An Experiment Contacting CEO's


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Hello All,

 

So I have had some free time on my hands recently and I thought of a unique idea that I might try.

 

So using this website...

 

http://ceoemail.com/

 

I am going to make a list of companies that I am genuinely am impressed with and companies that I genuinely have a complaint against. I am going to draft up an email to each one with a complaint or more than likely a praise. In the past I have had staff go out of their way to help me and I strongly believe in paying it forward. If I run a company these are the people that I would want working for me that would go out of their way to pay it forward.

 

So far I have contacted

 

  • Tesco - Praise of a particular member of staff was so friendly at one store and a complaint about one store of an area that my girl has moved into that looks a bit run down
  • Asda - Same again Praise of a particular member of staff
  • STM I don't need to mention.
  • Asus because I love their stuff (In particular the design of the Nexus 7) 
  • NHS - Because I have a new doctor at my practice who I felt that is NOT fobbing me off, Also why are is the information so disjointed!! I have had to fill in over 4 forms with the same details on each because all the systems don't link up as I am going to different places. Surely they could all share my Address,Contact details and various other bits and bobs and it certainly frustrated me. 
  • Sky - Apparently my girl moved house so she contacted them for a routine address move but the broadband didnt work. Apparently they didn't think she would want the broadband at the new place so they just updated the address. 
  • Cafe Nero - The staff are so friendly at my local branch
  • Boden - I Love their clothes and wanted a pair of joggers but they didn't seem to have any or make them anymore. 
  • Lloyds Bank - The staff at my branch are excellent again so friendly. 
  •  

Recently I contacted STM Bags as I LOVE their stuff but getting their stuff in the UK is like trying to find an Arab at a Bar Mitzvah . So this one guy went of his way to send me not only ONE but TWO cases for my Nexus 7, One for me and one for my apprentice. 

 

I will post anything I get back here, Hopefully I might get some cool freebies out of it. 

 

 

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  • 3 weeks later...

That's quite cool. 

 

I once had an issue with an item of clothing from the Superdry eBay store. I contacted the CEO, let's just say it was sorted out pretty sharpish. 

 

Can't wait to see what other replies you get.

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So what does everyone think of this idea? I have ample space and bandwidth I am going to use that website to create a very simple webpage that has three sections. 

 

  • Council Leaders/Emergency Services/Government Contacts
  • Insurance Companies
  • Any other, News Outlets. 

 

Then send this around all the social media outlets for people to share and get around people in affected flood areas in the UK at the moment. 

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  • 1 month later...

My phone hasn't been holding charge for the past two weeks. Anyway I e-mailed the Three CEO from that website basically saying the call center was horrendous which it is! India?Say no more. Some woman from Executive Complaints rang me back and did a few tests she said it?s the phone, Hang on she went away and then came back and said the company has decided to give you a brand new phone but because we don?t have the one you have we have to give you the next one up?Which color would you like your iPhone 5S. "Erm Gun Metal Grey please". OK cool it will be delivered Friday...And it has been. 

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I had a buddy who would go out and buy some small thing, like a pocket knife or a flashlight, and then write the companies talking about how awesome their product was.  About half the companies he wrote to sent him a whole package full of free stuff.

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I had a buddy who would go out and buy some small thing, like a pocket knife or a flashlight, and then write the companies talking about how awesome their product was.  About half the companies he wrote to sent him a whole package full of free stuff.

 

Yep! What I do but only actual things. The other day and this is purely altruistic of me the sales women treated my girlfriend brilliantly I tell the CEO. I get reply's back from most of them which is nice. 

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Some interesting results. If it were only with the expectation of receiving free stuff I'd feel bad about trying this blanket approach, mind (in no way am I saying that is what you are doing.) If I like their product I may email them to let them know, if I have a complaint I certainly will, but I would expect nothing in return for it and I would only send the messages in exceptional circumstances.

But again, interesting results. The next step in the experiment would be to get a group of people from all over the place to send similar praising emails, and see how many times they get freebies and how many times they just get a nice email back.

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Is it really safe to e-mail the tax office about anything, especially a CEO? :P

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Is it really safe to e-mail the tax office about anything, especially a CEO? :p

Depends. Maybe if you email them with praise they'll give you a bigger rebate for treating them with some humanity. :p
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So what does everyone think of this idea? I have ample space and bandwidth I am going to use that website to create a very simple webpage that has three sections. 

 

  • Council Leaders/Emergency Services/Government Contacts
  • Insurance Companies
  • Any other, News Outlets. 

 

Then send this around all the social media outlets for people to share and get around people in affected flood areas in the UK at the moment. 

Great job!  :woot:

also

 

 

 like trying to find an Arab at a Bar Mitzvah

Laff!!!  :laugh:

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While I think that emailing the CEO is a way to get free stuff, I can see this going wrong in many ways for the rest of the consumers.  There is a site called consumerist.com which talks about how you can contact CEO's and their executives to alert them to problems and issues you may have with their staff, product or the way you were treated.  They give very clear guides on how to do this so you can get what you want done without a lot of trouble.  (Through a process called an Executive Email Carpet Bomb or EECB)

 

I was having a major issue with my HP Tablet which refused to charge, I went through their tech support purgatory in whatever country they outsourced to.  This did not end well with me so I stewed on it and contacted their executive services team with a special number not published but in a few places.  It was very clear that they do not advertise this number.  I called it and got a very "secure" IVR, simply stating to enter the option that I wanted in the phone tree.   No other prompts no other info.  When I talked to the guy, he was very puzzled at how I got the number and I pretty much ended up to giving him the excuse that Google is good at what it does. 

 

What I am getting at is this - if you, your friends, other people, their friends, and so forth start writing CEO's of companies to express your satisfaction with the product in hopes of getting free gift (without revealing you are wanting something in return), it will work well for a while, but they are smart and will catch on (like the IVR in my case).  Pretty soon, it will become useless in contacting them.  You can probably achieve the same results by contacting their customer service team. 

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Some interesting results. If it were only with the expectation of receiving free stuff I'd feel bad about trying this blanket approach, mind (in no way am I saying that is what you are doing.) If I like their product I may email them to let them know, if I have a complaint I certainly will, but I would expect nothing in return for it and I would only send the messages in exceptional circumstances.

But again, interesting results. The next step in the experiment would be to get a group of people from all over the place to send similar praising emails, and see how many times they get freebies and how many times they just get a nice email back.

 

Absolutely same here; and if I owned a company and got a letter from a satisfied customer he would get a reply from me (if he were to find out my email address because I would much rather let Customer relations handle it) which would be pretty much "Thanks for owning our product and I'm glad you like it" - and under absolutely no circumstances would the individual get free stuff, unless it was to replace a defective product. If a disgruntled customer would write to me, and had had no luck in having the product repaired or had trouble with customer service etc, the reply would be pretty much "Sorry to hear that you are dissatisfied with our product(s). We are very sorry to see you go but we truly hope our competitors will serve you better than we could" (and if the trouble had been with Customer service that would of course be investigated and repaired for the future)

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