google Google Now wins grand prize for 'best everyday utility' at 2013 UX

[V-Tech]

'Huge honor' for the Google Now team, says Matias Duarte

Google Now -- Google's card-based predictive search tool -- has been awarded the grand prize for "best everyday utility" at the 2013 User Experience Awards. To claim the prize, Google Now saw off competition from a wide variety of different projects, including Belkin's WeMo home automation system and healthcare startup ZocDoc.

Announcing the win on Google+, Android design lead Matias Duarte called the award a "huge honor" for the entire Google Now team. Google Now is one of the most important smartphone features of the past year, and it's a well-deserved win for Duarte and his team.

The UX award will sit alongside Popular Science's 2012 "Innovation of the Year" award in the Google Now trophy room.

http://www.androidcentral.com/google-now-wins-grand-prize-best-everyday-utility-2013-ux-awards

[Growled Member]

It's well deserved. It's an awesome thing to use.