AdDuplex: Nokia continues to dominate Windows Phone sales

It's not that big of a shock to learn that Nokia continues to be the number one vendor of smartphones that use Microsoft's Windows Phone OS. The app advertising service AdDuplex has now posted up its survey numbers for August, and, as it showed in July, Nokia smartphones take up the vast majority of Windows Phone devices being used worldwide.

The August numbers show that the low cost Nokia Lumia 520 is the number one Windows Phone device on the AdDuplex network with 18 percent, followed by the Lumia 920 with 11 percent, the Lumia 620 with nine percent and the Lumia 710 with eight percent. The HTC 8X is the only non-Nokia Windows Phone device in the worldwide top 10, bringing up the rear in the number 10 slot at just four percent.

In the US, AdDuplex says their stats show the Lumia 822 is the number one Windows Phone at 18 percent, followed by the Lumia 920 at 16 percent, and the HTC 8X at 13 percent. The Nokia Lumia 1020 has yet to appear on the top 10 charts but AdDuplex says that, according to their data, app downloads to the phone with the 41 megapixel camera from their network are registering as slightly above those of the Nokia Lumia 928 in the same time period.

Source: AdDuplex | Images via AdDuplex

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So if the 520 has come along and grabbed about 20% of the world WP8 market, does that not mean, presuming nobody downgraded, that the next report from MS should state that the number of WPs sold in the period after the 520 was released has grown by 25%?

That be the case, that's really quite impressive, for a single device release, and surely equates to an entire percent of the WP world market share, assuming it was at around 4% (3.5?) when the phone was released, which may not be particularly accurate.

Of course that last statement won't be true because it assumes the market didn't grow during that period. My point is that the 520 has, in very little time, sold 1/4 the number of units that had been sold overall previously, minus those that have since been dropped into disuse, perhaps.

BTW, when "other" is used; doesn't imply the remaining small pie? Why not break down that huge 17% and 22% "Other" devices so we know the numbers better??

PoohGQ said,
BTW, when "other" is used; doesn't imply the remaining small pie? Why not break down that huge 17% and 22% "Other" devices so we know the numbers better??
Because they've got to hold something back so they can charge people for the detailed reports.

Nokia is giving really compelling reasons to use their hardware, no doubt. Great low light camera. Great apps. Wireless charging and other goodies.

Seriously who even has these 822's? I haven't ever seen one in public! But they're all over eBay at dirt cheap prices and constantly moving!

mrp04 said,
Seriously who even has these 822's? I haven't ever seen one in public! But they're all over eBay at dirt cheap prices and constantly moving!

Seriously! I have never seen anyone with a L822 but everyday now I see folks carrying the L920. Something's not right.

PoohGQ said,

Seriously! I have never seen anyone with a L822 but everyday now I see folks carrying the L920. Something's not right.

Its because people who use 822's don't walk amongst us.