Do you want a Windows Phone? 19% of potential buyers do!

Study and research isn’t required to tell you three things. Android mobile devices dominate the phone world, Apple is starting to lose some ground (and RIM has already lost plenty) and Windows Phone gets people talking, but doesn’t produce the market share to complement the feedback the OS gets.

But now a study by Prosper Insights and Analytics has shown that yes, Android is the top dog, but when it comes to the next phone you lovely people are considering, 19% of you are looking to Microsoft and a Windows Phone.

Based around the short-term plans of the people surveyed, those looking to buy a new smartphone in the first 90 days of 2013 overwhelmingly chose Android over any other handset type, with Apple the closest at 35%. Windows Phone and RIM lag behind Apple with 19% and 11% respectively. We know you’re thinking that “these figures don’t add up” and you’re right. There is a degree of overlap in the percentages, so while some people will exclusively go with Android, others might have a backup or second choice of Windows Phone.

While the main focus was going to be on Android and Apple fighting it out amongst the age groups, it’s a good thing to see Microsoft and its Windows Phone getting better numbers than RIM and its Blackberrys, even if this is all hypothetical – considering does not mean purchasing!

When all is said and done, and the number processed and picked at, it goes to show that Microsoft and the Windows Phone platform is gaining ground, at least in the minds of the consumer.

Source and Image: Forbes

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if ios 7 does not bring in any flexibility, then my next phone will very well be a windows phone. I have invested big time over the past 4 years into apple products, and to me the usability, though simple has not changed. Apple should listen to its consumers more often....

For the last couple of months I was thinking about getting one.
I have a Iphone 3GS now it has always done me well.
I just got a new Nokia 920 on Monday and I have to say I love it.
My wife liked mind so much she ordered one for herself to replace her Iphone 4S.

I think MS's share could have been higher if they were actively releasing updates to the OS that add needed/wanted features. The Portico update added a few new features, but was more about stability than anything else. As a platform, when compared feature for feature to Android or iOS - and I don't mean 3rd party apps - there's still a lot of ground for MS to cover for them to approach OS platform parity. I was an Android user for years, and I switched to WP8 thinking I wouldn't miss much, which is true but I'd also like to see new things too.

I'd make a list but there's no point, since it's already been done. http://windowsphone.uservoice..../101801-feature-suggestions

I bought my HTC Windows Phone 8S before Christmas and I'm liking it. There are some things that I think could be improved, though I think that the audio quality is excellent through headphones, its fairly smallish and very light. The battery is decent too. The games are good, though some are too expensive when compared to their counterparts on other mobile operating systems, however the link into my Xbox gamertag and avatar is excellent!

I wanted a windows phone for a while but recently got to mess with a lumia 920 for a considerable amount of time, now I'm not so sure I want one, very dull and uninspiring, limiting, not much you can really do with it, as far as customizing goes it reminds me of ios,I could see myself liking it for the first couple of days and then wanting to unload it, nice phone with a nice os but its just not for me.

Order_66 said,
I wanted a windows phone for a while but recently got to mess with a lumia 920 for a considerable amount of time, now I'm not so sure I want one, very dull and uninspiring, limiting, not much you can really do with it, as far as customizing goes it reminds me of ios,I could see myself liking it for the first couple of days and then wanting to unload it, nice phone with a nice os but its just not for me.

Do you care to elaborate more your problem with lumia 920?.

Brony said,

Do you care to elaborate more your problem with lumia 920?.

Not really, I actually liked the phone and the OS, didn't really have any sort of actual "problem" with it, seemed very fast and stable but as I said it was just plain boring at least for me though it does have a lot of potential.

I am going to spend some more time with it this weekend and instead of pointing out it's flaws I am going to offer my own suggestions on how I think it could be improved because really it doesn't have any actual "flaws" that I can think of I just think the experience could be better in a couple of areas especially in regards to customizing the look and feel of the OS without taking away the whole metro tile feel to it.

With Nokia coming on strong with these rumored new Lumia phones soon I can see good things. MS also now has a partnership with Samsung to push WP for business which should be interesting. We know Nokia will have a event at Mobile World Congress so I hope we see at least 2 new devices going on sale in a few months.

