Facebook completely moves chat to the Messenger app

We knew this day was coming but it looks like it’s finally here. Facebook is completely separating its Messaging app from the full-fledged client, and it’s happening everywhere “within days”.

Facebook Messenger has been around for a while now and it’s spread to more and more markets. It was obvious from the start that this was the better way to IM with your friends instead of opening up the full Facebook client, so what’s happening now is by no means a surprise.

Facebook is completely separating the messaging experience from its main client having an app for each of them on every platform. Users will no longer be able to send and receive IMs in the main app starting in the next few days.

The main advantage here is better performance for both apps. It’s a lot quicker to simply load a chat client than to load your whole news feed before you’re actually able to send a message. And each app has its own specific features that will get better focus this way.

Obviously mobile web and desktop features won’t be affected by these changes, while the iPad and Windows Phone apps will continue to work exactly the same for the foreseeable future. However, the Facebook Beta app on Windows Phone has this new separation implemented so when that goes public these changes will also become apparent on Microsoft’s OS.

Source: Engadget | Image via TechCrunch

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The Messaging feature of FB is almost the only feature I ever use anymore. I'm half tempted to uninstall the main FB app, as I never use it. The Messenger App is quite nice though, IMO. I use it often to communicate with friends. I'd say it is once-removed from a text message but more urgent (and less likely to get burred) than an email.

I am not surprised.

Facebook are obsessed with forcing you to use their services in the way THEY want you to. Kinda like the whole "archive your life with us" ethos they have.... (Why when looking at messages does the little X mean archive, when in pretty much every other area of computing it means delete? Instead of 1-click delete, you have to open the whole conversation, then delete it.)

I rarely use "chat" anyway.

now i have to call my grandma (and her bridge club) to let her know facebook changed something again. she's going to be so made she'll like and share a facebook outrage picture someone else made.

like and share. i know most of you won't. you know who you are...

xankazo said,
But there's no Messenger app for Windows RT. What will happen here?

Is there one for Windows 8? Seems to me that it isnt just a RT issue but a Windows 8 issue. If anything RT is better off since it will merge with WP.

But MS made the Windows 8 facebook app so I'm sure the functionality will remain for now. And since its relatively easy to make an RT/8 app out of an WP app, I expect Facebook to bring their messaging app to Windows soon enough.

Ronnet said,

But MS made the Windows 8 facebook app so I'm sure the functionality will remain for now. And since its relatively easy to make an RT/8 app out of an WP app, I expect Facebook to bring their messaging app to Windows soon enough.

No, Facebook made that app. Microsoft has only made the Facebook app for Windows Phone.

I HATE disintegration. It just sickens me that Microsoft has almost completely destroyed one of the main reasons I jumped into Windows Phone--integration of social. Now I need a bunch of apps just to do what I use to be able to do from the Me Tile--which is now a useless feature.

ObiWanToby said,
Wonder if they'll split it out for the Windows RT environment.

RT uses the same apps as regular Windows 8. But I do wonder if Windows 8 will receive the split.

With the upcoming merger of RT and WP the WP version of the app will become available on what I'll call 'Windows on ARM'. The beta version for WP has the split. So in that sense RT will have the split.

But at the same time the current facebook app for RT and Windows 8 doesnt have it. In fact this platform doesnt have the facebook messaging app at all.

With the merger of RT and WP it should become available for this platform although it wont be optimized for its screen resolution. So facebook and Microsoft have some work to do.

techbeck said,
Dont use the chat feature at all but think it is dumb to make a separate app. I hate having apps like that on my devices.

I think its dumb to take it out of the full app. But I do like the stand alone app. Its really nice if you get a facebook message to answer it =). Much quicker and easier.

techbeck said,
Why I dont use chat? Because I dont. I dont use FB much at all.

Why do you think it's dumb to take it out and make it a separate app?

Scabrat said,

I think its dumb to take it out of the full app. But I do like the stand alone app. Its really nice if you get a facebook message to answer it =). Much quicker and easier.


Why do you think it is dumb to take it out?

Lamp Post said,

Why do you think it's dumb to take it out and make it a separate app?


Why do you think it is dumb to take it out?

I feel limiting features of an app is, in most cases bad. Why cant the main app have it and messenger be an app as well? It has been working well for me for a while now =). But, I also use messenger because its easier when I get a message.

I concur, this is a stupid decision. I will not install another app, just to be able to chat within FB. So in the future I will use FB solely for the news page, I don't mind at all...

