Over the last two years or so now, I have told people the following:
"I can give you a laptop that is very light, doesn't get hot, makes no noise, is very fast, is cheap, has significantly better battery life, can do all your email and internet surfing, lets you download and sort photos from your camera, can do all your word processing and excel-ing with a free copy of Office 2013, and can even play some games when you're bored...oh, and it doesn't get viruses!"
Nearly everyone has said "damn, gimme!!", when I tell them its Windows RT they either go "oh, i thought that was bad?" or they don't know what it is at all. Like any product, I have been suggesting this to the correct target audience (no snow to Eskimos) of average computer users that just do email, web, and photos, and typing. I mean most of the time the only thing people use the x86 architecture for is installing toolbars, crapware, and other rubbish.
I just last week was looking for the (now old) Yoga 11 RT but it's been killed! Can someone tell me why, an OS that is so perfect for such a large number of users out there, is dying off? (I blame bad marketing?)