I think a better question is, "What reason or rationale do you have for buying any kind of smartphone?" If it's work related, I would accept that. If it's personal reasons, I'd like to know what a smartphone provides that you couldn't do on your home computer. If it's "shiny" reasons, then you might need to reevaluate your life.

What about "auxiliary brain"? My smartphone enables me to make highly informed decisions with incredible speed - for example, say my friends and I want to get a bite to eat spontaneously - within seconds, I can look up the nearby restaurants, get ratings, and find the best out of the available options.

Or, say I'm on the side of the road with a broken-down car, and can accurately give AAA the exact coordinates of my location.

Or, say I have a job that requires me to be on-call at any given moment - I can remote-desktop into a PC and make some quick changes without having to go anywhere.

Or, say I'm with a group of friends, and there's a debate over a given topic. I can look up the topic online, and within seconds, be able to get informed on the facts about it, without resorting to hearsay or rumors.

I could go on for quite a while.

RobLWin said,
I just got my HTC Windows Phone 8X and could not be happier! The thing is great !
how is the windows os like? And is there free games on it...also how is the mediaplayer? I was thinking of getting Htc 8S...but not sure anymore..
However i love my windows 8 on my lappy...but how is it on a cell?

jp.vdvyver said,
how is the windows os like? And is there free games on it...also how is the mediaplayer? I was thinking of getting Htc 8S...but not sure anymore..
However i love my windows 8 on my lappy...but how is it on a cell?

It is good; I am not very much in playing games on the phone other than Fruit Ninja therefore I cannot comment on the matter; the music side is a mess though.
I like very much the GUI of the device.

I'm android all the way, but because of many reasons. I dislike Apple's tightfisted system and see Microsoft going that way too. I could overlook that in the end if I could at least get root and all the core apps I've come to rely on, which really shouldn't be that big a request in a year's time. IF all that is in place, I actually LIKE the windows tiled phone OS, it makes the most sense and seems to look and function pretty well. I'm curious to see if it's performance is any better in real world use. Again I'm always rooting for players like Windows phone and Blackberry to thrive as it would be better for us all in the end.

I wanted to buy a Windows Phone, but I cannot find an unlocked one, I ordered Nexus 4, canceled the order, waited 2 months, and there are still no Unlocked Windows Phones at a good price, so I just ordered another Nexus 4. (I still may cancel the order if there is a better choice).

john.smith_2084 said,
I wanted to buy a Windows Phone, but I cannot find an unlocked one, I ordered Nexus 4, canceled the order, waited 2 months, and there are still no Unlocked Windows Phones at a good price, so I just ordered another Nexus 4. (I still may cancel the order if there is a better choice).
in Austria we mostly only have unlocked or open phones, they are called Vertragfrei Handy...meaning non-contract phones... Our best online stores would be amazon.at or mediamarkt.at not sure if it helps.

Yes! I would CERTAINLY buy one if Sprint carried the GOOD models. I am stuck with Sprint for the time being but their phone selection is abysmal.

Reputation is everything, maintain a good reputation and the people will love you even before they see your product, maintain a customer milking reputation like Microsoft, and many customers will not choose you even if you had the best product.

Truthfully? I wouldn't want a Microsoft phone, an iPhone, an Android phone, a Blackberry or any kind of 'smartphone'. When I have to carry around a cellphone, it's for one reason: to place and receive phone calls. I don't want to be able to read email when I'm shopping, I don't want to have access to Twitter or Facebook while I'm in the theater, I don't care to play games when I'm with friends at the restaurant. If I want to do that, I'll wait until I get home and do it. If it's work related, then I'd better smell smoke and see the building on fire before I answer a co-worker's call after hours. And if I'm on vacation, I don't want to be contacted for *ANY* reason whatsoever.

I realize I'm part of a very small and shrinking minority... but we seemed to be able to do things like talk face to face before we had cellphones and smartphones and tablets.

Well then good for you, there are phones that do that!
For the rest of us, we do more than just FB, Twitter and email.
I for one really like the GPS and Google Maps on my phone when I'm out exploring downtown. No need to find myself on a map. No need to print out things before I go.

It goes to show you people only read what they want to read. You see a negative while this article was stating a positive. The rise in interest is a positive sign on a virtually new platform which as you stated had to overcome an antiquated one. So let it rise and either be part of the statistic or be part of the constant negative trolling that goes on when WP is mentioned.

