Xbox One will monitor users' content viewing in a number of ways.
Microsoft's next-generation console has applied for a patent offering users Xbox 360-like achievements for watching specific content and adverts, reports Gamesindustry International.
The console's Kinect 2 will also employ DRM measures to prevent more people than the license allows viewing the content at one go, as per another patent filed last year.
If Kinect senses too many people in the room, it will prompt the users to upgrade the license.
"Television viewing tends to be a passive experience for a viewer, without many opportunities for the viewer to engage or have interactive experiences with the presented content," the application for the achievements reads.
"To increase interactive viewing and encourage a user to watch one or more particular items of video content, awards and achievements may be tied to those items of video content."
The company has said that not all the patents they apply for will necessarily be incorporated into Xbox One.
First image of the Xbox One
"Microsoft regularly applies for and receives patents as part of its business practice; not all patents applied for or received will be incorporated into a Microsoft product," it told MCV.
However, the trade said that its UK industry sources have confirmed that the DRM system will be implemented on Xbox One.
The company claimed earlier in the week that its policies for the next-generation console were still subject to change before its launch.
Maybe my first reaction was a little... misguided. The max number of viewers better be something like 50 though, otherwise they can go **** themselves.