Apple: Over $10 billion spent on App Store in 2013

Apple's App Store for its iOS devices launched in 2008 and arguably started an all new software economy in the process. Today, Apple announced that iOS users spent over $10 billion in the App Store in 2013. That number includes over $1 billion in December from nearly three billion apps that were downloaded, which the company said was the most successful month in the store's history.

Apple's press release added that since the launch of the App Store, developers have earned a total $15 billion in revenue. This is over double the amount Apple said iOS app teams earned a year ago in 2013. The company also said there are now over one million apps in the store, including over 500,000 that have been optimized for the iPad. This compares to 775,000 apps that were available for download in 2013, with over 300,000 native iPad apps.

Since the launch of the iOS App Store, Google and Microsoft have released their own versions for the Android and Windows Phone operating systems. Microsoft recently announced there are now over 200,000 Windows Phone apps available for download while Google Play has over one million Android apps.

Image via Apple

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25 Comments

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Good for Apple but I contributed very little to that. It also bothers me that downloadable movies can cost $24.99. Getting rid of physical media and the distribution necessary for it should lower the prices. But I'm sure Apple gets a piece of the pie for distributing and hosting the content.

But I'm glad they're growing, it shows how powerful the ecosystem truly is and how much money the developers can make.

stevan said,
Good for Apple but I contributed very little to that. It also bothers me that downloadable movies can cost $24.99. Getting rid of physical media and the distribution necessary for it should lower the prices. But I'm sure Apple gets a piece of the pie for distributing and hosting the content.

But I'm glad they're growing, it shows how powerful the ecosystem truly is and how much money the developers can make.

I'd love to buy more movies through iTunes, Amazon Prime Instant Watch, Google, and even Microsoft's XBox Video Marketplace. They are all priced about the same though, which I think is all just a few bucks too much. Rentals need about a $2 cut across the board, and purchases need to be reduced by $5 across the board IMO. Until then, its RedBox and used DVD bins for me and my family.

I think they can justify it because there is a certain level of convenience to having direct digital access to a movie. My wife and I decided that the convenience is worth about $2.50/rental over RedBox (which is $1.20/rental) for us to stay on our ass instead of get in the car, renting the movie, and then having to return it later.

Apple's products are popular. This really is meaningless to me, when you consider the following:
"Bud Light is the top-selling beer in the U.S. and popular abroad as well."

Now, if anyone has tasted Budweiser or, worse, Bud Light, most would agree it's the worst tasting excuse of a beer in the history of mankind. Yet it's the most popular. Someone offered me a Bud Light at a cookout a couple years ago, and I thought, 'how can anyone drink this more than once?' Of course, I lived in Europe for 6 years where even the worst beers were better than the swill that's passed off here in the States as beer.

I gotta agree. Tried a Bud Light once, dumped it out and got myself a Guinness.

iPad apps as the Bud Light of software. I kind of like that analogy . . . :-D

devHead said,
Apple's products are popular. This really is meaningless to me, when you consider the following:
"Bud Light is the top-selling beer in the U.S. and popular abroad as well."

Now, if anyone has tasted Budweiser or, worse, Bud Light, most would agree it's the worst tasting excuse of a beer in the history of mankind. Yet it's the most popular. Someone offered me a Bud Light at a cookout a couple years ago, and I thought, 'how can anyone drink this more than once?' Of course, I lived in Europe for 6 years where even the worst beers were better than the swill that's passed off here in the States as beer.

Its whack in America like that. I was at a work conference with some Fire Fighters and I ordered a Negro Modelo (Mexican import that I like) at the bar when they were all drinking Bud Light. Never felt so alienated... they treated me like I was being a snob or something.

Shadrack said,
Its whack in America like that. I was at a work conference with some Fire Fighters and I ordered a Negro Modelo (Mexican import that I like) at the bar when they were all drinking Bud Light. Never felt so alienated... they treated me like I was being a snob or something.

I have nothing to add except that Negro Modelo is one of my favs as well.

