Could Google still buy Hulu?

On Thursday, Hulu, the popular streaming TV show and movie company, announced that it has taken the "For Sale" site off its virtual front yard.  In a statement, Hulu's owners said it had  "terminated the sale process and look forward to working together to continue mapping out its path to even greater success." But now new rumors claim that Google might still be able to purchase Hulu.

The Business Insider reports, via unnamed sources, that despite what Hulu's official statement said on Thursday, Google's bid " ... is not off the table." The company reportedly offered as much as $4 billion to purchase Hulu. However, unlike the other offers made by companies like Yahoo, Amazon and DirecTV, Google asked for additional considerations from Hulu. One of them was extended exclusive rights to Hulu's many TV shows from ABC, NBC and Fox. Hulu reportedly only offered its bidders two years of exclusive rights to those shows as part of its sale offer.

According to the unnamed source, "What [Hulu's owners] decided was that [they should] stop the process and settle down and deal with everyone's expectations [for liquidity]. If there were further discussions [with Google] then we would subsequently engage in that. It wouldn't be an auction or whatever."

Hulu recently announced that its premium Hulu Plus service has now exceeded 1 million subscribers less than a year after it launched. While the service still gets a lot of revenue from running ads in the videos, Hulu expects that money from the Hulu Plus subscriptions will generate the majority of the company's revenues in less than 12 months.

Report a problem with article
Previous Story

Sunday declared Steve Jobs Day in California

Next Story

Microsoft launches Skype website

6 Comments

Commenting is disabled on this article.

I hope google gets this so they can open the doors for their google TV. right now it's just a major downer sitting behind my TV.

capr said,
I hope google gets this so they can open the doors for their google TV. right now it's just a major downer sitting behind my TV.

i hope google doesn't get this because it would suck that the only way to get tv is to swap one mega corporation for another.

I liked it back before when the original company was pioneering p2p tv so the infrastructure costs would be distributed but oh well..

I'd rather it be MS than Google. Google already has YouTube. If MS bought Hulu it would expand their Zune media library with a LOT of content.

Thief000 said,
I'd rather it be MS than Google. Google already has YouTube. If MS bought Hulu it would expand their Zune media library with a LOT of content.

What devices support Zune? kthnx.

Xeon said,

What devices support Zune? kthnx.

40 million xbox 360s, billions of windows pcs, a few million windows phones and any device with a web browser that can stream online.

I hope someone like Google or Mircosoft buys it because I hate watching hulu on my computer when I have Hulu Plus. A lot of the shows are only web only for some reason. It's the reason why I got it so I can watch it on my tv. When I can't I use torrent. Good job TV networks for being a dick about it.