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First Xbox One commercial

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#1 Ironman273

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Posted 06 September 2013 - 00:21




#2 spenser.d

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Posted 06 September 2013 - 00:29

Just saw it on NBC during pregame.  Real excited for this functionality.



#3 Blackhearted

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Posted 06 September 2013 - 06:42

So the first commercial matches the reveal then. Games are an afterthought on the xbox one and it's all about tv and sports.



#4 TheExperiment

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Posted 06 September 2013 - 07:00

Games are an afterthought on the xbox one

You keep tellin yourself that, cause you're certainly not convincing anyone.



#5 Blackhearted

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Posted 06 September 2013 - 07:03

You keep tellin yourself that, cause you're certainly not convincing anyone.

 

The general consumer will be convinced of that though. As all they'll see in that commercial is that it's an expensive tv and sports box.



#6 TheExperiment

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Posted 06 September 2013 - 07:18

The general consumer will be convinced of that though. As all they'll see in that commercial is that it's an expensive tv and sports box.

It's on during the NFL.

 

Made to appeal to people watching that.

 

MS and EA will likely advertise plenty of Madden when there's actually something to advertise.



#7 +MikeChipshop

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Posted 06 September 2013 - 07:48

So the first commercial matches the reveal then. Games are an afterthought on the xbox one and it's all about tv and sports.

 

Or maybe, just bare with me on this, it was ade for the target audience, you know, the audience that would have been watching the TV at that exact time. It might just be possible they would have been in to the NFL... jus' sayin'.



#8 compl3x

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Posted 06 September 2013 - 08:08

Seems cool. Whenever I see people talking to their devices, TVs in particular it always reminds me of this:

 

y0sxLJt.jpg



#9 red.

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Posted 06 September 2013 - 08:21

Are rooftop NFL parties a regular occurrence in America?



#10 GotBored

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Posted 06 September 2013 - 09:17

It is a good commercial and it caters for a new audience base the Xbox One is going for.. NFL contracts, Racing team sponsorships, tv features, Huge emphasis on kinect.

They are trying to move away from the geeky halo/Xbox image and going for the jocks/sports enthusiasts. Making the Xbox more user friendly / simple, kinect (party games, dance, heart rate monitor, etc), interactive tv shows, sport contracts, free FIFA to European gamers (soccer is by far the major sport in Europe), Skype, almost everything about the Xbox One says its shifting target audiences from the previous gens.

#11 Skiver

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Posted 06 September 2013 - 10:08

It really makes me laugh when people continually try to take a dig at MS over the TV feature. Nope its not for everyone but there is still a lot of people who ARE excited about this.

 

I don't venture into the Sony forums much as I don't have much interest in the PS4 but when I do, I don't see it full of comments about how Sony are doing things wrong etc. As it was said, it was shown during the NFL so of course it's going to try and push to the audience. I can't imagine there are many adverts for Toyota Prius whilst the Nascar are on!



#12 George P

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Posted 06 September 2013 - 11:16

It really makes me laugh when people continually try to take a dig at MS over the TV feature. Nope its not for everyone but there is still a lot of people who ARE excited about this.

 

I don't venture into the Sony forums much as I don't have much interest in the PS4 but when I do, I don't see it full of comments about how Sony are doing things wrong etc. As it was said, it was shown during the NFL so of course it's going to try and push to the audience. I can't imagine there are many adverts for Toyota Prius whilst the Nascar are on!

 

How dare you bring common sense into a Xbox One thread!!!



#13 Skiver

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Posted 06 September 2013 - 11:18

How dare you bring common sense into a Xbox One thread!!!

I apologise  :/



#14 BajiRav

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Posted 06 September 2013 - 11:23

So the first commercial matches the reveal then. Games are an afterthought on the xbox one and it's all about tv and sports.

It would have been really good idea to show Ryse / Forza commercial pregame (as spenser.d noted) instead of this, right? Right?



#15 +Anarkii

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Posted 06 September 2013 - 11:34