BBM shows up in the Windows Phone Store 3 years too late

Many years ago, BlackBerry Messenger (also called BBM) was the king of the messaging platforms as it bypassed carrier SMS rates. For many years, it was rumored to be leaving the confines of the BlackBerry world and would eventually become cross platform. Now, as BlackBerry fights to remain relevant in today's competitive markets, they are finally starting to get the messaging platform out on other devices.

So, what about Windows Phone? A new BBM app is now in the store, but it is currently in private beta. A user on reddit, who doesn't claim to be part of BlackBerry, says that it will exit private beta very soon but provides no evidence to support that claim.

If you find yourself running out of messaging options on Windows Phone -- like Skype, Snapchat, SMS, WhatsApp, or Facebook -- you will soon be able to use BBM. 

While we are always happy to see new apps entering the Windows Phone Store, we really can't see BBM being the killer app that so many have been waiting to arrive. If this was a few years ago, before BlackBerry started tanking, then it might be a different story.

You can check out BBM at the Windows Phone store link below.

Source: Windows Phone Store

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17 Comments

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In BB's last earnings call apparently they said there was between 80-100 Million active monthly users. It's not the 300M of Whatsapp but for the people want a bit of security and don't want Facebook combing through their messages seeing what ads they can bombard you with this is an excellent alternative.

It's really nice to see Brad pick up the pitiful journalism against BB now that John is gone. I really wondered who that responsibility was going to fall to.

Still, it seems the politics are over at blackberry which although I agree their app IS irrelevant it does signal that WP is truly the 3rd ecosystem when the competing 3rd ecosystem finally get down their high horse and acknowledges they lost that battle, and the war.

So this is big news for WP in a way. How big? This would be the equivalent of Larry page using twitter to announce things so that people would actually notice instead of the g+ product he seems to think anybody cares about :) Like BB, seems that when your product flops even as lesser rivals overtake you in a field you just don't get, ignoring it is the one thing to please the ego.

"A user on reddit, who doesn't claim to be part of BlackBerry, says that it will exit private beta very soon but provides no evidence to support that claim."

Seems legit.

Usage aside, it will still be downloaded by a lot of peoples, just like in iOS and Android who along with all non-Blackberry OS users used to say how BBM has lost its relevance.
BBM is the worst instant messaging apps... in the platform that doesn't have it.

Mr. Dee said,
There is an official Snapchat app for Windows Phone?

Not official, rudys app. 6snap. Works just as well.

Metro design guidelines have not been followed strictly: there's a reflection on the BBM icon, and the blue bubble adds depth. I suggest Microsoft pull the app until this is fixed.

68k said,
Metro design guidelines have not been followed strictly: there's a reflection on the BBM icon, and the blue bubble adds depth. I suggest Microsoft pull the app until this is fixed.

Yeah, no, they're guidelines, not requirements.

Hey Brad, i know unprofessional journalism and all that is part of the fun and angle, but "3 years too late" is a bit much - too late for what? Also, i don't think anyone expect THIS to be a killar app for WP...seriously. It's just another app for thos who need it. But guess mission accomplished, you got people to comment!

I would agree, with the incredibly small selection of apps which are useful, and the few apps that are useful and of good quality (EverNote App pales next to iOS and Android) I don't think the Windows Phone crowd can be too picky.

Personally i think every big app is a win for the Windows Phone platform (BBM is still heavily used in emerging markets and plenty of other markets).

WP didn't exist 6 years ago, so it couldn't help BlackBerry inevitable spiralling death. But either way, WP couldn't help it either, its marketshare is too small to do any good.