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#1 Hum

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Posted 26 June 2014 - 12:15

One of Britain’s longest-running and most famous music festivals is this year turning to a herd of brightly painted, life-size, fiber-glass cows to solve the problem of Wi-Fi connectivity at the event.

Supplied by the country’s largest mobile operator, EE, the colorful high-tech cows have been placed around the festival site to enable revelers to tweet, Instagram, and Facebook their way across all five days of the massive music event, which gets underway on Wednesday in Glastonbury, south-west England.

The almost-annual event has taken place on farmland in the county of Somerset since 1970, with EE’s bovine-based solution appearing on the site for the first time in the festival’s history.

Equipped with 4G and Wi-Fi technology, EE’s so-called ‘high-speed herd’ will enable music fans on any network to jump online free of charge while inside the festival grounds.

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