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UK PlayStation 3 hardware sales plummet 82%

Slimy   on 03 April 2007 - 20:15 · 52 comments & 12419 views

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Last week, Chart Track revealed that the PlayStation 3 had sold 165,000 units in the first two days following the launch, making it the fastest-selling home console in the UK. The second week in UK Sales of the PlayStation 3 have dropped dramatically, with official Chart Track figures revealing a fall of 82% - a spokesperson for Chart Track confirmed the figure. This week's software charts revealed that sales of the top two PlayStation 3 titles, Resistance: Fall of Man and MotorStorm, had dropped by over 60%. Chart Track data is gathered from 7000 UK retail outlets representing 90% of the software market, including GAME, Gamestation, Play.com, Asda and HMV. Even if the remaining 10% had extremely solid sales, the numbers just don't add up. It would appear that the first week sales spurt in the UK was simply due to Sony providing a solid supply this time around.

Link: Forum Discussion (Thanks Spartan_X)
News source: GamesIndustry.biz

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(6 replies) #1 pixels on 03 Apr 2007 - 20:17
Hmmm... Just as everybody suspected. Oh well, sorry Sony.
#1.1 entropyx on 03 Apr 2007 - 20:20
Sorry for what? What company do you run that sells stuff with such swiftness and success? Lol
#1.2 pixels on 03 Apr 2007 - 20:25
It just sucks because the start made it seem like it was going to be a huge seller in Europe but it's not. It just kinda sucks for Sony because they've had so much bad luck this time around (much of which was caused by themselves, but still).
#1.3 Tidus Johnson on 03 Apr 2007 - 21:58
Quote - (entropyx said @ #1.1)
Sorry for what? What company do you run that sells stuff with such swiftness and success? Lol


Swiftness and sucess? Since when has Sony ever done that? I reckon the sales slump is due to two big things:

1. The PS3 looks like an undersized American casket lid. I don't want that in my living room! Get it back in the graveyard!

Compare this:



to this:



and this:




2. Sony rushed to include Blu-Ray in the PS3. How many people use it? Do you think game manufacturers are ever going to make games 20GB+ in size? No, me neither!

3. The lineup of games for it is ****, and you can't play your mates online, like you can with Xbox Live.

4. And the biggie: It took them months to release the damn thing, it got held back twice, whilst in that time, most people got fed up with waiting, and bought a 360! Which already has a massive array of games and accessories available to it!

Nice timing Sony. You shot yourselves in the feet there, didn't ya?

Last edited by Tidus Johnson on 03 Apr 2007 - 22:22
#1.4 +TCLN Ryster on 03 Apr 2007 - 22:24
I hate to tell the Sony lovers "I told you so", but erm... I told you so

It was obvious really... the first few days of sales are always going to be to the fans of a particular console primarily. After all the fans have their consoles, then its over to the average Joe. This just goes to show that the average Joe isn't that interested in a vastly expensive, and ugly games console.
#1.5 joeydoo on 04 Apr 2007 - 00:12
Quote - (Tidus Johnson said @ #1.3)
4. And the biggie: It took them months to release the damn thing, it got held back twice, whilst in that time, most people got fed up with waiting, and bought a 360! Which already has a massive array of games and accessories available to it!


Yep. That's me. I owned a PS1 a PS2..... never got an xbox as I didn't need one... I was one of the PS3 defenders for a long time. I was even pointlessly optimistic about the infamous Killzone 2 trailer.
Then I saw the price they wanted to charge for a PS3, saw there was no more good exclusive games for a very long time, saw some 360 games that looked cool..... I bought a 360.
Since then I have also purchased a (non hdcp crippled) HDDVD addon and have had a great time importing HDDVDs from the US.
There are loads of "me" in the UK. HDDVD's were outselling Blu-Ray 4:1 before the PS3 was launched. When the Prestige or Children of Men comes out on HDDVD in the UK in the next couple of months they will trounce the sales of Casino Royale on Blu-Ray.
#1.6 TRC on 05 Apr 2007 - 21:57
Quote -
Sorry for what? What company do you run that sells stuff with such swiftness and success? Lol


That doesn't even make sense. Why do we have to have our own company to see that Sony is floundering?
(2 replies) #2 spacer on 03 Apr 2007 - 20:29
I'm hoping the drop in sales will make Sony drop the price. Then I'll get one.

