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Apple Inc is in talks with Comcast Corp to enter into a deal for a streaming-television service that would allow Apple set-top boxes to bypass congestion on the web, the Wall Street Journal reported, citing people familiar with the matter.

 

The discussions are in early stages and there are a lot of hurdles to be crossed before a definitive agreement could be reached, the Journal said. (http://link.reuters.com/reb87v)

 

Apple, which wants its TV service's traffic to be separated from public internet traffic over the "last mile" for faster transmission, is looking for special treatment from Comcast's cables to bypass congestion, the report said.

 

The Federal Communications Commission is in the process of drafting a new "net-neutrality" bill that would ensure that network operators disclose exactly how they manage Internet traffic and that they do not restrict consumers' ability to surf the Web or use applications.

 

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Sounds like something quite a few net movie streaming services should look in to..

 

No, no it doesn't. You're already paying for the service which should be given to you without the throttling on sites that you (the paying consumer) are using. Having to buy specific "Sponsored" hardware to ensure you get the complete service you're already paying for is pathetic. 

 

Just to add, if this did happen it would only be a matter of time until the handshake is ripped from this and used as an addon in our browsers to get full speed on sites that it would allow. Which the paying customer should have anyways.

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No, no it doesn't. You're already paying for the service which should be given to you without the throttling on sites that you (the paying consumer) are using. Having to buy specific "Sponsored" hardware to ensure you get the complete service you're already paying for is pathetic. 

 

Just to add, if this did happen it would only be a matter of time until the handshake is ripped from this and used as an addon in our browsers to get full speed on sites that it would allow. Which the paying customer should have anyways.

Good point, hadn't thought of it in that way, and I agree, throttling should not be allowed. (My post was due to the fact that currently, it does happen, and something needs to be done to free us from throttling)
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