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Atari looking to sell off all of its assets in July

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#1 vetJohn Callaham

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Posted 23 May 2013 - 08:42

Atari looking to sell off all of its assets in July
by John Callaham



Atari filled for Chapter 11 bankruptcy protection in January but it appears the game publisher's attempts to get someone to buy the entire company in one shot have failed. Now The Wall Street Journal reports that Atari will offer its various assets, including the Atari brand name itself, in a series of separate auctions in July.

The report says that Atari is looking to raise a total of at least $22.2 million in their various auctions, each with a separate lot of game assets. If the auctions are approved by the courts, Atari will start the minimal bid for the company's well known brand name at $15 million.

The rights to Atari's various game franchises will also go on the auction block. They include the Test Drive racing franchise with a minimal bid of $1.5 million, while the RollerCoaster Tycoon rights will have a $3.5 million bid. The classic RTS series Total Annihilation is also among the IP up for sale. Its price starts at "just' $250,000.

Atari's process sounds like it will be similar to what happened to THQ earlier this year. That now defunct publisher sold off its various assets in chunks to a variety of game developers and publishers.

Source: Wall Street Journal | Image via Atari




#2 TheExperiment

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Posted 23 May 2013 - 09:05

I'm surprised it took this long.

#3 Cute James

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Posted 23 May 2013 - 12:10

Rather sad.

I fear that this will eventually happen to SEGA, in time.

#4 68k

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Posted 23 May 2013 - 12:22

Rather sad.

I fear that this will eventually happen to SEGA, in time.


Sega should re-release the Genesis with improved graphics, and one ROM containing all their popular games. I think it would be popular (if it's low cost). And it should be Linux based allowing open development/internet connectivity.

#5 Draken

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Posted 23 May 2013 - 12:56

it could be a good move for Apple to buy at least the name, but I don't think they will...

#6 Fid

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Posted 23 May 2013 - 15:25

Here's hoping for someone to take Rollercoaster Tycoon and bring out a new game.

#7 +Nik L

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Posted 23 May 2013 - 15:27

LONG time coming

#8 moloko

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Posted 23 May 2013 - 15:29

Just the other day I was thinking of Total Ann and thinking someone should remake it since it cannot run on modern computers. Still my all time favorite game.

#9 majortom1981

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Posted 23 May 2013 - 15:31

I really hope somebody buys roller coaster tycoon. There needs to be an rct 4.

#10 LaP

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Posted 23 May 2013 - 15:45

Atari has been dead a long time ago.

What we call Atari today is pretty much Infogrames rebranded. The title should probably be Infogrames is looking to sell all its assets including the right of the Atari name ;).

#11 Growled

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Posted 23 May 2013 - 15:49

Opening bid: $50 for the entire company. :p

#12 Hum

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Posted 23 May 2013 - 15:51

I'll donate my Atari 800, if it helps.

#13 TheExperiment

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Posted 23 May 2013 - 18:44

Sega should re-release the Genesis with improved graphics, and one ROM containing all their popular games. I think it would be popular (if it's low cost). And it should be Linux based allowing open development/internet connectivity.

You can already buy their most popular stuff on Steam, whats the point?

#14 .jCliff

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Posted 27 May 2013 - 19:07

From hero to zero.

#15 fusi0n

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Posted 27 May 2013 - 19:15

They should do this..

Partner with Sega and make the,

Posted Image


And it will ONLY DO ONE THING:

Play Video Games:

New Games: Sonic Adventure 3, Shenmue 3, Panzer Dragoon, Daytona USA, ect

FREE ONLINE PLAY

DOWNLOAD OLD POPULAR TITLES

And not just emulator, but upscaled with anti-analyzing, auto saving, ect


Just TRY it.. instead of going down in flames.. give it a shot!