Thanks Josh for this one.
It's a hit-driven business given to flashy premieres and high-profile talent and now the video games business has gone fully Hollywood: it has its own red-carpet awards show.
The National Network, a unit of the MTV Networks division of Viacom Inc. said today that it will develop, produce and air an award show for the video game industry to be shown toward the end of 2003. No venue for the show was announced.
The network said the two-hour show will honor categories like "Hottest Hero and Heroine," "Most Addictive," "Coolest Villain," "Best Game based on a Movie," "Best Celebrity Actor and Actress in a Game" and "Game of the Year."
Though many may not realize it, a number of top video games feature celebrity cameos. The hottest game of the year, "Grand Theft Auto: Vice City," features voice work by Ray Liotta, Dennis Hopper, former football star Lawrence Taylor, and porn star Jenna Jameson and others.
News source: digitalMASS
It's a hit-driven business given to flashy premieres and high-profile talent and now the video games business has gone fully Hollywood: it has its own red-carpet awards show.
The National Network, a unit of the MTV Networks division of Viacom Inc. said today that it will develop, produce and air an award show for the video game industry to be shown toward the end of 2003. No venue for the show was announced.
The network said the two-hour show will honor categories like "Hottest Hero and Heroine," "Most Addictive," "Coolest Villain," "Best Game based on a Movie," "Best Celebrity Actor and Actress in a Game" and "Game of the Year."
Though many may not realize it, a number of top video games feature celebrity cameos. The hottest game of the year, "Grand Theft Auto: Vice City," features voice work by Ray Liotta, Dennis Hopper, former football star Lawrence Taylor, and porn star Jenna Jameson and others.
News source: digitalMASS
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