Apple Q3 2010 earnings, Mac up 33%, 8.4 iPhone & 3.27 million iPad sales

Apple announced its financial results on Tuesday for the third quarter of 2010 ending June 26.

Amongst the announcements was the news that the company posted record revenue of $15.7 billion and net quarterly profit of $3.25 billion, or $3.51 per diluted share. Apple said it had sold 3.47 million Macs during the quarter, an increase of 33 percent from the quarter last year. The company also sold 8.4 million iPhones during the quarter, a 61 percent increase from the quarter last year. iPod sales dipped significantly by eight percent indicating that consumers are slowly moving to all in one devices such as the iPhone. The Company began selling iPads during the quarter, with total sales of 3.27 million.

“It was a phenomenal quarter that exceeded our expectations all around, including the most successful product launch in Apple’s history with iPhone 4,” said Steve Jobs, Apple’s CEO. “iPad is off to a terrific start, more people are buying Macs than ever before, and we have amazing new products still to come this year.”

Apple once again had a strong quarter and blew past Wall Street estimates. Apple's previous Q1 and Q2 2010 results were strong mainly thanks to iPhone sales. The iPad sales are extremely strong and nearly topped Mac sales for this quarter. Apple launched its iPad tablet computer earlier this year and sold 300,000 units on the first day of sales. The iPad has managed to grab 0.04% of the global browser market share since its launch. Apple also launched the iPhone 4 in June. Apple CEO Steve Jobs herald the launch as "the most successful product launch in Apple’s history."

Despite shifting 1.7 million units in its first weekend of sales, not everything went to plan for the iPhone 4 launch. Prior to the launch, customers who pre-ordered their device and received it a little early, began reporting widespread reception issues when holding the iPhone 4 with their left hand. Apple eventually responded to the reception reports and said it planned to issue a software fix. This software fix (iOS 4.0.1) corrected a bad algorithm for displaying signal bars but did not address the core issue of poor antenna performance. Apple was forced to hold an emergency press conference and promised a free case for every iPhone 4 user.

Apple is expected to announce a new "Magic Trackpad" device in the coming weeks. Gadget blog, Engadget, recently discovered an FCC filing which could mean Apple will reveal the device shortly. Apple's stock price went up nearly 3% during after-hours trading on the NASDAQ in reaction to the earnings results.

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CoLdFuSi0n said,
Who cares?

Even if you don't hold any love for the fruit, selling more macs means more competition, which means other companies up there game!

Competiton FTW!

Hopefully they will continue to put money into R&D and continue their current streak of pushing new products out the door. I for one am looking forward to what they come out with next.

PhillAholic said,
Hopefully they will continue to put money into R&D and continue their current streak of pushing new products out the door. I for one am looking forward to what they come out with next.

Gotta agree with you there...regardless if you like the company or not, what they do has a huge impact on the industry.

bdsams said,

Gotta agree with you there...regardless if you like the company or not, what they do has a huge impact on the industry.

In the mobile industry maybe. In the computer industry, a very small impact.

andrewbares said,

In the mobile industry maybe. In the computer industry, a very small impact.

I don't agree with "very small" anymore. Small maybe, but not THAT much. They have what, 10% of market share in the USA now? Very small in my book would be 1% or so, like what they had a few years ago, when Apple was going to hell.

Most likely they are going to release a 7" ipad around Jan. - Feb. 2011 ..
If they did a 32GB version around $299, I most likely would get one ..

The only thing I wouldn't get is a laptop ... I don't like laptops .. I prefer
a desktop. Also, I prefer Linux or Windows ... don't like OS X ..

So, make a smaller version of the ipad ... soon ... ..

GenBlood said,
Also, I prefer Linux or Windows ... don't like OS X ..

Considering OS X's open-source Unix base (Darwin), it really isn't too far removed from Linux when you get right down to the core of things. Hell, you can even install Gnome or KDE on top of OS X, and you can also compile many Linux-based programs to run on OS X with little or no changes. Those that DO need a lot of work can usually be found pre-compiled as well. So what is it exactly that you don't like about OS X when compared to Linux?

PsykX said,

Yeah, what a deception

The weirdest thing is going back to a 1 month period pre and post iPad launch. Even 1 month and even later sometimes after that people were labeling it a failure. How stupid they were

Brendando said,

The weirdest thing is going back to a 1 month period pre and post iPad launch. Even 1 month and even later sometimes after that people were labeling it a failure. How stupid they were

Before the launch, we knew the iPad was a failure. After the launch, we saw how well Steve Jobs could sell a useless piece of crap.

andrewbares said,

Before the launch, we knew the iPad was a failure. After the launch, we saw how well Steve Jobs could sell a useless piece of crap.

It's actually not bad at all, I've tried one physically. I'm not going to buy one because my comparable devices already do more (iPhone + MacBook Pro). But honestly I've been amazed by how fun this thing is to use.

Right now, the strength of the iPad is CLEARLY iOS3 and the fact that it has the best touch screen on the market.

I'm still going to state that, since it's the beginning, not a lot of apps are available on the iPad and it still lacks Multitasking, Folders, and a lot of other iOS4 features, as well as storage and a webcam. But the 2nd version of the iPad with iOS4 features? It'll definitely blow the market away in this domain.

andrewbares said,

Before the launch, we knew the iPad was a failure. After the launch, we saw how well Steve Jobs could sell a useless piece of crap.

Hmm, I'm on my useless piece of crap right now.

You have to admit, they've set a standard for tablet hardware, nothing even currently announced looks anywhere near as solid as the iPad.


I find it very useful, it's much lighter and lasts much longer than a laptop, so i have it with me literally everywhere.

I pretty much surf neowin only on my iPad..

Just because its not exactly what you think a product should be, doesn't make it a bad product.

Also, to say it's useless (which by definition meaning "doesn't have a use") isn't really accurate (though it might be within the scope of your life, personally, I email (both personal and work) browse the web, use Twitter, YouTube and play games.

Also, why the bitterness? Its just a product. Relax

Yup, Jobs has a lot of people suckered. I wouldnt go with a company that openly lies and places blame on others. I am sure Motorola will do a better job with the Droid X issues and so far they are.

techbeck said,
Yup, Jobs has a lot of people suckered. I wouldnt go with a company that openly lies and places blame on others. I am sure Motorola will do a better job with the Droid X issues and so far they are.

Not lying, Motorola, Droid X... Is it them who stated that the screen was 720p before launch?

PsykX said,

Not lying, Motorola, Droid X... Is it them who stated that the screen was 720p before launch?

That all you got? Really?

Before the first iPhone launch, When asked How Motorola is prepared for the iPhone, Motorola then CEO said something like : how Apple is prepared for us? but in the following years, He only saw his company spin into a ****hole. That was before Android.

The bigger they are the harder they fall. Jobs responded to the iPhone issue like everything is alright. iSheep accepted that. There is no class action lawsuit and the next time Apple releases a defective product, Jobs will simply say "**** off, you ain't getting something". And that will be his (and Apple's) downfall. Stockholders are satisfied, but people aren't. And when people begin to show their dissatisfaction, stockholders show that they have no mercy.

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