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Sega developing Shenmue Online, expanding into China

Dice   on 03 August 2004 - 12:03 · 2 comments & 515 views

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MMORPG based on Shenmue franchise set to launch in China in '05

Sega has planned to enter the Shenmue series with a PC massive multiplayer title, Shenmue Online, into the Chinese online gaming market. The company has just established a branch office in Shanghai to facilitate this entry, and will be launching three PC online titles in China in the near future - Phantasy Star Online Blue Burst, CTRacer and Shenmue Online.

The new Shenmue title is being co-developed and co-published by Sega and Korean firm JC Entertainment, while the Chinese launch of the title, set for 2005, will be handled by T2 Technology. No international launch has yet been confirmed, but it seems highly likely given the popularity of Shenmue in other global territories...

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News source: gamesindustry.biz


Cont...

Phantasy Star Online Blue Burst, a PC continuation of the Phantasy Star Online franchise which began on the Dreamcast, will be operated in China by Zarva Digital Entertainment; while CTRacer, a massively multiplayer racing title co-developed by Sega and Hyundai Digital, has already hit 3.75 million subscribers in its Beta form in Korea, and will be brought to China in partnership with Joyzone Networks.

Sega, like many other publishers, views the Chinese market as key to establishing a successful online gaming business. The territory, which is one of the fastest-growing markets for videogames and other forms of consumer electronics and digital entertainment, already has more than ten million online gamers.

Post a comment · Send to friend Comments · There are 2 additional comments
#1 ripgut on 03 Aug 2004 - 12:26
sweet
#2 Kusanagi on 03 Aug 2004 - 12:37
Yeah, but what about Shenmue III? Sammy has fscked Yu Suzuki over by keeping him from doing his work eh?

I'm still *praying* (I think that's the word) for Shenmue III to come out some day. Still, I hope this MMORPG rocks enough to be released worldwide - then I'll be probably forking over some of my hard earned money on something as addictive as Evercrack

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