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Amazon’s Secret Plan to Sell You Everything

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#1 Hum

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Posted 17 August 2013 - 12:33

Something strange is happening in the township of Woodbridge, New Jersey, just 20 miles outside of Manhattan. It started when a real estate development partner of Amazon.com purchased a nearly one-million square foot warehouse. The previous tenant was a grocery wholesaler and so the building is equipped with refrigeration. Now Amazon (AMZN) has quietly posted job listings for facility and operation managers in the area.

Last week a research analyst put the pieces together and came to the conclusion that Amazon.com is going to expand AmazonFresh into New York City. That means Amazon.com will be taking orders and providing same-day delivery to the nation's largest market. That may not mean much yet, but it suggests that the way eight million people buy groceries is about to change forever.

 

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The vision goes well beyond just groceries. Groceries are a Trojan Horse. The dirty secret of Amazon is that it really doesn't distinguish between a head of lettuce and a big screen TV. If Amazon can pull off same-day grocery delivery in NYC, it ostensibly means consumers can order anything online and receive it the same day. By logical extension, that means Jeff Bezos, the CEO of Amazon, is on the cusp of rendering every retailer on earth obsolete.

 

When Amazon.com went public in 1997, Bezos promised shareholders that the company had ambitions well beyond merely becoming the "world's largest bookstore." Bezos didn't outline exactly what that meant, but he vowed that the company would be run in the interest of pursuing opportunity rather than profits. True to his word, Bezos has built a $61 billion-a-year company that controls 5% of all e-commerce and earns next to nothing.

While the critics howl about Amazon stock being overpriced, Bezos has used cheap funding from Wall Street to plow money back into the business at every turn. He has rewarded investors by endlessly expanding the company into different product categories and services. From books, Amazon moved into home electronics, sporting goods, apparel and Kindle tablets and apps. Skeptics predicted that no would buy such things online — Bezos has proved them wrong.

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#2 Growled

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Posted 18 August 2013 - 04:49

In a few years there are only going to be two major companies still in business, Google and Amazon. They are going to rule the world.



#3 Toolage

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Posted 18 August 2013 - 05:02

In a few years there are only going to be two major companies still in business, Google and Amazon. They are going to rule the world.

 

Reminds of Buy N Large from the movie Wall E

 

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#4 +warwagon

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Posted 18 August 2013 - 05:12

The problem with lettuces is, you have to weigh each head in your hand or on a scale. Because it's sold per head not per pound. So you could get a crappy head or a heavy head all for the same price.



#5 vcfan

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Posted 18 August 2013 - 05:22

In a few years there are only going to be two major companies still in business, Google and Amazon. They are going to rule the world.

 

:pc:



#6 OP Hum

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Posted 19 August 2013 - 22:22

Yeah ? Let's see Amazon sell me gasoline ... :shifty:



#7 chrisj1968

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Posted 19 August 2013 - 22:44

they do sell pretty much everything under the sun now. of course not everything but I see they sell groceries at a HUGE mark up.



#8 +djdanster

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Posted 19 August 2013 - 22:57

The problem with lettuces is, you have to weigh each head in your hand or on a scale. Because it's sold per head not per pound. So you could get a crappy head or a heavy head all for the same price.

 

It's the same with buying food from your favourite food supermarket online!



#9 Snake89

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Posted 19 August 2013 - 22:57

Yeah ? Let's see Amazon sell me gasoline ... :shifty:

Sure for $10/gal



#10 Growled

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Posted 20 August 2013 - 01:22

Yeah ? Let's see Amazon sell me gasoline ... :shifty:

I could see Amazon have an arrangement with gas companies for you to buy it online from them and then go to the store and get your purchase, much like movie tickets are done now.



#11 OP Hum

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Posted 20 August 2013 - 12:51

^ May as well just buy gas directly from the station then -- no need for Amazon as a middle-man.