I wonder if that's just apps or includes music and video which quadrupled for me in 2013. Most of my apps have been free with peripherals and desktop companions.

yea, apple must make a LOT! i mean $10 billion in 2013, and it's been open for 5 years, and the developers got $15 billion in the 5 years. So that's $3 billion a year for developers and the rest to apple!

Just yesterday we had some people on Neowin complaining about how distasteful it was for Microsoft to make such boasts about how Windows Phone was growing. Lets see if those same people make the complains about Apple.

(Hint: Doubt it)

But good for Apple.

WhatTheSchmidt said,
Just yesterday we had some people on Neowin complaining about how distasteful it was for Microsoft to make such boasts about how Windows Phone was growing. Lets see if those same people make the complains about Apple.

(Hint: Doubt it)

Actually what people were arguing about was the lack of real numbers.


But good for Apple.

Fritzly said,

Some, yes. But also we saw some people arguing that it was no big deal that companies grew their sales because it happened to occur during the Christmas season. Or we should ignore it because we should not trust the stats because it was released by Microsoft, and they cannot be trusted to release information about themselves. Or how they went from 3 to 5 device sales. Or it doesn't make a difference because they probably sold the lower cost devices, and that doesn't matter. Or it doesn't matter because it was 3rd world countries (which don't matter, unless if Microsoft is not shipping something to those countries then they do matter, until when Microsoft sells well in those countries then they don't matter). Or Microsoft is not giving us updates. Or a dozen other excuses, the usual for the hate anything Microsoft crowd that has overtaken Neowin.

Such an extended and useless whining does not obfuscate the subject pal... Try again
Maybe next time MS will release some numbers, as they did for the XBox...

Fritzly said,
Such an extended and useless whining does not obfuscate the subject pal... Try again
Maybe next time MS will release some numbers, as they did for the XBox...

I listed a number of other complaints in that thread, and conceded that there were complaints about numbers not being released. So where am I obfuscating the conversation?

Let me put this on track with what you claim that other thread was about:
Why has Apple not released exact numbers of iPad mini vs. [The New] iPad [Air] sold? They say that there was $10B in sales on the App Store. How much of that was spent on iPod Touch, on the iPhone, on the iPad, on the iPad mini? Of the iPhone sales, how much was spent on the iPhone 4? iPhone 4s? iPhone 5? iPhone 5s?

Without breakdowns of those numbers, this meaningless stat is that, meaningless. What do you have to hide, Apple? Why are you not giving us this information. We should be outraged at Apple not releasing this data, and until they do we should consider it all lies and propaganda.

WhatTheSchmidt said,
We should be outraged at Apple not releasing this data, and until they do we should consider it all lies and propaganda.

You can be outraged by yourself then. Many companies do this, Microsoft included. I fail to see what it has to do with this topic, other than to lay claim to being "right" about something else. Maybe you won your argument against the people from the other day. The real question is, who cares if it's troubling you so much that you can't even enjoy yourself?

I don't mean this as any sort of insult either man. I just think you need to calm down. It's alright to be passionate, but it's just a news article. They're just companies. Don't buy what you don't like. Let's not pretend they're all angels or that there's only one devil in the room.

paulheu said,
Who cares, the majority are fart apps anyway (probably just like with any app store to be honest)
Yeah, and I for one find it sad that stuff like that can net that much money. @ the comment below - apple isn't doomed... human race is doomed lol

paulheu said,
Who cares, the majority are fart apps anyway (probably just like with any app store to be honest)

Developers care, which is the group this announcement is aimed at.

I doubt people spent $10 billion on fart apps. I'm a happy Android user, have been an iOS user for many years, won't leave Android anytime soon, but I can tell you something: There's MANY high-quality iOS apps I bought back in the days and I'd buy today.

paulheu said,
Who cares, the majority are fart apps anyway (probably just like with any app store to be honest)

Well, people who clicked on this article care. Obviously. I suppose some users just click on every article hoping to be 1st comment or something lame like that....