Last edited by spacer on 03 Apr 2007 - 20:39
#2.1 brent3000 on 03 Apr 2007 - 22:01
i think when sony run out of money you will find it abit cheaper... lol

The ps3 was just hype... the fan boys rushed out and got it cuz its there.. the price of its just screwed and for the sales it got here as well... there really screwing us around....
#2.2 TRC on 05 Apr 2007 - 22:02
They are already bleeding money like crazy, they can't afford to drop the price.

Oh and really, why would you even want one?
#3 Samboini on 03 Apr 2007 - 20:36
I'm not even considering a PS3 for a couple of years, if it's still around!
#4 Syntax_Error on 03 Apr 2007 - 20:49
Well it's probably because loads of people pre-ordered and then tried to make a quick buck on ebay. Exactly what my housemates did and they returned their system this week as they got no bids. Ebay is saturated with them. I would like to see the returns rate
(2 replies) #5 fo20 on 03 Apr 2007 - 20:53
Price makes no difference now. 360 elite and ps3 are basically in the same zone, so it really doesnt matter how much it cost. I think its what Sony has been doing the past couple of years in business that has proven to be their downfall. They have lied, cheated, and even went behind our backs to do stuff, which they have all been busted for. Screw sony and their undermining ways, let them fall. I could careless for any system, as i think computers are they ultimate way to go, but sony needs to either listen to the customer and be customer friendly, or they can keep sinking in their hole.
#5.1 +Smigit on 04 Apr 2007 - 11:36
The elite isnt even out yet so joe blow public wont know about it nor does it offer anything other than a HD and HDMI. The Pro (and core) havent exactly gone away so price will still eba factor.
#5.2 TRC on 05 Apr 2007 - 22:05
Exactly, the Elite has nothing to do with it.
(1 reply) #6 chulomixed on 03 Apr 2007 - 21:24
Or maybe it's because Sony isn't giving out free tv's anymore.
#6.1 TRC on 05 Apr 2007 - 22:06
Was that a desperate stunt or what.
#7 The Tjalian on 03 Apr 2007 - 21:25
Haha, F'd in the A.

Not surprised.
#8 BigBoy on 03 Apr 2007 - 21:36
Ouch!
#9 HawkMan on 03 Apr 2007 - 21:57
Everyone who wanted oen got one the first few days,wich was as expected, except for the fanboys who hung on to the "Best sellign console in europe ever!" hype by sony.

As sony themselves have said, initial sales are worthless to judge by, of course I don't think they intended it to be used in this way but whatever
(9 replies) #10 testman on 03 Apr 2007 - 22:02
No surprise at all, none whatsoever. Of course it's plummeted, stocks are running out! Xbox 360 and Wii sales in 2nd week plummeted near 100% when all the stock ran out on launch!

So this "news" is not, really.

In other news, the sky is blue and the grass is green. Yes, I'm stating the obvious, just like the above latest "news" item.

Move along, nothing to see here.
#10.1 whYeNQue on 03 Apr 2007 - 22:08
lol ps3 stocks arent running out... i went into 3 shops today as i was walking past to find out how many ps3's were on sale... and altogether there were 150+ and there were 0 wii's but i guess THAT should be news to you now!
#10.2 +TCLN Ryster on 03 Apr 2007 - 22:31
Lol, you continue to cling to that illusion testman... we'll just all continue to laugh at you.

Stocks are not running out anywhere, shelves are still stocked with PS3s... just check play.com... still in stock, and has been ever since it launched. In fact I just checked several other online stores in the UK and all of them have stock.

No, the falling sales has nothing to do with stock... but it does have everything to do with...:
*Price (£425 for a games console... come on sony, who are you kidding?)
*Ugliness
*It doesn't cook food, despite looking like it does.
*Anti-Sony sentiment for their bad business practises

http://www.play.com/Search.aspx?searchtype...h&pa=search
http://www.sendit.com/game/item/6000000003288
http://www.amazon.co.uk/Sony-PlayStation-C...rd_i=1000046963
http://www.game.co.uk/ViewProduct.aspx?cat...&mid=330657
#10.3 DecoyDuck on 03 Apr 2007 - 22:47
I'm sure I've said it before, but I work for GAME.

We still have loads of PS3s. More than half of our launch allocation.

Every day people come in and ask about the PS3 and when we tell them that it is freely available to buy right now, less than 2 weeks after launch they really do seem genuinely shocked. Because we're not sold out many don't see it as being something they need to buy right now. That might change, but I doubt it will be before the holiday season.

In comparison, last December you couldn't get a Wii for love nor money. The Xbox 360 launch was a similar story with limited availability and high demand. The situation with the 360 has changed now and you can quite easily pick up a machine. The Wii you still can't get hold of, but you don't need me to tell you that.