I wouldn't mind it so much, if Facebook could deal with the notifications properly. Sometimes when I get a message the Facebook app gets a badge, instead of Messenger. Sometimes they both do. Sometimes neither do, and sometimes I get a badge but no sound.

vacs said,
I concur, this is a stupid decision. I will not install another app, just to be able to chat within FB. So in the future I will use FB solely for the news page, I don't mind at all...

I'm not sure how its done on other platforms but on WP (Facebook beta) there is still a chat icon in the regular facebook app. It will notify you of unseen messages. When you press on it, it launches the facebook messaging app. The transition is seemless since the messaging app is smooth as butter. So the experience is pretty much the same. You dont need to pin the messaging app to the startscreen. In the case of Windows the facebook tile still displays notifications.

Same here, it really pi**es me off that when I want to see a private message I have to open another app. I just flat out refuse to use it, so I just hop onto the mobile version of the site to view PM's.

The annoying thing is how the FB tile still shows badges for messages. I'd like to disable that as I have both apps pinned to my start screen and it's enough that one of them shows it.

RichieC said,
Same here, it really pi**es me off that when I want to see a private message I have to open another app. I just flat out refuse to use it, so I just hop onto the mobile version of the site to view PM's.

Old way: You open Facebook, you click on the messages button, you get a list of messages.
New way: You open Facebook, you click on the messages button, you get a list of messages.
How exactly is it any different?

Lamp Post said,
The annoying thing is how the FB tile still shows badges for messages. I'd like to disable that as I have both apps pinned to my start screen and it's enough that one of them shows it.

I'm not 100% sure but cant you disable (tile) notifications in the settingsmenu of the facebook app? I remember there being a list of different facebook services for which you could turn on/off notification on tile and pop-up.

Ronnet said,

I'm not 100% sure but cant you disable (tile) notifications in the settingsmenu of the facebook app? I remember there being a list of different facebook services for which you could turn on/off notification on tile and pop-up.


I want the FB tile to say if someone posts to my wall, and I want the Messenger tile to say if someone sends me a message. Disabling tile notifications in FB, won't that disable them all?

Lamp Post said,

I want the FB tile to say if someone posts to my wall, and I want the Messenger tile to say if someone sends me a message. Disabling tile notifications in FB, won't that disable them all?

No it wont. I just checked. The notification section in the settingmenu allows you to configure the live tile. You can choose whether there should be pop-ups, live tile, both or nothing. Then you can also choose what they should notify for you. Just disable messages from this list and it will only notify you on feedback on comments, tags, reactions to foto's, etc.

Ronnet said,

No it wont. I just checked. The notification section in the settingmenu allows you to configure the live tile. You can choose whether there should be pop-ups, live tile, both or nothing. Then you can also choose what they should notify for you. Just disable messages from this list and it will only notify you on feedback on comments, tags, reactions to foto's, etc.


Cool, didn't know that. It doesn't list messages, though, so maybe it was just a bug I encountered. Might even be fixed by now, I will have to check next time I get FB messages.

Vlad Dudau said,
Many people, myself included, use FB for chatting full time like you use texts or Whatsapp - so a dedicated app makes sense.

Yes but it should be a CHOICE. Facebook are obsessed with forcing people to use their services, which I use less and less every day.

People aren't ready to get rid of SMS just yet.

SMS doesn't use data, therefore I have more data allowance to watch cat videos on YouTube.

-adrian- said,
Don't we all just love dedicated apps for every service

I like efficiency and loading up the whole facebook service to send a quick message isn't efficient. Which is also why Facebook messaging as a stabdalone service wasnt competitive with Whatsapp. I would only chat on facebook if I happened to be on it for this very reason.

Thsi is not to say that I like having a dedicated app for every service. Personally I loved what Windows Phone had going with its integration of services into hubs. So the social hub had facebook wall, twitter, etc in one spot and the messaging hub had msn, facebook and sms in one spot. With 8.1 Microsoft is brining back some of that integration through app integration. Would be cool if the facebook mesaging app could forward data to the microsoft messaging app. That way there would be a dedicated app runing in the background but from an end-user experience there would still be one app for chatting.

-adrian- said,
Don't we all just love dedicated apps for every service
No, I much preferred WP's Messaging app before they castrated it. Now I have to have 3 different chat apps installed, all of them significantly slower than Messaging. And don't even get me started on how I now need to keep 3 tiles on my Start screen, taking up real estate that could be used for better apps.

