Blackberry announces “BBM for Android and iPhone is here”; isn't actually here

We’ve known for a while – actually, quite a while – that BlackBerry plans to bring its BBM messaging service to rival platforms iOS and Android. The company has so far held off on committing itself to a date, but it looks like the launch may be more or less imminent.

Yesterday, BlackBerry launched a new landing page on its site, with the banner above, proudly declaring that “BBM for Android and iPhone is here”, along with dead download links to the respective app stores for Android and iOS. Alas, as Engadget reports, BBM for Android and iPhone isn’t here, and the company still hasn’t revealed when it will be.

Order has since been restored on BlackBerry.com, with that page having now disappeared, and the BBM page reiterating that the service is still “coming” to both platforms at some point in the future. But the existence of the newer landing page for the service could be an indication that its launch on Android and iOS is just around the corner. 

Source and image: Engadget

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23 Comments

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Big deal. Web pages are 'accidentally' published all the time. It's a marketing move to build buzz, and the bloggers fall for it most every time.

People in textile and cotton industry all oevr the world still use BBM. They like to share cotton and fabric rates instantly and within groups.

Now I know they can shift to other better apps but they wont as most the rich old people barely just learned to use the BBM. I know because I am stuck with it too.

Its great news. Now my co workers can shift to android or ios devices.

I dont have any sources to quote, but last i read, the cross platform functionality would be limited, leaving some power-user features to the native BBM.

BBM would be really handy if there was a desktop client as well for Windows and Mac, I love iMessage and Skype because it's sometimes easier/great to be able to text on my laptop instead of keep swapping between the phone and laptop.

Who cares? BBM became useless the instant the UK police showed they can tell Blackberry to shut it down on request, such as they did in the riots a while ago.

RIM have got to take a step back and realise their glory was built around the fickle market of teenagers. Stop trying to claw back what was once a great money maker and innovate instead.

Neobond said,
I thought their main attraction was in the business sector?

Sorry, i was more talking about actual BBM. Which is now very out of fashion. Even a few years back (i was a youth worker) a lot of the kids were teasing another kid for having a Blackberry.

MikeChipshop said,

Sorry, i was more talking about actual BBM. Which is now very out of fashion. Even a few years back (i was a youth worker) a lot of the kids were teasing another kid for having a Blackberry.

People still do laugh at people who have a Blackberry. They look so out of date and out of a fashion.

SuperKid said,

People still do laugh at people who have a Blackberry. They look so out of date and out of a fashion.

Yeah that's what i'm getting at. RIM's answer is to put BBM on other devices... to little to late.

wait, why did kids get teased for having a Blackberry? these phones are very ****ing nice. plus, back in the day, they were the first smartphones most people got ahold of, and they integrated mobile messaging (txt, blackberry, IM, email etc) better than anyone else, and I bet that they were the best mobile devices on the market for many years because of it. back in 2010 when I owned my last model, it was better / nicer than iPhone/Android. lots of power user features, very customizable and complete (this is when Android's Google marketing monster was just beginning, Android was inferior, and Android had very little market share).

okay, I meant to make the point, that many teenagers would have loved to have a Blackberry in the day just because they were the best messaging phones on the planet. anyone remember the days when they called Blackberry crackberry? there's a reason, because they were so addictive to use. they were the first phones that got people checking them every 5 minutes for new messages and other communications, and people took them everywhere they went. people literally were bringing their blackberries to the damn dinner table, holiday events, spending all their damn time on them. I think the phenomena was so wide spread, considering how many magazine references I was reading about blackberry etiquette back then. I mean, in Womans Day, this and that advise mag.. lol. they always use one of those examples during the holidays in how to get guests at parties to leave their phones at the doors, "so it's christmas time, and all your kids brought their blackberries to the Christmas dinner table"... o.o

**** fashion. functionality > fashion, and seriously what kind of idiot teases another person over having a highly functional smartphone/portable media device? Lol

nullie said,
what kind of idiot teases another person over having a highly functional smartphone/portable media device? Lol

Teenagers. lol

I totally agree with you, however that doesn't help RIM's business efforts though.

SuperKid said,

People still do laugh at people who have a Blackberry. They look so out of date and out of a fashion.

This pretty much sums up the sillyness that is smartphones. It's far more about brand fashion than technology and innovation means novelty.

articuno1au said,
My favourite Neowin article title to date.

Well played sir.

I second that notion!, one of the top ones, not my fav