Barnes & Noble Nook with GlowLight falls to record-low $99

Barnes & Noble today unveiled a new price point for its Nook Simple Touch e-reader with GlowLight. Effective immediately, customers can buy the device for just $99. Not only is this the lowest price ever for this model of the Nook, but it's also the most affordable illuminated e-reader on the market. Amazon's starting model of the Kindle Paperwhite sells for $119 and that's with "Special Offers", i.e. ads.

There are a few catches you might want to be aware of though. First, it's been over a year since Barnes & Noble unveiled this GlowLight e-reader. It's very possible that the dropped price is only temporary as Barnes & Noble prepares to launch a new model soon. If you like keeping up with the latest technology, don't get lured in by the low price so quickly. Second, Amazon has a tendency to level the playing field as much as possible. If the Barnes & Noble Nook price drops, don't be surprised if you see the Kindle miraculously go on sale soon.

It's also been almost a year since the most recent Nook tablets have been announced, so perhaps Barnes & Noble is aiming to announce new models all at once. The last we've heard about those tablets is that the company won't be manufacturing them anymore and will instead rely on third-party manufacturers to get the job done.

Source: GigaOMImage via Barnes & Noble

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Just to be clear B&N will continue to make the simple touch ereaders. What they are ditching is the actual tablets such as the HD lines which they pushing to 3rd parties. The ereaders have been profitable for B&N the tablets have not.

i bought one for my wife Last January (i already had an original nook and this model as well for myself) and I bought her's at Target for only $80 (well $79 Plus Tax)

I bought the version without the back light last week and love it!

You can root them too as they are running android so you can get other ebook apps such as kindle as well!

May have to get one of thes.. used to have one of the e-ink Kindles before it got replaced by a Fire HD.. nice tablet but I miss the e-ink display for reading though, so much easier on the eyes. Even better at (barely) under $100.. it's easy to kill the ads on the Kindle but $20 cheaper and no ads is a big plus.

I've look at these for the past few years but always stop short of buying one. May give it a shot at this price. Are these just glorified book readers? Will it display books better than my iPad?

JHBrown said,
I've look at these for the past few years but always stop short of buying one. May give it a shot at this price. Are these just glorified book readers? Will it display books better than my iPad?

It's primarily a book reader yes, and e-ink displays are great at that, lack of color aside it's a much better reading display. My old Kindle had a browser and later added a terminal and a few other custom tricks to it, it's pretty bad at things like that, the display just wasn't fast enough. If you need tablet functionality with it, look elsewhere. If you want to read books, it's an excellent device.

Max Norris said,

It's primarily a book reader yes, and e-ink displays are great at that, lack of color aside it's a much better reading display. My old Kindle had a browser and later added a terminal and a few other custom tricks to it, it's pretty bad at things like that, the display just wasn't fast enough. If you need tablet functionality with it, look elsewhere. If you want to read books, it's an excellent device.
Thanks for the info.