Darrian said,
No, I much preferred WP's Messaging app before they castrated it. Now I have to have 3 different chat apps installed, all of them significantly slower than Messaging. And don't even get me started on how I now need to keep 3 tiles on my Start screen, taking up real estate that could be used for better apps.

I liked how some of the more optimistic ones would defend the change, saying that eventually apps would be updated to "plug in" to the Messaging app like how things plug into the People hub.

I'm doubtful that will ever happen.

Kyang said,

I liked how some of the more optimistic ones would defend the change, saying that eventually apps would be updated to "plug in" to the Messaging app like how things plug into the People hub.

I'm doubtful that will ever happen.

People are actually saying that? And here I was thinking I just made that up on the spot. But you are right, very small chance of that happening. Even if it was just up to Microsoft it would be doubtful but it would also require support from Facebook. I doubt they would like it if their own app got pushed to the side (even if only a handful of core users would have the know-how and interest to set it up).

I really want everyone who made the decision to undo the integration have to do the smoked by windows phone challenge. Windows Phone 8.0 versus 8.1. See just how well they do. My first question when getting all of them in a room is "How do I listen to my fb messages when I'm driving? "

Previously, they'd come over and be read through Bluetooth through my cars entertainment system. Now, nothing. The only way I can communicate with anyone on the 2 hour drive now would be for them to have my phone number. You know, a lot of people I communicate with really don't need to have my work cell phone number. All because the new way is "better".

As I've said before, "better" would have been a plug-in structure where a background app could push messages into the messaging hub and the hooks where the messaging hub could send messages back into the app. They could have kept the exact same user interface they had with 8.0 but allowed apps to get updated independently. They could have even extended it further with a "use full screen" type -option- so you could have more feature packed interface...IF YOU WANTED TO. Personally, hands free was my feature packed. Now, what's the difference between my WP and any of the Androids out there?

I disagree. That solution would still require that you install the crappy app. The best way would have been to leave it the hell alone and add the OPTION to integrate with the app if it is installed. They "fixed" something that wasn't broken.

Darrian said,
I disagree. That solution would still require that you install the crappy app. The best way would have been to leave it the hell alone and add the OPTION to integrate with the app if it is installed. They "fixed" something that wasn't broken.

In the case of facebook that may have been better. But it also limits you to whatever it popular at the point of the OS release. The new system allows you to integrate new services that didnt exist when the OS was created.

It is also your opinion that it is a 'crappy app' but why do you feel it is such? If anything it being an app allows the dev to improve it after release.

NXTwoThou said,
I really want everyone who made the decision to undo the integration have to do the smoked by windows phone challenge. Windows Phone 8.0 versus 8.1. See just how well they do. My first question when getting all of them in a room is "How do I listen to my fb messages when I'm driving? "

Previously, they'd come over and be read through Bluetooth through my cars entertainment system. Now, nothing. The only way I can communicate with anyone on the 2 hour drive now would be for them to have my phone number. You know, a lot of people I communicate with really don't need to have my work cell phone number. All because the new way is "better".

As I've said before, "better" would have been a plug-in structure where a background app could push messages into the messaging hub and the hooks where the messaging hub could send messages back into the app. They could have kept the exact same user interface they had with 8.0 but allowed apps to get updated independently. They could have even extended it further with a "use full screen" type -option- so you could have more feature packed interface...IF YOU WANTED TO. Personally, hands free was my feature packed. Now, what's the difference between my WP and any of the Androids out there?

It's not that I disagree with you, but... You should be fine driving for two hours without the need to communicate with people on Facebook. Holy crap.

Ronnet said,

It is also your opinion that it is a 'crappy app' but why do you feel it is such? If anything it being an app allows the dev to improve it after release.

Simply because it takes several seconds to load. I'll grant that this is better than the nearly 1 minute that Skype takes, but it's still horrible. Neither of those services should have been removed from Messaging, which is nearly instant to only a couple seconds to load. All most of us need is a basic chat platform, which we had until Microsoft stole it from us. Leaving that functionality in the app and having the standalone apps being optional with the ability to integrate would have made everybody happy, but instead they chose to screw over their users. I love Windows Phone, but to me the old Messaging app was the singular most important part of the entire OS, and they killed it. I'm glad to have new features, but not at the cost of old ones, and my enjoyment and use of my phone has diminished significantly since I installed 8.1 simply due to this one change.

