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Halo 3: Over $300 million in one week

Spartan_X   on 04 October 2007 - 15:31 · 13 comments & 9325 views

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Interactive entertainment will never be the same, with the launch of one title that has changed the way the world thinks about video games. “Halo® 3” has captured the attention of consumers worldwide and has made history as one of the biggest entertainment launches of all time. Microsoft Corp. today announced that “Halo 3” has officially become a global phenomenon, garnering more than $300 million in sales in the first week alone. The critically acclaimed Xbox 360® exclusive, which was released worldwide on Tuesday, Sept. 25, is the fastest-selling video game ever and already one of the most successful entertainment properties in history.

Initial reports from retailers worldwide show console sales have more than doubled compared with the weekly average before the launch of “Halo 3.” With games such as “Halo 3,” “Madden 08” (EA Sports), “Mass Effect” (Microsoft Game Studios) and “Rock Band” (Harmonix ), Xbox 360 has the greatest lineup in the history of video games and is the only console where consumers can play all the year’s biggest blockbusters. “‘Halo’ is truly a cultural phenomenon, and the launch of ‘Halo 3’ is an important milestone for Xbox 360 and for video games as entertainment and as an art form,” said Bill Gates, chairman of Microsoft. “‘Halo 3’ embodies our vision for the future of entertainment, where some of the world’s greatest creative minds will deliver a new generation of interactive storytelling.”

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News source: Xbox Live's Major Nelson

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(2 replies) #1 El Sid on 04 Oct 2007 - 16:08
Halo 3.

Selling Well? Undoubtedly
Changing the way we think about video games? Absolutely not.
#1.1 este on 04 Oct 2007 - 16:45
Why not man? Even console sales have benefitted from Halo 3 sales.
300 mil worth of sales must mean its got something worthwhile that alot of people like.
I still have yet to play it but.. cant deny the facts.
#1.2 weedo3 on 04 Oct 2007 - 16:48
Quote - (El Sid said @ #1)
Changing the way we think about video games? Absolutely not.


I think they're referring to how people outside of video games think about them. Kind of like getting them to think that they are just as big and/or important as other forms of entertainment like the movies (Spiderman 3) or books (Harry Potter). And stuff like Halo 3, the Wii, WoW, etc. is helping to change people's views that video games aren't just a kid's way to pass some time and this is a valid form of entertainment that people of all ages, genders, regions, bla bla bla can enjoy.
(1 reply) #2 spacer on 04 Oct 2007 - 16:42
Good for Bungie. That's 300 million that can be thrown into a Marathon remake! Yay!
#2.1 toadeater on 05 Oct 2007 - 02:46
Quote - (spacer said @ #2)
Good for Bungie. That's 300 million that can be thrown into a Marathon remake! Yay!


Bungie is not getting $300m. They were paid ~$60m to develop Halo 3, and a $20m bonus. Then there is this news:

Rumours are blazing online that Microsoft and Bungie Studios are about to call it a day after the final game in the Halo trilogy has finally hit the shelves.

And according to 8BitJoystick, the official announcement will be made on 6 October.
(4 replies) #3 miguel_montes on 04 Oct 2007 - 17:09
Now make the movie already! Do you hear me, Peter Jackson??
#3.1 medion on 04 Oct 2007 - 17:46
I read somewhere that they have silently begun the project...
#3.2 needlegun on 04 Oct 2007 - 17:51
Quote - (miguel_montes said @ #3)
Now make the movie already! Do you hear me, Peter Jackson??


Angelina Jolie as Cortana?
#3.3 mlauzon76 on 04 Oct 2007 - 20:33
Quote - (needlegun said @ #3.2)
Quote - (miguel_montes said @ #3)
Now make the movie already! Do you hear me, Peter Jackson??


Angelina Jolie as Cortana?



Or any up and coming hot actress, I could see Angelina Jolie as Cortana a few years ago when she was in her 20s...and yes she is still hot even though she's in her 30s now -- and only a year older than me.
#3.4 Unwonted on 05 Oct 2007 - 04:42
http://www.youtube.com/watch?v=YvKjQrCYNvo

http://www.youtube.com/watch?v=3sQfc0VIRMk...ted&search=
This video is done by the director that Jackson wants for the movie. He's done three Halo videos, I think.
(1 reply) #4 Morpheus Phreak on 05 Oct 2007 - 03:52
Why not just leave good enough alone and leave Cortana as an entirely CG character with Jen Taylor doing the voicing as she does now.

She's got one of the sexiest voices ever....it's too bad her looks don't match. Not to says she's downright ugly or anything.....but the voice just doesn't match what she looks like.
#4.1 Unwonted on 05 Oct 2007 - 04:38
Excellent idea.
#5 aurifex on 10 Oct 2007 - 07:16
Picking it up tomorrow. Schweeet.

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