CNBC: Apple beating the recession, is 'untouchable'

Recently, a panel on CNBC's Fast Money turned to the topic of Apple, and how they are faring in the recession. The man who was brought in to talk about it, J.P. Mark from Farmhouse Equity Research seemed very confident that Apple are beating the recession, and a headline on the show read 'Apple is untouchable'.

Mark stated that you can go into any Apple Store and the excitement at the retail level is still very high, which he believes is a rare thing when you have so many companies competing against one-another. He implies that because Apple continues to have something on the horizon that fans are anticipating, the Cupertino-based company will continue to be successful. Unsurprisingly, iPhone OS 3.0 is mentioned, and Mark then asks, "How many other devices have you bought, how many other electronic devices have you bought, that become more valuable the longer you hold it?"

One of the presenters asks, "[Can they] make a phone where I could actually have a conversation without it dropping off?" He also mentions he hates the iPhone, which makes for some fun watching. Adding to this, Mark reasons, "Apple's changing the world, seriously. These guys are doing things that other people are not doing." He believes iPhone OS 3.0 and the inevitable upcoming iPhone is a great stimulus for Apple, and so they will continue to strive.

The video of this is embedded below, and we do suggest you watch it before commenting.


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I just got done watching a slightly different one on cnbc and was sickened to see them lie about the "True cost of owning a PC". They acted like they were doing this true and fair comparison, but were all a bunch of Apple salemen, including the girl. She threw out this figure of a $699 PC to compare to an apple. So the guy starts adding up all these "hidden" charges, but over 1/2 of them were dumb things that weren't really required all the time, or ever most of the time. He had this smug attitude that apples didn't need any help or assistance, but a pc user would have to pay a $129 fee to the geek squad for example. That's stupid. I know a lot of people that have bought PC's and not needed to change a thing. If you want more memory or HD, then fine, but many don't. And if they do, they are cheaper on a PC.. It's not like they give out 1TB drives for free with apple. And by the way, my PC has a 1TB drive I got for $97 on sale.

But moving on, he assumes a pc user will have to buy this boat load of video editing software.. But what if the person doesn't want o edit video? Windows already has options to edit video, but I have to tell you, that there are more packages out there, that do more than FCP or iMove08, and they aren't all that expensive.

Then he moves on to say you must get antivirus with a PC, and slaps on a price for that. Now this is something I agree with because malware is more prevalent on PC.... BUT on the show, he acts as if it's impossible for mac to get any kind of malware what so ever. If that were true, apple wouldn't have recommended anti-virus software this year and then retracted it in embarrassment after people started saying, "but I thought macs didn't have viruses".. But he acts like there there is only a cost for pc. However this was his best argument, it was weak at best. And mac keeps trying to boast their system is more secure. I see a couple of advantages in the model, but not much. They are at a 10% install base and already their systems are getting infected. DON'T BELIEVE ME? Google, "How to remove Boot Sector Malware of a Mac Book Air " or "my mac has a virus" Can you imagine what it would be like if they had 90% of the install base like windows does? With everyone hacking on it?

So he has about $500 of costs on the screen for PC, and they go to the next section as that fades away. Then he switches what he's saying and says something like, "But you really have to spend about $900 to get a pc to the point where it acts like a mac". LOL! How did he jump from $500 to $900???? He was trying to explain how spending $1500 on a mac was justified over $699. Then he went on to lie about the speed of macs and said they were faster which is a blatant lie. It depends n what you are looking at too.

To put this in perspective, I have a 3.6ghz qq pc that is about 27% to 32% faster than most macs on the market. Let me explain what I mean. That means, when I go to render video that takes 30 mins on a mac, I can finish that same thing in about 20 to 22mins on my system. It has 4GB of ram and a 1TB HD. I know because it makes a macbook pro I have here look slow and it's a recent model. It cost me $550 to get this because I looked for good prices on the hardware. With apple, you are forced to get what ever hardware they give you!! With an equivalent gfx card, it came to $650 and runs circles around macs. There are only a few macs that even come close, and they are you guessed it.. Even more costly. And if I don't want to best, I could get a pc that's pretty quick for about $400 that's comparable to most macs. If I like, I can add special audio cards and video stuff that macs any mac pale in comparison and all for less. I run a recording studio and nave seen all the options in sound and video hardware... So I do know what to compare.

