HP Drops DLP to Concentrate on LCD and Plasma


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Despite the good price/performance ratio, HP's DLP televisions are on their way out in favor of LCD and plasma based sets. HP revealed its 2007 lineup of HDTV?s that will be on display at next week?s Consumer Electronics Show, and its roster of televisions no longer include DLPs. According to an earlier report on the topic, HP has invested heavily in DLP technology -- making the move away from DLP a rather strange one. Market forces, such as increased demand and lower costs for flat panels, may have had something to do with the decision to concentrate on LCD and plasma.

When asked about its plans for new television products for this year Pat Kinley of HP Personal Systems Group explained, ?During 2007, HP plans to concentrate engineering resources and marketing efforts towards the growth segments in the HDTV category, which include LCD and plasma TVs and home automation. As a result, we will sell through our existing 2006 inventory of MDTV [microdisplay TV]units and not introduce any new models next year.?

The company's 2007 product roadmap is as follows:

2007 HP Flat Panel Televisions

HP 1080p LC4276N 42-inch LCD TV

HP 1080p LC4776N 47-inch LCD TV

HP 720p LC3272N 32-inch LCD TV

HP 720p LC3772N 37-inch LCD TV

HP 720p LC4272N 42-inch LCD TV

HP PL4272N 42-inch plasma TV

HP PL5072N 50-inch plasma TV

2007 MediaSmart Televisions

HP 1080p 42-inch SL4278N MediaSmart LCD TV

HP 1080p 47-inch SL4778N MediaSmart LCD TV

source.pngDailyTech

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