Apple: 3 million new iPad-iPad mini units sold this weekend

On Friday, reports came in that there were smaller lines than usual at many of Apple's retail stores for the launch of the new fourth generation iPad and the all new 7.9 inch iPad mini tablets. Despite that, Apple is saying that the launch of both new tablet products were big successes.

In a press release, Apple said that the company sold a combined total of three million units of the two new iPad products in their first weekend. The company did not break down how many units it sold of the new iPad mini but Apple CEO Tim Cook did state that they were "practically sold out" of the smaller tablet.

Apple also said that these new number were double the amount sold for the WiFi only versions of the third generation iPad tablet when it first went on sale in March. Apple said that the WiFi/Cellular versions of the fourth generation iPad and the iPad mini will go on sale in a few weeks here in the US.

The news comes about 10 days after the official launch of Microsoft's new Surface tablet. The Windows RT-based device quickly sold of its initial product run online, and some Microsoft retail store location had long lines for its debut. However, Microsoft has yet to give exact sales numbers for the Surface.

Source: Apple

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41 Comments

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Let me guess, most of the trolls in here bashing Apple are the ones who are dreaming that Windows 8, Windows Phone 8 and the Surface, are the next big thing? Keep dreaming! I was at Best Buy and I heard two associates tell customers to stay away from Windows 8 and to buy and iPad instead of the Asus Windows tablet. Microsoft has a steep hill to climb.

Is Job's was here he'd say " we duped the fools yet again."
The problems I have with the mini are as follows:

Apple claimed a phone larger than 3.5" was bad. yet in the same mouth that fell out of, a 10" device is good?
To use a 7" device a person would have to shave their fingers, yet again a 10" devic eis somehow better?

Now they have a 4" phone and now the 7" they calimed would be DOA is selling like hotcakes and yet again Apple has to stick their nasty good-for-nothing feet back in there mouths.

Many people bought the 10" iPad for 2 reasons"

1. Apple only offered 2 size devices. Its like going to a hotdog place and getting to choose a hotdog or polish and nothing else.

2. It was the best option avail.

The iPad 3 came out so fast, that people stopped buying the iPad 2. Now Apple is stuck with all those components they ordered. So what do they do? Drop them into the Mini and sell it as new when in fact it isn't.

For $329, you get a CPU that 2 years old going on 3 years. You get a 5MP camera which is worse than the one on the new iPod and lesser than the one on the 4S. You have over 100,000 apps designed for iOS 5 that crash and don't work at all on iOS6. The Touch which is smaller, cost more depending on storage capacity that Apple still charges an arm and a leg for when retail cost for 64GB is only $40 - $50 and Apple charges $100.

I have an iPad 3. Just got it earlier this year in the summer. I was in no rush because I had an iPhone at the time and I hate having to devices of the same brand that essentially do the same exact thing the exact same way. All u get is a size/color option. I dumped the phone for a GS3 and the iPad is soon to go. I gave it to my wife and I plan to get the Note. Once Apple stops supporting the iPad 3, which means iOS 7 will likely be the last firmware upgrade, that is when I cease to support them.

Apple is so busy suing that A, they haven't even upgraded the devices they have except with a bump in specs, and B., the devices are really boring.

Throwing all that hardware at cheesy kiddie games that are repainted games I played growing up is just boring. I mean Angry Birds is the same game no matter how much hardware you throw at it. The game would run on a computer like the 8bit Nintendo with no problem. It just loosk good because of todays graphics capability.

Apple hasn't offered anything new. Its been 6 years and its the same crap. I have no problem with people buying what they like. I just think Apple intentionally keeps numbers low so that by the time you buy, the new model is already on its way. For a device that comes out once per year or once every 6 months, it should be better.

Running out to buy a device simply because of its size but has worse hardware than the Touch yet cost equally as much and more, Is stupid!!!!!

Skwerl said,
Three million silly people with more money than sense...

Or, maybe they are buying something than can afford, and will use. Not everyone makes minimum wage.


That's a thing I kind of wonder though. When Apple reports units sold, I figured that, because of their tight control, they are talking about what was actually sold to the consumer and not what they shipped out to retailers. I think I've seen other companies report both shipped and sold, and that's usually determined by what number looks better.

I own Apple products (numerous iPods, MBP, MBA), but I just cannot see myself buying the iPad Mini for $329 as it sits spec-wise. Last-gen hardware at that price point is ridiculous IMO.