Darrian said,

Simply because it takes several seconds to load. I'll grant that this is better than the nearly 1 minute that Skype takes, but it's still horrible. Neither of those services should have been removed from Messaging, which is nearly instant to only a couple seconds to load. All most of us need is a basic chat platform, which we had until Microsoft stole it from us. Leaving that functionality in the app and having the standalone apps being optional with the ability to integrate would have made everybody happy, but instead they chose to screw over their users. I love Windows Phone, but to me the old Messaging app was the singular most important part of the entire OS, and they killed it. I'm glad to have new features, but not at the cost of old ones, and my enjoyment and use of my phone has diminished significantly since I installed 8.1 simply due to this one change.

When I got WP the function-based instead of app-based design was what I loved about it as well. But to be honest it wasnt that well done. The MSN integration was great, probably because its firstparty. They should have kept it just because they can. But facebook integration was flawed, often the service didnt work and you couldnt post messages to offline contacts, diminishing its function.

So an app can do more and its functionality can easily be approached. Just because it takes a second or two to load doest make it 'crappy'. And look at Whatsapp, it nearly feels like its a native part of the OS, no loading at all and much more features than any native chat function could offer. Facebook messanger will improve as well and bring that 2 seconds down to 1.

For me the perfect realization of the original vision for WP would be installing 'crappy' apps and have them integrated into / communicate with a chatting hub. Not that the current way I handle it is too bad. I just have facebook messenger, whatsapp, telegram and the native messaging app in a 2 by 2 small tile layout on the top of my screen. And lets be honest, whatsapp and telegram werent intgerated either. And with the current way of integrating they one day may because it means users still have to download their apps.

It's not "a second or two," though, it's typically 10-15 seconds. This is a lot of time when you're doing something else and have to switch back to messenger to quickly reply to something. I don't know how many times my wife has assumed I was ignoring her. I thought the way it was before was perfect. I didn't really care to send offline messages through facebook, anyway. I was using the app to talk to people who were actually on and talking to me. If I wanted to send an offline message I'd go through the website, which is also time consuming and inconvenient, but I think I've done it like twice, ever, on my phone. All I can hope for at this point is that Trillian finally gets a Windows Phone release and it doesn't suck as badly as its Android version, because Microsoft obviously doesn't care about making its WP customers happy. They even admitted that they knew a lot of people weren't happy with the change, and their response was basically "don't worry, this new way will be better." Except it isn't, not even close.

Err, what phone to you have? It's definately NOT 10-15 seconds. I can settle for three because that it as high as I can go without fooling myself. I just did a cold launch and its definately 2 seconds on my 920.

Well, its not better for you obviously. But you cant please everyone. You just about exclusively used it to talk to contacts who were online. I also send messages to offline contacts. So for me the current method is much better.

But your problem with it being an app is based on the terrible performance of your phone. Maybe you need a reset or a new phone? Which model do you have?

My 928 is broken. I'm using a 520 right now. Yes, I know it's not the greatest WP out there. I also know that the Messaging app opens nearly instantaneously. I don't see why Messenger can't open just as quickly, and why shouldn't I prefer the app that is more efficient and suitable to my needs? I don't have a problem with the app segregation per se. I only feel that if you are going to remove functionality from an app you should ensure that its replacement is as good or better, which clearly isn't the case here. Instead of being thrilled about the new functionality I am greatly frustrated. Honestly, if I hadn't gotten used to having Cortana I would just downgrade it back to WP 8.0.

2 hour drive = 4 hours a day. Staring at road and grass. Music is one thing, but interaction with another human makes the time go by so much faster.

As for the app versus integrated route and why I think they missed the boat on how to implement it. Previously, when you hit send, it'd load up all the code that MS wrote and connect to FB servers directly and send the message. MS also had to tie into FBs notification servers and poll for new messages to you. When FB wanted to make alterations on how they did things, they would have to publish the new interface and MS would need to quickly implement and update. This update was a OS level update because it was an integrated feature.

What MS did was create an API so that an app could register to be part of the list of apps that MS could direct you to when you wanted to send a message. This means MS no longer cares who does what as all they do is start up an app. That was the lazy approach.

What they should have done is taken the existing messaging hub, went to the code right before talking to FB servers and made an API that exposed that. All the new code for telling WP that the FB Messenger app was available as a messaging app would be there, but that would then go into a settings menu in the messaging hub for "use this service for messaging" so people could quickly enable and disable.

When things like "send a message" fires, it'd load a background task of the app to accomplish it. You wouldn't sit there waiting for the damned app to load, then shut down the app to get back to what you were doing, you'd go on and do your next task.

