Why are we happy for companies to put their name on their products?

[Elliot B.]

I was just thinking about this whilst walking through the office and seeing the dozens of monitors with rather large "Dell" letters on the back of each one.

 

We're paying for the product, but we're also offering such companies free advertising.

 

e.g. Apple having the Apple logo on their products, Samsung having the word "Samsung" on their phones, TVs etc.

 

Just seems strange to me.

[KingCracker]

I was just thinking about this whilst walking through the office and seeing the dozens of monitors with rather large "Dell" letters on the back of each one.

 

We're paying for the product, but we're also offering such companies free advertising.

 

e.g. Apple having the Apple logo on their products, Samsung having the word "Samsung" on their phones, TVs etc.

 

Just seems strange to me.

 I would rather have a brand on my items than nothing at all. Especially if I like the product. Its the difference between generic and name brand. 

[Nick H. Supervisor]

What an odd thing to think about...

Personally I have no problem with it. I don't buy a product for it's branding, I buy it because it does what I want. But some people buy macbook's because Apple is the "in" thing, and they want to show off what they have to others.

[Max Norris]

Eh personally it's been like that for so long I pretty much "tune it out". Even my old systems from the late 70's/early 80's had logos all over them, never mind it's on pretty much everything... clothes, appliances, cars, even my toothbrush.. it's probably been like that for over 100 years.

[Elliot B.]

Eh personally it's been like that for so long I pretty much "tune it out". Even my old systems from the late 70's/early 80's had logos all over them, never mind it's on pretty much everything... clothes, appliances, cars, even my toothbrush.. it's probably been like that for over 100 years.

You're right, and I find it odd that we're paying for a product and to be a moving billboard :P

[KingCracker]

If the product works and doesn't break or malfunction then I have no problem with the brand being on it. Also the brand name being on the product helps me determine before I buy it if its a good Idea to own it or not. 

[Noir Angel]

Subliminally even if people aren't prepared to admit it, they feel comforted by known and trusted brands.

[+John Teacake MVC]

Its not just computer stuff, Brands are everywhere. It certainly serves a purpose yes. My friend has a nice monitor, I see the LG sticker on it so I go off in search of it and I know where to look. I guess its a anchoring technique. Ooh that's pretty. Its a xyz brand etc

[neufuse Veteran]

I think it's more odd people put brand names on things that have nothing to do with them and then even paid to do it!... example: you have a car, you like Samsung, so you pay to get big Samsung vinyl decals applied to your car..... why? YOU just paid to advertise for them, when they should be paying you for that space! Now that is more odd then a company being proud of their products so they put their name on them

[Buttus]

 I would rather have a brand on my items than nothing at all. Especially if I like the product. Its the difference between generic and name brand. 

 

i'm just the opposite.  i'd rather have no logo's or words on my stuff.  i'd like stuff to have nice clean edges, backs, fronts, etc...

 

like the apple that lights up on some mac laptops i've seen, that would annoy me to no end!  luckily, if i was using it, it would be on the back

[KingCracker]

i'm just the opposite.  i'd rather have no logo's or words on my stuff.  i'd like stuff to have nice clean edges, backs, fronts, etc...

 

like the apple that lights up on some mac laptops i've seen, that would annoy me to no end!  luckily, if i was using it, it would be on the back

The stuff I buy sometimes depends on durability and reliability without branding of any sort how am I suppose to know if its a knock off or some brand that won't work properly. 

[Phouchg]

Why does Audi have the rings etc. then? Tear them off.

 

What I'm increasingly not happy about is various other markings like CE, warnings, serial numbers on white stickers and MagicBrights and bogus contrast numbers and oh so many stupid stickers on laptops (used to include specs). Brand and model needs to be there so it can be identified when necessary. That and serial number, engraved in a discreet location is all that is needed. But no....

[KingCracker]

Why does Audi have the rings etc. then? Tear them off.

 

What I'm increasingly not happy about is various other markings like CE, warnings, serial numbers on white stickers and MagicBrights and bogus contrast numbers and oh so many stupid stickers on laptops (used to include specs). Brand and model needs to be there so it can be identified when necessary. That and serial number, engraved in a discreet location is all that is needed. But no....

Stickers on laptops and desktops need to go. Everything you need to know should be on the box only.

[Max Norris]

oh so many stupid stickers on laptops

Ugh those annoy me something ugly.. at least make them so they can be easily and cleanly pulled off without leaving glue and half the sticker behind. I don't mind the logos on the devices that are molded with the chassis, but stickers.... gah.

[Kami-]

I was just thinking about this whilst walking through the office and seeing the dozens of monitors with rather large "Dell" letters on the back of each one.

 

We're paying for the product, but we're also offering such companies free advertising.

 

e.g. Apple having the Apple logo on their products, Samsung having the word "Samsung" on their phones, TVs etc.

 

Just seems strange to me.

Why do artists sign their paintings/artwork... proud of their work.

[COKid]

Buy a roll of tape if it bothers you so much.

[Elliot B.]

Buy a roll of tape if it bothers you so much.

I never said it bothered me a lot.

[Buttus]

The stuff I buy sometimes depends on durability and reliability without branding of any sort how am I suppose to know if its a knock off or some brand that won't work properly. 

 

well, logo's on stuff doesn't mean that it's real and high quality...  go check out canal street in new york city!

 

i'll take my logo's on the box and paperwork that comes with the item.   or put the company info inside of a battery compartment or somewhere hidden

[+Warwagon MVC]

To go even further what about companies like "Mountain Dew" that put their logs on the front of shirts AND PEOPLE BUY THEM AND WEAR THEM AROUND,  people PAY them to advertise for them.

 

Here is a $12 shirt that you can buy from Target to help advertise for Mountain Dew

 

http://www.target.com/p/men-s-mountain-dew-graphic-tee-black/-/A-14402214?ref=tgt_adv_XSG10001&AFID=Google_PLA_df&LNM=|14402214&CPNG=Women&kpid=14402214&LID=PA&ci_src=17588969&ci_sku=14402214&gclid=CMecz6rnk7kCFalcMgodzG8AhQ

[badb0y]

So you can blame the "reputed" company if your product stops working ;)

[MikeChipshop Member]

Yeah does seem odd. Not quite up there with people paying extortionate prices for SkyTV, only to be advertised to all through it.

[vcfan]

thats how the term isheep came about.

[Charisma Veteran]

Why do artists sign their paintings/artwork... proud of their work.

This.

 

I mean, cars have the brand on it... many things do. I'm looking around my desk... my Linksys switch, my Logitech peripherals, my NEC phone, my Swingline stapler, my Scotch tape, even my dry erase board has the brand name at the bottom. It's not really advertising, it's just indicating who made the product.

[lnmnky]

That's why I like Muji products....http://www.muji.eu/

 

Let's say I live alone, and I know that my HiFi is a Sony. The branding provides no extra value to anyone, as no one will ever see it. So why put it there?

 

I personally never wear logos either (except on my sports trainers). The biggest brand I will wear are vintage t-shirts with unknown businesses / events on. (You can see a Girl Scouts t-shirt in my sig below from about 5 years ago)

 

Also, why do people have brands on underwear? Pointless.

[Dotdot]

Its all to do with recognition and brand awareness. Being a brand name in advertising is a big deal. The more your name appears on products and is cemented and associated in peoples minds, the better.

Pure business psychology.