EU Worries About Privacy in Google Deal

European lawmakers plan to take the unusual step of pressing antitrust regulators next month to look at privacy concerns raised by Google Inc.'s intended takeover of online ad tracker DoubleClick. The $3.1 billion deal has spurred rivals and consumer advocates to complain about the control they say it would give Google, the world's most popular search engine, over Internet advertising and personal information. Both the European Commission and the U.S. Federal Trade Commission are scrutinizing the sale, with the U.S. looking mainly at privacy and EU officials focusing on how the deal could affect the Internet ad market. They plan to complete their inquiry by April 2.

Sophie in 't Veld, a Dutch Liberal Member of the European Parliament, said European politicians would ask their regulators to take privacy into account and would hold a January hearing on it, echoing a U.S. Senate event held in September. "It's drawing attention to the fact that our reality is changing," in 't Veld told the AP. "There are lots of companies collecting personal data; we volunteer our personal data to get services." The EU assembly's civil liberties committee will ask EU and U.S. regulators, European data privacy officials, consumer groups and Internet companies - Google, DoubleClick and others - to speak at a hearing on either Jan. 21 or Jan. 31.

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15 Comments

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I think a more suitable title for the story would be

"EU Worries How To Make Money off Google Deal"

The last thing on their mind is the consumer and the first thing is, of course, money. This was clearly demonstrated in their Microsoft cash grab.

Still, EU supporter or not, kinda ironic they harpoon about privacy but have themselves set-up a massive anti-Terror situation where your data is sent to the U.S. and around the E.U. even if you never set foot in another E.U. country, I've never been to Estonia so I don't know why they'd need info on me.

they better do. If not, then no one will cares about privacy. We already knows how permeable are the common ppl (the few that can think) in the U.S. to the corporations. If a (real) Union cant stop them, who might?.

I'm from the EU. I live to see the day when our leftist traitorous politicians, selling out our sovereignty, swing from lampposts.

RAID 0 said,
I like you. You're neat.

Because the EU has ruined your life, right?

Who says "neat" anyway? Are you stuck in the 70s? If so the E.U. didn't exist then

RAID 0 said,
How do you figure that?

these corporations need to stop all these unethical things there doing
the EU is the only governing body that gives a **** about it
id say there for the people without a doubt

X'tyfe said,

these corporations need to stop all these unethical things there doing
the EU is the only governing body that gives a **** about it
id say there for the people without a doubt


I hope you realize the EU only bothers going after big companies with money. They don't target smaller companies who break the law or do "unethical things".

Slimy said,

I hope you realize the EU only bothers going after big companies with money. They don't target smaller companies who break the law or do "unethical things".

the companies and monopolies with all the money are the ones who do the most damage (AKA Microsoft)

Slimy said,

I hope you realize the EU only bothers going after big companies with money. They don't target smaller companies who break the law or do "unethical things".

Well the companies with the money are the ones who have a monopoly and that do unethical things. That's why they go after them. It's a good thing IMO, as companies like this should be submissive to the government and not breaks laws like in the US.

Slimy said,

I hope you realize the EU only bothers going after big companies with money. They don't target smaller companies who break the law or do "unethical things".

Quite simple, the smaller companies are left to national regulators ... oh noes, the EU plot to ruin America has been foiled - whatever will we do.

The best demonstration of "the EU cares more about people than money" was the groundless greedy Microsoft cash grab. Way to feed off American companies when you just want more money!