But speed aside, they got into their usual compare-a-computer-to-a -car sales analogy mode. At that point I wanted to puke. You know, where they try to tell you one is the mercedes and the other is a nova. Not like the hardware is far different. And sure I'm able to see a few bright points in osx. I'm no dummy. I've used it and I also have 30 years experience with computers. YES, I was programming apple in assembly code 28 years ago, so I am no newbie. But when they have to stretch the truth and lie to the public in order to make a sale, it looks desperate. If I went over each and every deceptive thing I saw this month just to push apple sales, I could keep going and fill the internet. Or it could be at least several times the size of what I've written already. I mean, I think mac is an ok computer, but their problem is trying to bundle that hardware at a reasonable price, and then having to lie and cover that problem (among many) with lies.

Apple takes a 6% drop in January. In February, Apple takes a 16.7% drop in sales across the board. The stock is only doing better because a group of Apple stockholder's are artificially pumping up the stock. Windows sales were up 22% in February. Yet when more expensive Mac units made their debut, the audience didn't clap or cheer. They were stunned silent. Many were hoping or expecting a price drop, because now 8.5% of Americans filing as unemployed. Adding those who have given up, and we're looking at double digit unemployment. With the average Joe struggling just to pay the bills, why in the heck would they spend over a $1,000 USD, when a reasonable priced PC unit sells for half that price? If you cant' afford it or even save for it, the value is pretty much a moot point.

Mac fans also refuse to acknowledge the security issues with OS-X. Charlie Miller has successfully hacked OS-X twice. Last year, Leopard was hacked in 2 minutes and this year in less than 10 seconds. The first half of 2008, OS-X had over 250 vulnerabilities patched compared with only 97 for Windows based computers. However, compared with the rather numerous Windows editions and I.E., the number of Mac editions were only 4. Also, Microsoft patches its OS at a rate of 24.22 days. Apple patches machines at a rate of 97.95 days. Therefore, Mac users are often left sitting vulnerable for longer periods of time. The information here was collected by the National Vulnerability Database, Apple, Microsoft, Swiss Federal Institute of Technology, Secunia, and many other independent researchers. The reason Macs do not face more vulnerabilities, is because the estimated 25 million Macs are nothing compared to 1.1 billion Windows machines out there. However, this is changing because this year two trojans successfully hit 27,000 Macs in January. The threats are evolving.

CNBC is biased to Macs, just like Fox News is, and CNN to a lesser extent. Yet Mac fans continue to argue in complete ignorance and without credible evidence that their platform has a much higher security risk.

I think Windows 7 is going to fundamentally change the game with Apple. You've got many Mac users participating in the beta. You've got groups of Mac users threatening to switch back to Windows if Apple doesn't lower their prices. Then you've got a company who continues to overprice machines in the face of a global recession. If the NPD numbers for March indicate another less than stellar performance for Apple, we could see the 1st quarterly loss for Apple.

This is the funniest load of responses ever. :-D
Apple outperforms Microsoft Corp and suddenly Neoweenies start to pout and protest that it's just not true that Apple is worthy of its share price. Even in a recession people rather buy a premium product and not a cheapo clone with Windows.
Yeah, Apple products are far superior to Microsoft's Windows & *pick or build your clone* PC.

Denholm said,
This is the funniest load of responses ever. :-D
Apple outperforms Microsoft Corp and suddenly Neoweenies start to pout and protest that it's just not true that Apple is worthy of its share price. Even in a recession people rather buy a premium product and not a cheapo clone with Windows.
Yeah, Apple products are far superior to Microsoft's Windows & *pick or build your clone* PC.


Wait, is it now Apple dogma that building your own PC is below buying a Mac? Just checking, because that's monstrously ridiculous. Anyone with a little bit of experience and the ability to shop intelligently for parts can build a computer more capable and reliable than anything you'd ever pick up in an Apple store, and STILL for equal or lesser cost.

It's been said before but Apple is not 'untouchable'. Quite frankly, no company is. Even Microsoft. Sure, Apple may be a "trend-setter" when it comes to the electronic world but that doesn't mean they won't suffer the symptoms of an ailing economy.

Yes, I have an iPod, a G5 power mac; but this is just to much, who in all reality really care how well Apple is doing. There is a recesion on at the moment, and forking out $xxx.xx for an iPhone, iPod, or even a Mac Book Air is not on the mind of must individuals. Remember even the lastest saler of electronic goods is at the moment in the process of down sizing. This guy was just to happy (getting kick probably).

What becomes more valuable the longer you hold it? Here's a hint: it's not an iPod.

The Zune! Microsoft gives FREE firmware updates to EVERY Zune user to add all the new functionality they possibly can. Obviously there are some things they can't update (hardware-based) but everything else gets updated.

