In case you didn't know, Berlin is the hipster capital of Europe:
Berlin Hipsters understand that the larger their vintage spectacles are, the higher their Hipster social ranking will be.
Since Microsoft wants to be hip, they are opening in Berlin a massively oversized Microsoft store, which will also serve as a "start up incubator" and lobby HQ, with the public spaces designed especially for hipsters!
This is the future of Microsoft, be ready!
The "digital eatery":
The Microsoft themed Starbucks variant:
The hip boss:
Nothing says "Microsoft" more than walls full of hipster bands.
Boring keynotes are touch-enhanced too!
The future hipster customers are also shown:
"Already participated in our contest? Just send us a photo of you with a personal Berlin connection. Then you have the chance to win a cup with your photo and a voucher for three hot drinks in the digital Eatery - the café [of] Microsoft Berlin"
Windows 8 is only the beginning, this is the future!