Apple announces low-cost iPhone 5C

​Jony Ive calls the phone 'unapologetically plastic'

Following months of rumours Apple today announced the iPhone 5C, a lower cost version of the iPhone with a plastic exterior. Containing similar specs to the iPhone 5, this is still a powerful device, but will sell at mid-range prices. 

The iPhone 5C contains the same A6 processor as the iPhone 5 sported, and an 8MP camera. Coming in five different colour choices, the scratch-proof plastic case is slightly thicker than the iPhone 5 and 5S, but retains a relatively minimal look that Apple are known for. This definitely looks like a cheaper device, however, and is Apple's first plastic covered product since the white Macbook was discontinued.

A 4-inch retina display, almost identical to the one on the iPhone 5, is the centrepiece to this device at 1136 x 640 pixels. It will run iOS 7, the newly redesigned version of Apple's mobile operating system.

The 8MP camera will not be the upgraded one included in the iPhone 5S, but will be similar to the one in last year's iPhone 5. However, the 5C will come with a new FaceTime HD camera for 720p calling. The phone has a metal structure, which acts as an antenna and will work with 4G LTE around the world.

Apple will release a soft case for the new phone, with cut out patterns to show the colour of the phone, which will cost $29 in the US. 

Apple have traditionally sold their previous-generation devices as a lower-cost option, but the 5C has reduced the need for this. Contrary to some rumours, this phone will be available in countries other than China, but it is set to make a big stir in developing countries thanks to it's price point. In the US, the phone will come in at $99 for a 16GB model and $199 for a 32GB model on two year contracts.

Source: Apple | Images: Apple

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Is it just me that thinks this is a way of making the Lumia range look inferior to the iPhone 5s? By releasing a so-called 'low cost' device in a similar range of colours to the Nokia Lumia range, it's like saying the Lumia phones are only as good as Apples budget phone, making the iPhone 5s appear to be a step ahead of Nokia?

Why doe the title say 'low cost'?

Apple doesn't advertise the 5C as low cost. For months there've been rumours that Apple will sell a low cost iPhone and the media probably thought that the 5C would be it. Turns out the C refers to color and not to cheap.

Zyphrax said,
Why doe the title say 'low cost'?

Apple doesn't advertise the 5C as low cost. For months there've been rumours that Apple will sell a low cost iPhone and the media probably thought that the 5C would be it. Turns out the C refers to color and not to cheap.

People want to bash Apple.

Zune had multi colours before iPod btw for those people touting who did colours first. Pretty embarrassing this is considered their low-cost, but to the iFans I guess it's considered cheap.

Not trying to start any flame wars here or anything, but ARE there truly any benefits to the 64bit architecture being used in these new phones (for now to the near future (1~year or so)) ?
All from what I'm reading so far tells me no, but anyone with a good explanation or solid details can chime in

este said,
Not trying to start any flame wars here or anything, but ARE there truly any benefits to the 64bit architecture being used in these new phones (for now to the near future (1~year or so)) ?
All from what I'm reading so far tells me no, but anyone with a good explanation or solid details can chime in

Not at the moment, unless the software is taking advantage of it. It would have an extended instruction set and a larger address space. The larger address space could be used to prevent heap spraying... exactly what IE11 does with enhanced protected mode.

I don't understand why anyone would spend over £400 on a phone?! Mind you I wouldn't spend over £50 on a phone, if I had one which I don't.

Never got into the whole mobile phone thing, why would I want anyone to bother me when I'm out and on my own time? If it's important they can ring when I'm home! I certainly would never take one on holiday!

Never had the need for internet on the go, or any apps at all. My wife has a mobile phone that is just a phone, and only takes that with her in case I need her in an emergency (disabled). If I'm with her when out it stays at home in a draw.

Personally I think Smart Phones are just a gimmick for tech lovers, show offs and people with more money than sense!

So much with the argument that Samsung phone are cheap because they have plastic back. This one have more plastic than every other Samsung phone!

john.smith_2084 said,
199 with no Contract Nexus 4, that is low cost with a powerful processor.

No, that's still quite expensive. You can get two Lumia 520's for that price, and still be off contract.

rfirth said,
No, that's still quite expensive. You can get two Lumia 520's for that price, and still be off contract.

