But what about when people suddenly create headlines around something that comes from a totally untrustworthy and untested source? Why do things that have no immediate credibility suddenly become worldwide trending topics on Twitter? Is is just a case of people wanting a rumor to be true so much that they don't care about reality? As Wilco once sang, "All my lies are only wishes," and it sounds today like a lot of people wish there was a "Toy Story 4" arriving in theaters in 2015.
The problem is, it's not.
I spent some time this morning and afternoon double and triple checking things, and I'm comfortable calling foul on this one, top to bottom. It's not happening. There's no story, there's no team at Pixar working on this, there's no energy being spent on the thought of a "Toy Story 4." Right now, Pixar is busy with a number of projects. There are "Toy Story" related efforts being made, but in the form of short films that we've been seeing for a while. On the feature side, they've got a very busy slate, with "Monsters University" set for this summer, "The Good Dinosaur" set for May of 2014, and "The Untitled Pixar Movie That Takes You Inside The Mind" set for June of 2015. On top of that, there's a Dia De Los Muertos film set for sometime in the future that Lee Unkrich is directing, and if they're doing a one-a-year schedule, then that's their 2016 release.
So where would they even put a "Toy Story 4"? I guarantee it's not 2015. One of the secrets of Pixar being Pixar has been the way they focus on their films as a team. Yes, they have several things working their way through development right now, but they're staggered in a way that allows their creative team to all contribute to one another's movies. I've been to their studios a few times, and watching the way they work, there's such an amazing open energy, and it's literally part of the way they designed the building, not just the company. Everything at Pixar is designed to force a co-mingling of the various people working there, whether it's the common areas where they eat and play or the all-glass design of the conference rooms that all offer views into the other conference rooms. Even the personal work areas are encouraged to be designed and decorated in ways that invite interaction.