Sony are going to have to work really very hard to make the PS3 a success in the UK. It won't be enough that they can promise availability if people are turned off from buying it already.
#10.4 testman on 04 Apr 2007 - 08:58
Quote - (whYeNQue said @ #10.1)
lol ps3 stocks arent running out... i went into 3 shops today as i was walking past to find out how many ps3's were on sale... and altogether there were 150+ and there were 0 wii's but i guess THAT should be news to you now!

LOL I said "running out", not "run out", big difference. 0 Wiis? That means it isn't selling AT ALL, doh!

You lot cling to your illusion that it's proof that it's not doing well. All the 360 and Wii bashing also looks pathetic too.
#10.5 DecoyDuck on 04 Apr 2007 - 09:40
Quote - (testman said @ #10.4)
You lot cling to your illusion that it's proof that it's not doing well. All the 360 and Wii bashing also looks pathetic too.


ROFFLE.

It's not even close to running out, that's the difference. You can go pick one up anywhere in the UK at the moment and that something that shouldn't be happening so soon after launch. Sales have dropped drastically, even with the stock available and that's not a good sign.

Go to any GAME store and ask how many they have in stock. Better still come to my store I'll show you the stack of unopened PS3 delivery boxes in the stock room.
#10.6 NightmarE D on 04 Apr 2007 - 10:21
Quote - (testman said @ #10.4)
Quote - (whYeNQue said @ #10.1)
lol ps3 stocks arent running out... i went into 3 shops today as i was walking past to find out how many ps3's were on sale... and altogether there were 150+ and there were 0 wii's but i guess THAT should be news to you now!

LOL I said "running out", not "run out", big difference. 0 Wiis? That means it isn't selling AT ALL, doh!

You lot cling to your illusion that it's proof that it's not doing well. All the 360 and Wii bashing also looks pathetic too.


I think you should go ahead and stop posting, because you have no clue what you're talking about.

0 Wii's means it's sold out and people are buying it. They get a shipment in and they're out the door very fast. That's a good thing. Only bad thing is that Nintendo isn't able to keep up with the demand right now so they're very hard to get.

360 sells good and they have a supply

PS3 simply isn't selling now. Most of those people buying it on launch day were getting one only to try selling it on eBay or elsewhere.

The PS3 is a failure. You need to wake up and realize that. Sony completely screwed themselves over and will have to do something big to get the system selling. All that time they wasted bashing Microsoft and Nintendo should have been spent on making the PS3 a good system. Instead they kept runing their mouths off and it got delayed while Nintendo and Microsoft were doing things to make their systems better.
#10.7 Spookie on 04 Apr 2007 - 11:36
Quote - (testman said @ #10)
Of course it's plummeted, stocks are running out!


Really?.

Virgin in Liverpool are still on their first delivery for PS3 consoles still with over 80 in the store room. Not even the sultants of spin who deal with Labours campigns could assist Sony at the moment.
#10.8 +Smigit on 04 Apr 2007 - 11:42
Quote - (DecoyDuck said @ #10.3)
In comparison, last December you couldn't get a Wii for love nor money. The Xbox 360 launch was a similar story with limited availability and high demand.
The difference was they both hit their Xmas deadlines in the US (and the Wii elsewhere). Had the PS3 been available in the US, despite its cost, I'm sure it would have basically sold out as well.

Really This isnt that good a time to release consoles. The big time is xmas. Sure youll do great in the 1st few days but parents arent exactly looking to buy their kids presents mid March. Youll hit a certain market but you wont get the rest of people just looking to buy something substantial. Add to that because they missed the xmas break they would have lost customers to Nintendo and MS and they screwed themselves by not only not being in a position to sell consoles themselves but by also making the competition more viable options.
#10.9 TRC on 05 Apr 2007 - 22:11
Quote -
The difference was they both hit their Xmas deadlines in the US (and the Wii elsewhere). Had the PS3 been available in the US, despite its cost, I'm sure it would have basically sold out as well.


Yes, of course it would have...
(6 replies) #11 brent3000 on 03 Apr 2007 - 22:06
if its the best selling console... isnt that bad when u compare the console to hardware ratio? like lets not leave aside the fact sony lose like 200ish per console or something isnt it... doing maths at lets say $200 per console thats $33,000,000 about sony just kissed goodbye...