No you can't. The Nexus 4 is £159, while the Lumia 520 is £120. And the Lumia 520 has terrible specs - it's not even comparable to the Nexus 4.

theyarecomingforyou said,

No you can't. The Nexus 4 is £159, while the Lumia 520 is £120. And the Lumia 520 has terrible specs - it's not even comparable to the Nexus 4.

The Nexus 4 is $199... the Lumia 520 is $100 off contract. That's about £63. The Lumia 521 is closer to the price you quoted.

Problem?

It is interesting how people give the Lumia line crap for using plastic even if the device itself is well made, but Apple can push it as a quality option.

The external outline of the phone reminds me a lot of the low end Lumia devices, which isn't a bad thing. I think Apple chose a good design to adopt for a new entry level iPhone. Also jumping on the range of colors is a good idea. People seem to like having that choice.

trooper11 said,
It is interesting how people give the Lumia line crap for using plastic even if the device itself is well made, but Apple can push it as a quality option.

The external outline of the phone reminds me a lot of the low end Lumia devices, which isn't a bad thing. I think Apple chose a good design to adopt for a new entry level iPhone. Also jumping on the range of colors is a good idea. People seem to like having that choice.

But the iPhone 5C is not entry level at all, neither in the price nor in the specs

That's true, its strange at how high the out of contract price is. That's not entry level at all.

$99 with a contract 'looks' better, but its still strange.

Also, look at the 'mainstream' news reports on this. Most do not mention anything about a 2 year contract. So to many people reading that, they see that there is now an iPhone that costs $99, not realizing it requires a new contract.

Anyone see those pics of the official covers with the holes to let you see the color underneath? Holy hell my eyes hurt! Are the people at Apple color blind???

I thought this was supposed to be the "cheap" iPhone? $99 for the total price would have been nice. $99 for a two year contract is not so cheap!

They actually managed to make things more expensive. Previously they would have just taken the 5 and reduced it to $99 when the 5S is released. Now they have a device that is likely be cheaper to produce but are still selling it at $99.

Figure 8 Dash said,
I thought this was supposed to be the "cheap" iPhone? $99 for the total price would have been nice. $99 for a two year contract is not so cheap!

I LOL'd Its $550 UNLOCKED! That's Apple's idea of cheap!

Spicoli said,
Not the cost. Selling a novelty colored case and then a novelty rubber cover with holes so you can see the first novelty.

Apple has colors so Magical, they have colors to put around the colors to highlight the colors that they colored! MAGICAL!

Hopefully this puts some price pressure on some of the over-priced phones currently on the market, like the Lumia 925.

-LarvaInject

LarvaInject said,
Hopefully this puts some price pressure on some of the over-priced phones currently on the market, like the Lumia 925.

-LarvaInject

Iphone 5C 16GB is on apple store at $549, you can find the 925 on amazon at $480.

Lord Method Man said,
Why do people sign their comments with your user name? We can already see who you are.

-Andrea Borman.

Holy ****, I just busted out laughing so hard. Thank you for that!

LarvaInject said,
Hopefully this puts some price pressure on some of the over-priced phones currently on the market, like the Lumia 925.

-LarvaInject

in Malaysia, 32GB Lumia 925 selling price is $427 unlocked, non-contract while non-contract 32GB iPhone 5C cost $649

vcfan said,
youre such a nice guy JB
Hey, thanks VC. That's actually the name friends and loved ones call me. So now I'm buying 4. One for you amigo!

JHBrown said,
Buying one for my daughter and parents.

I'd love to do the same. While I don't care for iOS, I think its great for a lot of people. The overall ecosystem is quote nice, and as a WP user? I'll admit there are times In jealous of that... Excluding the hardware and OS, of course.

/hugs lumia

JHBrown said,
Hey, thanks VC. That's actually the name friends and loved ones call me. So now I'm buying 4. One for you amigo!

thanks pal. can you buy me 5 Lumia 520s instead for the same price?

Chikairo said,

I'd love to do the same. While I don't care for iOS, I think its great for a lot of people. The overall ecosystem is quote nice, and as a WP user? I'll admit there are times In jealous of that... Excluding the hardware and OS, of course.

/hugs lumia

Thank you for the honest reply.

Pride is my guess. They still think that they have superior enough devices to command any price they wish, no matter how outlandish. Which is true for current iFans, but not if you want to gain marketshare (and not lose it over time).

