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Microsoft the best company of failed products/brands


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#16 Astra.Xtreme

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Posted 10 January 2013 - 17:53

A product is only a true failure if it didn't make a net profit for the company. I agree that the Kin was a flop, but I'm sure everything else made Microsoft money.
A lot of those products were simply phased out due to tech advance and market trend shift, so that doesn't really make them failures either.


#17 PhilTheThrill

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Posted 10 January 2013 - 17:58

Success is the ability to go from one failure to another with no loss of enthusiasm.
- Sir Winston Churchill

#18 nohone

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Posted 10 January 2013 - 18:03

look above, it still was a failure, WP7 is not really amazing, come back and say that then it has 50-75% market share


Once again, if this is the criteria for being a success, every OS except for Windows is a failure. Every phone is a failure, the iPhone has a 15% marketshare and Android has 75%. But that is of smartphones, there are many, many more non-smartphones sold per year so the overall percentage of Android phones is very small.

it is obvious you are desperate to find a way to prove that Microsoft is a failure. So what do you think is a success?

#19 paganinio

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Posted 10 January 2013 - 18:13

Microsoft Flight Simulator is the synonym for quality and class. Also Forza 3 only runs on Microsoft devices so that's another win.

#20 Jason Stillion

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Posted 10 January 2013 - 18:20

Microsoft's "Play For Sure" music drm scheme also comes to mind

Microsoft Flight Simulator is the synonym for quality and class. Also Forza 3 only runs on Microsoft devices so that's another win.


I hated they shut down Flight Simulator, and they also shut down the inferior "Flight" replacement (no more development).

#21 BillyJack

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Posted 10 January 2013 - 21:56

I agree with you and some others too. Think about it, Steve Jobs ran Apple making all of the decisions and had one vision. Their product is simple, great at what it does, and the their entire focus. Microsoft makes great products but try to hard at adding too much complicating the product, limiting what it can become due to adding too many features, and they have so many products they can't focus. When Bill Gates was there was he the only one making decisions? Who is making the decisions now. Seems to me like each one of Microsoft's divisions have a vision and they all make their own decisions without all focusing on one thing. To make things worse each one of those divisions have numerous products. Eventually the products start to get bastardized by who ever is making the decisions for that division. Then later on someone else comes on board to run that division and the same thing happens all over again. It is also obvious that their marketing teams suck but they seem to being doing good now that they have fired them all and hired the new marketing team that they have. Only time will tell if they can market themselves as well as Apple can. Also they should really focus on making their products great at what they do rather than doing many things good.

#22 Zlain

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Posted 10 January 2013 - 22:41

I really wish they'd integrated Live Messenger into Skype better. Its just a mess at the moment with people having issues getting it to work and then having duplicate accounts.

#23 Luis Mazza

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Posted 10 January 2013 - 22:51

So why is MS so bad at brands, products and sticking by their product?


I think there's only one answer for this... It's called Windows and Office... These products created Microsoft and now they can kill the company.
It's like if Apple was selling Macs (and only Macs) for 30 years.
Innovation is only possible with great, modern management.









A product is only a true failure if it didn't make a net profit for the company. I agree that the Kin was a flop, but I'm sure everything else made Microsoft money.
A lot of those products were simply phased out due to tech advance and market trend shift, so that doesn't really make them failures either.


A bad product, even if it makes a net profift, can kill a company and mainly it's brand over time.

#24 Jolo

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Posted 10 January 2013 - 22:55

Microsoft should be more careful on introducing new brands and products lines. Especially with names.

For example, Windows RT. I think it's an absolutely incorrect name. Most people will be confused and they will think: "Oh! a cheap tablet with FULL Windows". Is very difficult for a store employee explain the differences bewteen a Surface and a Surface Pro, and why Windows RT can't run x86 Windows desktop applications even if it's called Windows and has a desktop.

All of these will convert in the future into bad consumer perception, and makes a product fail.

Jolo.

#25 Growled

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Posted 10 January 2013 - 23:00

Microsoft's problem is not bad products. They obviously make some great products. It seems to me that their problem is the wrong product at the wrong time. They continually do this. They got behind on the Internet and now mobile and they have yet to catch up.

#26 Eric

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Posted 10 January 2013 - 23:04

They're just absolutely terrible at marketing. They always have been.

@Growled: They were one of the first companies that had built-in internet capabilities. Apple used IE for a web browser for years. :)



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