On a note some sites say 240 per console sold... thats $39,600,000.... ouch.... others say upto $307... $50,655,000

Last edited by brent3000 on 03 Apr 2007 - 22:11
#11.1 +TCLN Ryster on 03 Apr 2007 - 22:33
Well if I remember correctly, I'm sure I read something about Sony being in money trouble before the launch of the PS3 and had to rely on bank loans to get the product out of the door. Maybe the poor PS3 sales will be the final nail in the coffin for them?
#11.2 grockk on 04 Apr 2007 - 02:26
Quote - (TCLN Ryster said @ #11.1)
Well if I remember correctly, I'm sure I read something about Sony being in money trouble before the launch of the PS3 and had to rely on bank loans to get the product out of the door. Maybe the poor PS3 sales will be the final nail in the coffin for them?


we can only hope.
#11.3 BoondockSaint on 04 Apr 2007 - 02:35
Quote - (TCLN Ryster said @ #11.1)
Well if I remember correctly, I'm sure I read something about Sony being in money trouble before the launch of the PS3 and had to rely on bank loans to get the product out of the door. Maybe the poor PS3 sales will be the final nail in the coffin for them?


When you look at all the markets that Sony has products in (and not just consumer items like stereos and TVs), you will find that the PS division is not the 'make or break' part of Sony.

Obviously no company wants to lose money, and if the PS division does poorly, the overall company profits suffer, but Sony has more than enough $ to keep going.
#11.4 HawkMan on 04 Apr 2007 - 05:32
Actually they loose 300$

now do the math, how many games will a PS3 buyer need to buy to make up that loss. and remember only the License/actual profits of the game(after salaries and advertising) of the game can be counted, I doubt Sony even makes as much as 10$ per licensed third party game, but if it is and we also say 10$ profit for every first party game sold.. then every gamer needs to buy 30 games to make up for it.

MS sold with a loss, but never that big a loss, and they are now making a small profit on the premiums and will also make a small profit on the elite, though Id on't expect it to be a huge seller, it's more of an exclusive thing. MS allready has more money to throw around and isn't bleeding money out of the game division like sony is atm. Good thing they have the PS2 to help patch them up a bit
#11.5 +Smigit on 04 Apr 2007 - 11:45
Quote - (HawkMan said @ #11.4)
MS sold with a loss, but never that big a loss, and they are now making a small profit on the premiums and will also make a small profit on the elite, though Id on't expect it to be a huge seller, it's more of an exclusive thing. MS allready has more money to throw around and isn't bleeding money out of the game division like sony is atm. Good thing they have the PS2 to help patch them up a bit
Well MS also has the Liver service which would make them alot of money.

As for the $300, I'd be sceptical if sony was losing that much and if they were I doubt they will be for long. Obviously they dont expect people to buy 30 games each to cover their costs.
#11.6 TRC on 05 Apr 2007 - 22:15
Yeah, they have a lot of other markets but are they making money in any of them? Sony is bleeding money like crazy. Their heyday is long over, it's been downhill for them now for years.
(1 reply) #12 shake on 04 Apr 2007 - 08:00
The thing is that i know sony screwed up and they are loosing money and they can go under if they dont do something abt it but what really worries me is that i dont want microsoft to be the only major player in consoles. I know nentendo is there and they have a very cool product this time but they are not in the same league as sony and microsoft. And the consumer always benefits if there isa healthy competition. If sony looses too much money and decides to pull out from the console market, microsoft will have monopoly. And we all know what microsoft does with that. That could mean less inovation and more jacked up prices. So lets hope that sony pulls thru
#12.1 TRC on 05 Apr 2007 - 22:17
Nintendo is not in the same league? Perhaps you haven't noticed but they are leading the sales in the console industry right now with both the DS and Wii. Not only leading but putting the others to shame. They are also talking about their own online service for the Wii. Don't worry about it, Microsoft won't be the only player if the PS3 goes down.
(3 replies) #13 Yakkob on 04 Apr 2007 - 08:37
And you still can't get a Wii ANYWHERE!!

Argos, gameplay etc (Big console sellers) are waiting up to a month fro Wii stock.

Sony really have sold a stinker this time - heh, that is if they COULD sell it.

The figures you see about PS3 outselling everything...Where did that come from???

I remember saying PS3 outsold every other console in EUROPE (not UK)..but is that just BS?
#13.1 kravex on 04 Apr 2007 - 14:23
Maybe they can melt down some of the excess PS3's to make some Wii's?
#13.2 spacer on 04 Apr 2007 - 15:28
Quote - (kravex said @ #13.1)
Maybe they can melt down some of the excess PS3's to make some Wii's?