The same design would allow for the Me hub to post to multiple services at the same time. Would allow you to take a picture and quickly send it to FB. Sure, you couldn't do as many things as you would through the real app. But that was the entire point of the hubs to begin with. Allows you to do a simple down and dirty interaction as quickly as possible. If you wanted more, launch the full app and go down that road.

That's why I'm annoyed. WP8.1 is a giant step backwards in design, usability, and speed.

As for the "why doesn't MS just continue to update their FB code" or "why doesn't FB just stop making changes to their servers". Just look back at Yahoo Messenger. Long time users will remember how bad spam got on that service. It was all about having public APIs to connect to the service so any third party could write their own messaging client. To get past the spam, Yahoo went through many rewrites on their API to try and block the crap. FB is probably in their own internal struggle over similar issues. Actually, they are probably in a bigger struggle with trying to optimize things for the workload they carry.

MS just completely washed their hands of responsibility rather than creating a mechanism where WP could have kept it's "smoked by" status and FB could have kept flexibility with their protocols.

Darrian said,
My 928 is broken. I'm using a 520 right now. Yes, I know it's not the greatest WP out there. I also know that the Messaging app opens nearly instantaneously. I don't see why Messenger can't open just as quickly, and why shouldn't I prefer the app that is more efficient and suitable to my needs? I don't have a problem with the app segregation per se. I only feel that if you are going to remove functionality from an app you should ensure that its replacement is as good or better, which clearly isn't the case here. Instead of being thrilled about the new functionality I am greatly frustrated. Honestly, if I hadn't gotten used to having Cortana I would just downgrade it back to WP 8.0.

1. The messenger app can never be as fast as the messaging app (i.e. immediate). The reason being that the messaging app is native. It doesnt need to load since it already loaded when you started up the phone.

2. Your entire issue with the messegig app appears to be based on loading time. I'll repeat: it loads in 2 seconds and when in memory its immediate just like the messaging app. In terms of features its much better and it gets constanly updated (incl. today). Just wait till you get to experience it on your 925, youll love it.

It doesn't just load in just two seconds. It takes just as long as it takes to load to resume. When I get notifications and go back into the app then I have to wait for it to "resume" some more. Then if I'm lucky it might show me the message I just received sometime soon. Most of the time I have to press back to go back to the contact list, which will force a refresh, and then I can open back up the chat with that contact to see the full message. It's better than any of the other WP IM apps I have used, but that is not saying much. Messenger is not just as fast as Messaging, even after it's been initially loaded, not by a long shot. Maybe it'll run better on my 928, sure, but it'll still be slower, which will irritate me, it'll probably still lag refreshing the chat, which will irritate me, and it will have Facebook's UI instead of WP's, which will irritate me. Just give me back my simple bare bones messaging system. As an aside, the Facebook app on my aging Android tablet, which is less powerful than the Lumia 520 is absolutely fantastic. It really does load in 2 seconds or less, it's snappy once loaded, notifications will launch me right into the chat and it'll be properly updated, and while chat heads really wouldn't fit into WP, they are a pretty good way to multitask instead of switching from app to app and waiting for each to "refresh" between transitions. And don't tell me to go buy an Android phone; there are tons of reasons I don't own one.

Edited by Darrian, Aug 1 2014, 6:25am :

I really dont know what to tell you, your experience does not reflect what I'm seeing. I even checked the app on my nephew's 520, it's maybe a few seconds longer but not much. And what are you talking about concerning the layout? The facebook messenger app looks like a typical WP app! Given the Android comment I cant help but feel you're actually an iPhone user trying to badmouth both competitors.

Could you make a video of the 10-15 seconds loading? I could show you the 1-2 seconds experience I have.

No, I can't just make a video. Afaik WP doesn't any app that records video of the screen. Your statement that I use an iphone is an incredible insult. I am not one of Steve Jobs' sheep. I love Windows Phone. I do not love how they have killed the Messaging app, nor do I like the Messenger app or the Skype app. If you think it's the greatest thing since sliced bread then good for you; you'll be one of the users happy with these changes. I am not. Accept that and get over it. Quit trying to sell me on it, because I am not buying.

First of all I have to appologise for the Apple comment, that didnt do anybody any good. I just got so frustrated by you describing WP and it in no wat reflecting my experience.

I'm not trying to sell you on it, if its not for you then it isnt for you. However your arguments against it in my opinion do not hold up. Such as saying that facebook messenger doesnt have a WP UI. It very much is a WP app but with facebook colours. I really like how apps on WP mesh the iconic WP look (that keeps the UI consistent) but each app having their own company colours.