Vveazel said,
I own Apple products (numerous iPods, MBP, MBA), but I just cannot see myself buying the iPad Mini for $329 as it sits spec-wise. Last-gen hardware at that price point is ridiculous IMO.

Actually hold the thing and use it and you'll be sold on it. I thought the same thing before I touched it. It also feels very snappy. Probably because the A5 is not driving a super high res screen.

Vveazel said,
I own Apple products (numerous iPods, MBP, MBA), but I just cannot see myself buying the iPad Mini for $329 as it sits spec-wise. Last-gen hardware at that price point is ridiculous IMO.

just be ready to buy the new ipad mini in 5-6 months...

I had no interest in this until I went to the Apple Store and held one. It is very thin, light, and small but not too small. I bought a white 64GB on the spot.

omgben said,
They combined the opening total of two devices? That's unusual.

Aside from giving a larger number it also hides that one is not doing as well as the other. Actually, they don't hide it too well, saying iPad minis are sold out is a dead giveaway.

omgben said,
They combined the opening total of two devices? That's unusual.
The number wouldn't have been as impressive. Only been a few months since the last iPad and the mini is a hard sell against the iPad due to the price.

I figured that the combination was because one sold weaker than expected. My bet is on the mini because it's a new product, and if it sold 3 million on its own, there would be no need to combine it.

omgben said,
They combined the opening total of two devices? That's unusual.
no its not. the q3 call was sales of the older iPhones combined. with no number given to a specific model.

TechieXP said,
no its not. the q3 call was sales of the older iPhones combined. with no number given to a specific model.

I know that they do that with quarterly calls, so that's why I said opening totals. Although I guess I am wrong because Apple recently reviled that sales of the new iPod line exceeded 3 million without singling out a model. I just figured that with the mini being new, they would single that out to show that it debuted strong, but instead chose to piggyback it.

...but then I could be sort of right because whenever a new iPhone or iPad is released, they disclose the total number of the new device sold only.

rippleman said,
How many of these "zombies" do you know?

quite a few of my friends are quite the izombies, heck one would argue that Ipad with Retina was the best thing ever and that he would never go back to anything without retina. Then the iPad mini came out, no retina and he bought one day one. I asked him what happen about never going back to no retina display and he just said that the Ipad mini had retina display because the size is smaller... huh?

nickcruz said,

quite a few of my friends are quite the izombies, heck one would argue that Ipad with Retina was the best thing ever and that he would never go back to anything without retina. Then the iPad mini came out, no retina and he bought one day one. I asked him what happen about never going back to no retina display and he just said that the Ipad mini had retina display because the size is smaller... huh?

Sounds like your friend is just stupid. But still, I don't know how your one friend is supposed to represent the other 2,999,999 people who bought a new iPad over the weekend.

omgben said,

Sounds like your friend is just stupid. But still, I don't know how your one friend is supposed to represent the other 2,999,999 people who bought a new iPad over the weekend.

It's nearly impossible to sell exactly 3,000,000. It could have been 2,579,257 and they rounded it up to 3,000,000. lol

benalvino said,
Poor liars...
Proof that they didn't sell 3 million units total? I always find it amazing that Neowin users have more insider information about sells than anyone else, including the companies themselves.

ILikeTobacco said,
Proof that they didn't sell 3 million units total? I always find it amazing that Neowin users have more insider information about sells than anyone else, including the companies themselves.

how about if they proof that they sold that much? Its easy to escape embarrassment with statements like this you know.

benalvino said,

how about if they proof that they sold that much? Its easy to escape embarrassment with statements like this you know.
So in other words, you have no proof and you are just another blind Apple hater and a liar. FYI, it is illegal for a publicly traded company to post sales numbers that are false. Since all they care about is the value of their stocks, the chances of them lying on this are fairly low. However, the chances of you lying about having insider proof that they didn't sell this much is fairly high.

ILikeTobacco said,
So in other words, you have no proof and you are just another blind Apple hater and a liar. FYI, it is illegal for a publicly traded company to post sales numbers that are false.

(Update: That three million number is only for the two new models

Alijah Green said,

(Update: That three million number is only for the two new models
That's the point. The numbers are so low for the combined models which is why they are most likely correct, unlike what benalvino is claiming, who seems to have some insider information that proves his claims that they are lying about the number.

its a publicly traded successful company, why lie? The books will show it. After the big falls of some huge companies due to fudging numbers, every big player is subject to extreme scrutiny and accuracy. Doesn't mean they cant, but I would doubt it very much.

benalvino said,
Poor liars...