AT&T cuts prices in half for HTC Windows Phone 8X

When AT&T started selling the Windows Phone 8X smartphone from HTC in November, it was clear that they would be more expensive than Nokia's Lumia lineup. AT&T priced the 8GB version at $99 and the 16GB version at $199 with a two-year contract. Five months later, AT&T has cut down the price of both models in half.

AT&T's website shows that the 8GB model of the HTC Windows Phone 8X is now available for just $49 with a two-year contract, and the 16GB version can be bought for $99 for the same contract length. That makes the prices of the HTC phone much more competitive to Nokia's Lumia 920 and 820, although the Lumia 920 can also be purchased in a 32GB version.

In addition to the two-year contract prices being reduced, AT&T has also lowered the prices for people who want to buy the HTC Windows Phone 8X models on a month-to-month plan. If that's how you roll, you can now get the 8GB version for $399 and the 16GB model for $449. You can check out our review of the HTC Windows Phone 8X to see if this is the Windows Phone for you.

Source: AT&T via Windows Phone Daily

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24 Comments

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Huawei devices aren't selling as good as Samsung - That piece of scht Android isn't selling.

Logic. You're lacking some.

What you need to understand is that Nokia practically owns WP market at this point, and rightfully so. HTC did nothing to get people on their phones, what they though some ads here and there and all set? Look at all the effort, money and time Nokia is putting on WP (For obvious reasons) and they are well ahead of everyone in the WP market. I won't even go to Samsung, they 1 gen 2 phone out and that's about it. No ads, no marketing, yeah I guess they want it to succeed.

At&t cuts the prices on phones after at least 3 months, it's a business tactic to entice you into signing a new contract. You think they don't do this for their android phones?

GP007 said,
At&t cuts the prices on phones after at least 3 months, it's a business tactic to entice you into signing a new contract. You think they don't do this for their android phones?

Thats strange because the Samsung Galaxy SIII is older than the 8x yet its still $199....so is the the Galaxy Note, the FIRST Galaxy note which has been out a year and a half.

WP is clearly not selling well which is why they have to blow them out. Just take a look at their market share in the US

Sonne said,

Thats strange because the Samsung Galaxy SIII is older than the 8x yet its still $199....so is the the Galaxy Note, the FIRST Galaxy note which has been out a year and a half.

WP is clearly not selling well which is why they have to blow them out. Just take a look at their market share in the US

Those also cost more outright. They have higher specs to, you take those into account. The 8X is midrange compared to both those phones.

8X was always overpriced for it offered (don't believe me? check initial reactions to its pricing). I am not surprised tbh. I went with 920 even though I lie 8X's profile more but it fell short on price and camera.

BajiRav said,
8X was always overpriced for it offered (don't believe me? check initial reactions to its pricing). I am not surprised tbh. I went with 920 even though I lie 8X's profile more but it fell short on price and camera.

Yeah, though I think it takes good pictures but not 920 level. It's HTC doing it wrong, I found it unlocked for €500 for the 16GB and I couldn't find a 920 anywhere. It's a good phone though but it's not high end compared to the above listed ones, have to be honest about that.

GP007 said,

Those also cost more outright. They have higher specs to, you take those into account. The 8X is midrange compared to both those phones.

The 8x off contract was launched at $550, the GSIII at $599 (cheaper now). Also in the WP lineup the 8x is one of the highest specced phones, its uses the same chipset, has the same amount of RAM and same resolution as the Lumia 920...so yeah basically nothing you've said is true

Sonne said,

The 8x off contract was launched at $550, the GSIII at $599 (cheaper now). Also in the WP lineup the 8x is one of the highest specced phones, its uses the same chipset, has the same amount of RAM and same resolution as the Lumia 920...so yeah basically nothing you've said is true


920 with 32gb is $99 while 8X with 16gb was $199, you see my point?

Now for the crazies who say Samsung is just whistling Dixie and they should just shut up and make Windows devices. Look at this. ATT is the largest seller if Windows devices. The advantage is Windows devices are used mostly by businesses...and if those businesses travel they typically use ATT because GSM is a worldwide band.