Want Genius in your old iPod Classic? Nope, buy a new one even though the hardware's pretty much identical. Want the 3.0 update in your iPod Touch? Ok, but it'll cost you $10.

Silverskull said,
What becomes more valuable the longer you hold it? Here's a hint: it's not an iPod.

The Zune! Microsoft gives FREE firmware updates to EVERY Zune user to add all the new functionality they possibly can. Obviously there are some things they can't update (hardware-based) but everything else gets updated.

Want Genius in your old iPod Classic? Nope, buy a new one even though the hardware's pretty much identical. Want the 3.0 update in your iPod Touch? Ok, but it'll cost you $10.

I've got an iPod classic and I got Genius.

Oh, and why should I care about 'free zune software upgrades' when zune fails to support the Mac. Zune can go and die in a corner for all I care.

... that because Apple continues to have something on the horizon that fans are antipating, the ...

Probably meant to be "anticipating".

The guy might as well wear an apple t-shirt and whole a banner. Thats fanboism at the highest level, right there. Seriously? You buy apple hardware and gains value as time passes? I might as well stock on apple stuff and re-sell them in some months and make some serious profit!

Apple releases new, cheaper redesigns of their products about as often as they do firmware updates. Claiming that the older, now-outdated product is worth more than it was when it was purchased, just because of a few third-party applications [which the new obviously supports also], is preposterous. I'd like to see him sell an 8GB iPod Touch 1G for more than the $300 it was worth months ago.

Your big white space is because you have a line break < br > after each of the params in the HTML. take them out and the space goes

Webworldx said,
Your big white space is because you have a line break < br > after each of the params in the HTML. take them out and the space goes :)

I used the 'embed' code straight from the CNBC link; should work fine, I would've though. I had a check for line breaks but unfortunately they weren't there

Are the param tags on separate lines? If so, put them all on one - it's probably the CMS automatically parsing them with line breaks

Webworldx said,
Are the param tags on separate lines? If so, put them all on one - it's probably the CMS automatically parsing them with line breaks :)

I tip my hat to you, sir!

Webworldx said,
No problem ;)

I've never had any problems with code being on different lines before, which is why I was confused Silly me. Thanks again

wow by listening to this guy you would think that if you buy an apple product its the last one you will ever buy and its worth it weight in platinum...
beside the stock comments he maid all else is way off
do your self a favor get an HTC G1 and a PC and see if ya still think apple is untouchable
But i think the iphone is great i can shake it and have my future come across the screen like my magic 8ball i had when i was 9
I think dude has watched one to many apple adverts
*falls to knees in apple we trust*

paradoxdream said,
wow by listening to this guy you would think that if you buy an apple product its the last one you will ever buy and its worth it weight in platinum...
beside the stock comments he maid all else is way off
do your self a favor get an HTC G1 and a PC and see if ya still think apple is untouchable
But i think the iphone is great i can shake it and have my future come across the screen like my magic 8ball i had when i was 9
I think dude has watched one to many apple adverts
*falls to knees in apple we trust*

Yeah, I do admit, he does talk Apple up quite a lot

DClark said,
The same analysts that were confident in Bear Stearns on March 8th, 2008 . . .

Who listens to analysts anyway? remember back when there were claims by IDG and Forrester claiming that Itanium would replace POWER and SPARC? That Itanium would over take RISC and would become the server chip of choice. Well, here we are in 2009, x86 is still kicking along, Itanium has barely made it beyond niche status, SPARC and POWER are still alive and kicking.

Anyone who believes analysts are a grade (A) fool.

I have to say that apple in some terms is the best company out there isn't a downside RIGHTNOW. But you heard of saying "The bigger they are harder they fall".

I will say right now this company when it goes down, it's gonna go down pretty fast.

Probably worth noting that I, personally, don't agree with everything Mark said either; Apple isn't untouchable, as Frank mentioned... no company is.

Since when did the iphone become more valuable the longer you have it? I just checked the stocks of MSFT and AAPL and both of them are growing currently. I think most of us know that almost everything apple has done has been done before. As an iphone user, I can say that if you want a phone to get you more productive it is not a good phone for that. Most of the apps for the iphone are just pointless. My phone doesn't become more valuable just because I have an app that makes a whip sound every time I shake it. It's fun, but it's not productive.

That video was total BS.

Windows Mobile has even more programs for it, has been around way longer, etc. Also, almost every Windows Mobile program is productive and usefull.

Seriously, "changing the world"? Yes, one iFart app for man, one giant That's What She Said app for mankind.