 logo. So they have a corporate logo, a different Windows logo, a different Xbox logo and a different Office logo. Are we going to be seeing the corporate logo on new keyboards, or the Windows logo? When is it appropriate to use the corporate logo in place of the Windows logo? It's not bad, but I think it's a bit confusing. I think they should have picked one corporate logo and used it everywhere.

#25 McKay

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Posted 23 August 2012 - 17:28

Anyone know what the song in the video is?

#26 BajiRav

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Posted 23 August 2012 - 17:35

I guess nice and simple logo.

did they also make it in ms paint?

Nope, they made it in Fresh Paint :p

Anyone know what the song in the video is?

From a comment on the verge (similar sounding)
http://www.youtube.com/watch?v=28tZ-S1LFok

#27 Growled

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Posted 24 August 2012 - 02:56

Meh. Is that it?

#28 Vandalsquad

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Posted 24 August 2012 - 13:58

Prefer the old!

#29 George P

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Posted 24 August 2012 - 15:48

I didn't know everyone was a logo specialist in here as well. You guys are just full of surprises it seems.

The new logo while new still shares elements from the old one, the f and t are still joined and have the same bends, and the color "flag" is still there. The logo isn't just the name and text but the flag as well, together, while the old one was just the name itself.

In the end this update matches with other things they've done, the font matches what they use in their products and the logo matches the logo on the MS stores, and also by extension and use of shapes the new UI. But hey, i'm sure some experts in here will post some better stuff for all of us to see.

#30 BajiRav

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Posted 24 August 2012 - 15:52

I didn't know everyone was a logo specialist in here as well. You guys are just full of surprises it seems.

The new logo while new still shares elements from the old one, the f and t are still joined and have the same bends, and the color "flag" is still there. The logo isn't just the name and text but the flag as well, together, while the old one was just the name itself.

In the end this update matches with other things they've done, the font matches what they use in their products and the logo matches the logo on the MS stores, and also by extension and use of shapes the new UI. But hey, i'm sure some experts in here will post some better stuff for all of us to see.

The logo is just fine on a tablet, lack of depth is its problem for desktops because real PCs don't have 2D logos. :p
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Anything remotely Metro is an instant "it's fugly" these days :/.



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