Apple offers upgrades and lower price for Retina MacBook Pros

Apple got a lot of attention for its Retina high resolution displays that were first used in the MacBook Pro notebook models in June 2012. Today, Apple announced a refresh of the MacBook Pros with that display, with upgraded hardware inside combined with a lower price point.

Apple's press release announced that the 13-inch MacBook Pro with the Retina display will have a starting price point of $1,499 with a 128 GB SSD. The price goes up to $1,699 for people who want a faster 2.6 GHz processor and a 256 GB SSD. The 15-inch MacBook Pro with Retina display now comes with a 2.4 GHz quad-core processor, with an option for an even faster 2.7 GHz processor and 16 GB of RAM.

In addition to the hardware and price changes for the Retina-based MacBook Pros, Apple has also announced a price cut for the 13-inch MacBook Air notebook. The 256 GB SSD version now has a starting price of $1,399.

A few weeks ago, Apple noted that sales of its Mac PCs came in at 4.1 million units for the fourth quarter of 2012, which was down from the 5.2 million Macs Apple sold in the same period a year ago.

Source: Apple | Image via Apple

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18 Comments

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We all know Microsoft is failing lol that's nothing new. Windows 8 is 90% OEM sales that are sitting in dells warehouse and surface is a joke and winRT lmao . It's a sad time for everyone apple needs to get real and really lower prices and Microsoft needs to fire everyone on the windows 8 team . How could they ship something so F&)),.@ UGLY.

TurboShrimp said,
We all know Microsoft is failing lol that's nothing new. Windows 8 is 90% OEM sales that are sitting in dells warehouse and surface is a joke and winRT lmao . It's a sad time for everyone apple needs to get real and really lower prices and Microsoft needs to fire everyone on the windows 8 team . How could they ship something so F&)),.@ UGLY.

what does that have to do with an article about Apple's prices?

Apple makes nice machines, I've had a MacBook air. The problem is they have ventilation issues because apple values esthetics over functionality. So you get really hot machines that cant really be put in your lap and have constant hot air blowing on you; and cpus that have to throttle down to keep up. You never get the promised power these cpus can offer because they are terribly cooled so always clock down to prevent a melt down. Drop the price a couple more hundred and it may make sense but people buy these more for the looks than functionality.

"Lower price" and (insert Apple product name) in the same sentence? Methinks Satan called and said it's getting mighty frigid downstairs. [and yes I am fully aware that even Apple does indeed drop prices, on occasion LOL]

Cant get MacPros in the UK anymore. Well, not after March 1st. Unless they come out with a new model that complies with the their laws

Rudy said,
And how does this relate to this article about Retina Macbook Pros?

I guess you didnt read what I said a full 7 minutes before you made your post. I stated I got confused.