Josh the Nerd said,

$549 for 16GB and $649 for 32GB. The "low-cost" rumor was proven false.

http://store.apple.com/us/buy-iphone/iphone5c (page seems to keep going down and coming back)


On the Apple UK site the prices are £469 for 16GB model and £549 for the 32GB model.
So, essentially ... it's more offensively overpriced tat from the fruit badged toymakers.

Mid-range prices, my arse!

DJGM said,

Mid-range prices, my arse!

Well said Jim, it`s like "these underpants cost me a quid and iv`e got 50p stuck up me arse"

cyrl said,
Wonder how this "low cost" iPhone would actually cost, without a contract.

Low cost - yeah right. Australian pricing:
- 16GB $739 AUD
- 32GB $869 AUD
At present: 1 AUD = 0.93 USD

Sorry Apple, what exactly was the point of the C series? At these [still relatively high] prices, I don't see them putting even a slight dent into a competitor's market share. I can get another device just as good or better for less.

siah1214 said,
Wow. They basically looked at the lumia 620, said "that looks nice!", and slapped an iPhone log on it.

Or slapped a plastic shell on the back of an iPhone 5 and called it a day, but whatevs.

omgben said,

Or slapped a plastic shell on the back of an iPhone 5 and called it a day, but whatevs.


that's probably exactly what Apple did.

Yep, it's just a 5 with a full body bumper on it. But what matters is the price and how much cheaper it is than the 5 was before.

Norman68 said,

these designs and color go way back to ipod days. dont be ignorant

Like iPod was the first one too have colors? We've seen Nokia phones in a wide range of colors, anyway, those look very familier to the Lumia series.

siah1214 said,
Wow. They basically looked at the lumia 620, said "that looks nice!", and slapped an iPhone log on it.

So you mean to say that Nokia took the iPhone, said "that looks nice!", slipped it in a color case, slapped the Nokia logo on it and called it a day? ... and then Apple did the same today?

siah1214 said,
Wow. They basically looked at the lumia 620, said "that looks nice!", and slapped an iPhone log on it.

Apple couldn't care less about what Nokia is doing, especially not with its mid-range products. Since going Windows Phone exclusive Nokia's market share has halved and the company has struggled to remain relevant. This is simply the standard iPhone design with a rounded plastic back.

Are we really going to sit and act like colors and plastic are anything new? Or who was the first to use strawberry cream? C'mon...

siah1214 said,
Wow. They basically looked at the lumia 620, said "that looks nice!", and slapped an iPhone log on it.

Are... Are you kidding me? I know we pretty much suck Nokia's WooHoo round here, but I'd strongly recommend drinking less of the Redmond Koolaid. It quite clearly looks and functions like an iPhone with a coloured back.

Besides, if anything, Nokia ripped off far more of the iPhone design and functionality than Apple did from Nokia.

Ignorant, no - and you're right; the color choices harken back as far as both the original iPod and especially the iPod nano (direct ancestor to the iPod touch).

Studio384 said,
Like iPod was the first one too have colors? We've seen Nokia phones in a wide range of colors, anyway, those look very familier to the Lumia series.

I don't think anyone is saying that the iPods were the first one with color. It's just that this isn't the first time Apple has introduced a product in multiple colors, so to act as if this is a cue they took from Nokia is really silly. I mean, I had a green plastic iMac in the 90s. A blue iPod mini in 2004. And now, some kid is going to have a watermelon pink iPhone this year. It would have happened if there was no Nokia.

Wow. They basically looked at the lumia 620, said "that looks nice!", and slapped an iPhone log on it.

OR, they looked at every ipod touch they've ever released and incorporated that into the iPhone design.

Hmm. I just think it looks like a colored, longer iPhone 3GS with iOS 7 but each to their own. A Lumia looks quite a bit different to me, except for the similar bold colors.

Studio384 said,
Like iPod was the first one too have colors? We've seen Nokia phones in a wide range of colors, anyway, those look very familier to the Lumia series.

Actually the Zune came in multi colours before iPod.

theyarecomingforyou said,
I think we can all agree that the Zune contributed nothing to the marketplace.

lol, maybe so, but every person I've known to have one absolutely loves the device. It's a shame Microsoft gave up prematurely. (granted, smartphones have obviously taken over mp3 players but still)