Now if ATT the largest seller of Windows devices is cutting them in half a few months after release, that means they must not be selloing and demand is low. I mean you do you increase sales typically in retail? PRICE DROPS.

I want Windows Phone to succeed. The problem is, MS took to long and Android and iOS have basically fenced them out. That is why Apple rushed to beat Google while Google was taking to the makers of Android. Because if Android has made it first and MS could have made it second, Apple would be having this same issue.

Windows Phone is good, it is just the market has shown it slove for Android and iOS and combined they take nearly 90% of the mobile market in phones. For MS to survive, RIM needs to die (or MS buy them out), and Android and iOS users need to switch which most likely wont.

If RIM passes away, then Microsoft will have a much easier way in to businesses, but consumers will always think Windows is for business and not for everyday people which MS is trying to change. Which I think was a bad move.

So much for the "premium" phone market, eh? They have to GIVE these phones away if they are to move them! I wonder how many more months of this we will have before MS throws in the towel. At this point it's pretty obvious that WP and "It's not Metro" are total failures.

Seriously, MS needs to get with someone who will offer a Windows Phone without a contract for around $299. Compete with the Nexus 4. I'm in need of a new phone and will drop Windows Phone for the Nexus 4 precisely because of the price.

srprimeaux said,
Seriously, MS needs to get with someone who will offer a Windows Phone without a contract for around $299. Compete with the Nexus 4. I'm in need of a new phone and will drop Windows Phone for the Nexus 4 precisely because of the price.

If we could just get the 620 in the US.

srprimeaux said,
Seriously, MS needs to get with someone who will offer a Windows Phone without a contract for around $299.

The last thing Microsoft wants to do is damage its reputation with mobile networks, as it need them to stand any chance of competing with Android. Google is a much more influential company in the mobile sector, with Android accounting for the vast majority of handsets, and can afford to ruffle a few feathers.

Xilo said,
Sounds like they aren't selling and are taking losses to move phones out the door.

The phone has been on the market for 6 months. This is normal for phones.

More like it's available elsewhere for cheaper, and they have to match the price. My girlfriend got an 8x off Amazon for $0.01 three months ago, while AT&T was selling it for $99 in the store. What a freaking rip off.

Xilo said,
Sounds like they aren't selling and are taking losses to move phones out the door.
What? Carriers don't takes loss sell any. Example...when ATT buys iPhones, they pay APple up front. ATT recoupes costs by getting people to sign a deal. Lets just say ATT pays $650 per iPhone. If they get you to sign a deal for 2 eyars at 199, they get the rest from making u pay for the data plan. If you pay $30 for 24 months...that $720...which means they pocket $80 for each subscriber which is what...over 80M people.

The ibky time they take a hit is if they get left with huge inventory. Which they did of the iPhone 3GS and the 4. Even if they sale you the phone free on a 2 year, they still get enough to pay for that device. It just means they make less profit off the data plans. Which is why they try to get you to get the family plans to cover more devices. Bec they can hit you up with the extra cost per line and hope you buy a larger data plan.

Xilo said,
Sounds like they aren't selling and are taking losses to move phones out the door.

It's like people don't know how mobile operators work after all this time. They all do price drops on devices after a period of time, this is common practice nothing more.

Xilo said,
Sounds like they aren't selling and are taking losses to move phones out the door.

Americans still don't realise the concept of subsidised handsets. They could PAY you $50 and still make a profit, they simply recoup it from the higher monthly fee.

ModernMech said,
More like it's available elsewhere for cheaper, and they have to match the price. My girlfriend got an 8x off Amazon for $0.01 three months ago, while AT&T was selling it for $99 in the store. What a freaking rip off.

Yeap! Bought mine n my wife's at amazon wireless for a cent of a US dollar, each!

Simon- said,

Americans still don't realise the concept of subsidised handsets. They could PAY you $50 and still make a profit, they simply recoup it from the higher monthly fee.


This too... They can afford to give these and most phones away for free on a minimum 2year contract lockdown.