Finally, black Wii's!
#13.3 TRC on 05 Apr 2007 - 22:21
Nah, they'd rather die than support Nintendo. Perhaps they will dump them in a landfill somewhere, maybe the New Mexico desert. Pile them right on top of all those crushed E.T. Atari 2600 cartridges.
#14 DecoyDuck on 04 Apr 2007 - 09:31
It's the second fastest selling console in the UK, second only to the PSP. That was first day sales though and is far from a good indication of how well the machine will be doing a month from now or even at the end of the year. It'll only be then that we see any real sales figures worth paying attention to.
#15 kravex on 04 Apr 2007 - 14:42
220,000 units shipped
160'000 sold in first week, 75%!

But not one single shop has 'sold out' of its allocation, the odds on that anyone? Impossible would be my guess.

Someone's telling porky's and I doubt it's the shops...

Last edited by kravex on 04 Apr 2007 - 16:49
#16 Mando on 04 Apr 2007 - 16:47
i walked past my local blockbusters on the way to woolworths in my home town after work today and guess what shedloads of ps3s available and not 1 wii around, plenty xboxs too in both shops. Im surprised that the batch hasnt sold out in a short period of time.

I also doubt Sony can drop the cost either tbh they need all money back they can as they are feeling the pinch. Whatever Sony take moneywise off the PS3, id bet Microsoft goes one better and undercuts them again, which is good for the consumer.

looking at it objectively and with reason

MS can theoretically reduce more off the console due to

1) each premium is sold at a profit.
2) Microsofts Xbox revenue is a small small drop in the ocean to their wealth and determination to dominate this arena this time round, thus enabling the ability to go as far as give away next to free xboxs (like THAT would happen!.
3) larger customer base and more games developers willing and creating content.

They have got the games dev houses doing coding for their product due to the following.

1) more games developers appreciate the free supplied dev kits by MS for them to code for.
2) more assistance in the dev cycle with ability to easily porting direct to a windows environment, maximising their market and revenue from their product.
3) easier and simpler life cycle of the project until it goes gold

Ultimately to use Sonys analagy last time round games make a games console especially release time games......how many did the ps3 have on release? (im not being funny here)

my mate works in a game outlet and they have hardly sold any PS3s outwith pre-orders at the nearest city to me. That really shocked me.

Hats off to MS theyve learnt from Sony and if these firgures are true might have beaten them at their own game.Only time and good game releases will tell.

Ill wait and see how it develops over the next 12months before killing off a new console. (and yes i own a 360, had the old black xbox1 and live before that)

As far as a punter spoint of viewi think a lot of factors are due to this, the main ones being,

Sony Rootkit PR disaster (even local papers ran it here!

The sony laptop battery fiasco

Being charged a fair bit more and getting a different spec ps3 over here (i know its not a bad thing but joe bloggs wont know the difference)

The Cost

#17 KiwiSwe on 04 Apr 2007 - 17:20
Hahaha well i guess all the 165k who bought it told their friends what a stupid purchase they made
(1 reply) #18 Mistwaver on 04 Apr 2007 - 18:49
Two things will have to happen before I will buy a PS3...
  • When Blu-Ray is the "mass production" for movie mediums.
    -Everything is on Blu-Ray and you don't see any HD-DVD products. Or even when just about everything is on Blu-Ray in addition to DVD.
  • When there are good PS3 ONLY titles available that are not on any other platform period.
#18.1 TRC on 05 Apr 2007 - 22:24
Quote -
When there are good PS3 ONLY titles available that are not on any other platform period.


If you were a game company looking at the PS3's sales would you do that? They are losing exclusives, no way they are gaining any.
#19 TRC on 05 Apr 2007 - 21:56
"Sony Computer Entertainment Europe declined to comment."

Wow, it's nice to see the arrogant hype machine at a loss for words.
#20 TRC on 05 Apr 2007 - 22:20
edit: sorry double post
#21 +The Cub on 12 Apr 2007 - 02:52
Well I love my PS3, it's a fantastic bit of kit that's still in it's infancy. Resistance and MotorStorm both kick arse. X Men 3 and Casino Royal look amazing, it's whisper quiet, HDMI / 1080p out of the box, and it looks great on my AV rack along with my 360 and Wii.

Oh! And it's tearing along at Folding @ Home so might even cure some form of cancer one day:p

I really think people have jumped on the band wagon in giving it such a hard time, perpetuating it's down fall through word of mouth. With all the negative hype, people are sure to be put off. I know it has it's faults (as has pretty much every thing in this world) and Sony are arse holes, no argument there, but come on! Do people want it to fail?

/me runs for cover

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