Beats is over rated. I found it absolute garbage on my One X. My buddy has a Droid Razr which is louder and more clear. Thankfully some people in the XDA forums have made some good mods.

Kreuger said,
Beats is over rated. I found it absolute garbage on my One X. My buddy has a Droid Razr which is louder and more clear. Thankfully some people in the XDA forums have made some good mods.
oh well, i guess i just gonna have to stick with my htc wildfire s then....thanks for the input...

Muessig said,
The Nokia phones have Dolby (another EQ) but it actually adds a nice sounds to most music so consider a 620 perhaps.
that sounds really better, i love nokia for their quality...but gotta wait for it to be out in local stores... Maybe in a month or so...thank you for the input.

That's pretty disappointing for Microsoft, as less than a fifth of the market is even considering a Windows Phone. Then again, Microsoft badly neglected its mobile platform for so many years and had to effectively start from scratch.

And the award for 1D10T comment goes to..you guest it.. You take a positive thing and made it into a negative....this shows that WP is growing maybe slowly but surely.

yardmanflex said,
And the award for 1D10T comment goes to..you guest it.. You take a positive thing and made it into a negative....this shows that WP is growing maybe slowly but surely.

Positive and negative are not the right terms here.
It is positive if, before, only 10% of potential buyer of a smartphone considered WP but in absolute terms having just 19% of potential buyer considering a brand is concerning.
What is interesting is BB 11% for an unannounced device.

Fritzly said,

Positive and negative are not the right terms here.
It is positive if, before, only 10% of potential buyer of a smartphone considered WP but in absolute terms having just 19% of potential buyer considering a brand is concerning.
What is interesting is BB 11% for an unannounced device.

I honestly wouldn't be suprised if researched had shown that 85% of potential customers dont even know what Windows Phone is.

The fact that up to 19% of the market is considering/wanting a Windows Phone is very good news. It means that in the next two years Microsoft can get up to 10-15% of the market. Considering they're comming from 2% in End-2011 to 5% in Eind-2012 this is great news.

Windows Phone is starting to build brand recognition but also gather interest. BlackBerry already had both. The reasons why they were losing marketshare is because consumers knew buying a current gen BlackBerry would be pointless. No company would invest in that. There are stil a lot of BB fans so IMO interest of only 11% is low.

I also wouldnt be suprised if BB and WP have to fight for the same marketshare. It's going to be very important for Microsoft to stay ahead at this point. If they can succesfully stay ahead of BB then WP has a very promosing future on both the consumer and business market.

Lets also not forget that WP is the only one of these four that is building its brandrecognition and marketshare in a saturated market. BlackBerry is a classic and Android and iOS were around when the massive consumer interest in smartphones started. Google could sit back and see the Android phones fly out of the door. Microsoft really has to push to get OEMs, providers and retailers to help sell WP.

Ronnet said,

I honestly wouldn't be suprised if researched had shown that 85% of potential customers dont even know what Windows Phone is.

The fact that up to 19% of the market is considering/wanting a Windows Phone is very good news. It means that in the next two years Microsoft can get up to 10-15% of the market. Considering they're comming from 2% in End-2011 to 5% in Eind-2012 this is great news.

Windows Phone is starting to build brand recognition but also gather interest. BlackBerry already had both. The reasons why they were losing marketshare is because consumers knew buying a current gen BlackBerry would be pointless. No company would invest in that. There are stil a lot of BB fans so IMO interest of only 11% is low.

I also wouldnt be suprised if BB and WP have to fight for the same marketshare. It's going to be very important for Microsoft to stay ahead at this point. If they can succesfully stay ahead of BB then WP has a very promosing future on both the consumer and business market.

Lets also not forget that WP is the only one of these four that is building its brandrecognition and marketshare in a saturated market. BlackBerry is a classic and Android and iOS were around when the massive consumer interest in smartphones started. Google could sit back and see the Android phones fly out of the door. Microsoft really has to push to get OEMs, providers and retailers to help sell WP.

Well MS was a well, dominant brand as well before the "reset" therefore your reasoning could be reversed as well.
Besides let us keep in mind that the survey is about "considering" not " buying".
I see BB either taming market share from MS as well as from Android and Apple or fail. My bet is that it will but only time will tell.