Social networking, a phenomenon which has experienced enormous growth since MySpace brought it into the mainstream, apparently has become so profitable that even Disney, mastermind behind animated classics such as Snow White and the Seven Dwarves, cannot resist its lure. Disney has reportedly bought Canadian site Club Penguin, a child-oriented virtual chatroom involving penguin avatars, for $350 million. According to figures released by Disney, Club Penguin boasts more than 12 million activated members, primarily from the US and Canada; founded in 2005, it is one of the fastest growing sites for kids aged six to fourteen. On the purchase, Disney President and CEO Bob Iger said, "Club Penguin embodies principles that are of the utmost importance to Disney, providing high-quality family entertainment and fostering parental trust." The new service will be called Disney's Club Penguin, and while the three original founders, Lane Merrifield, Dave Krysko and Lance Priebe, will join Disney's management team, the site will still remained based in Kelowna, Canada.
- The harms of Masturbation and Pornography in General Discussion
- Which Nikon DSLR (<£500) do you recommend? in Digital Camera Lab
- Can we change the color of Focus Rectangle, Is it possible? in OS Customization, Tips and Tweaks
- Hello to all in Introduce Yourself
- Printer only prints sometimes in Software Discussion & Support
- Apple might be late to the party with online payments in Apple (Mac) Discussion & Support
- Greenhouse gas fear over increased levels of meat eating in Science Discussion & News
- The Big Wrestling Thread! in The Sporting Arena
Please enter your reason for reporting this comment.
The following codes can be used in comments.