I do hope that the phased international roll-out means that content deals for tv are in place for every country.
For instance, If Xbox in NZ was to become the exclusive console provider of premier league football (via these guys), perhaps in a combo deal discounted package of Xbox + EPL (+ FIFA14 maybe) then there is a great many people I know who would happily give up their existing Sky TV and leap into the world of the new Xbox. Even the
rabid enthusiastic PS4 fans who think XB1 is a piece of utter cr*p (their words) would quickly abandon PS4.
The XB1 would seem like an absolute bargain to those who currently pay Sky for sports tv; they'd recoup the costs in no time at all ($~80/month *12 months = $960 vs $649 for XB1). They'd get access to all they wanted from TV (EPL), they'd get a game console, and they'd have easy access to all the features of XBL.
It's a no brainer really. MS, make it happen already!