Your no.1 reason to dislike/hate the change is long loading for apps. I'm really curious to see this terrible loading youre talking about. You dont need an app for everything. You could go 'old school' and record with a different device....

Ok, yes, FB messenger does have a WP UI. It follows the UI guidelines fine. I should have said that it isn't minimalistic like the messaging app; instead it is very bloated for a simple msging app. I don't like that the background is white instead of black (this eats up tons of battery because often when I'm chatting with someone the only feasible way to do it is to simply leave the app open and the screen on, plus it's glaring in the dark). I think there is a lot of fat that could be trimmed that would make it perform and look better, and stickers, while nifty, aren't necessary. But that isn't the app they want to push. They want it to have all sorts of nifty "features." Maybe I'd like it more if it could do voice calling and video chat, which the android app appears capable of now, but my Android tablet has no video camera to test, which leads me to: I don't have any other devices than my phone with a camera on them, so yeah... The bottom line is that the 520 is a great phone for $50, and more than twice as capable as equivalent Android devices at that price point (remember, this is off contract, too), but it does suck. A lot of my gripes will most likely go away when I get my 928 fixed or upgrade to an Icon or whatever equivalent is out when I have the money. I don't see the notification problem going away, though, that seems to be a flaw in the app. It'll be a minor annoyance if it only takes a moment to refresh the chat manually instead of several moments, but it'll still be an annoyance. Unless of course they fix the app. I won't ever be happy with the extra tile on my start screen, either. I'm looking forward to the new folders feature in GDR1, because maybe that will work for me. On my tiny screen grouping 4 tiny tiles together makes them too small, so all my tiles are medium or wide, with a 3-row layout. http://1drv.ms/1qHb5BC

Edited by Darrian, Aug 3 2014, 12:35pm :

FYI, I have two 920's. One that has a cracked screen. I just decided to take a quick video using the cracked screen one to test how long it takes for the fb messenger app to load. It's 11 seconds(according to the video counter) till it refreshes the contact list and it shows new messages after a reboot. It's 8 seconds to pull it back up after exiting. Messenger hub is 3 seconds from cold boot. Roughly the same on second go(minor studder on first run gone, but just visual, doesn't account for additional time).

I'll record another video later from the notification screen to see if that's any faster. My bet is that it'll still be the 8 some odd seconds.

Where is the video?

Here are mine:
http://videobam.com/nAFgL#
http://videobam.com/pbPBY#

I blured the image using windows movie maker to protect privacy of my friends but I did not mess around with anything else. The first is a video that resumes from memory. It's nearly instant, no loading at all. The second one shows me closing the app and restarting it. As you can see it takes 4 seconds, even less than I thought it did.

In my opinion there are much more benefits to the changes made to Windows 8.1's app integration than there are cons. The only downside is that the chat hub is gone. But given the growing importance of Whatsapp and Telegram I dont see how having one spot for Skype chat and facebook chat would have made much of a difference.

At least the current method allows for there to be a chat function that integrates more apps. I know its wishful thinking for now but at least the seperate apps are smooth and fast as facebook messenger in the video.

Agreed. The app loading time is irrelevant if you're only timing until something shows up on the screen. It should be timed from when you press on the tile or notification until the message window is up, the chat displays on screen and it refreshes showing the latest message that was received and not just what was already there before you received the message. Until you can touch in the text box to send a reply it is not fully loaded.

I agree as well. But the app is fully loaded after those 4 seconds. I'll make another video when I have time.

EDIT: but even NXTwoThou's videos show launching in a matter of seconds. Not the 10-15 seconds you mentioned. Only from the action centre did it take 10 seconds but the app hasnt yet been updated for it. I sually launch from the tile when I see a unread message and it really is the 1-2 seconds I mentioned.

Matter of seconds = 8 minimum. And that's only if I don't have any new messages and have loaded the app within the last few minutes. The 10+ seconds is the norm on my 920. Same sequence with getting a txt(aka, messaging hub) is roughly 2 seconds. So it's over 4 times longer to accomplish the same task with the new method, which is the whole point of the original complaint.

Launching is not being in a usable state. If I can't see my message. If I can't see my recent contacts. It's not "launched" to me. It's "loading".

Part of it might also be how active one is in fb messenger. Some people I would be sending 100+ messages back and forth with a day. I also have 60 or so conversations. That adds up to a lot of indexing. The messaging hub didn't seem to have an issue with any of this.