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Sony sees first loss in 14 years

Andrew Lyle   on 17 May 2009 - 14:27 · 37 comments & 5319 views

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After 14 years of seeing year-end gains, Sony has finally got hit with its first net loss in 14 years, losing $1.04 billion U.S. or 98.9 billion Yen. This is compared to the previous year profit of $3.88 Billion U.S. or 369.4 billion Yen.

The company blames the global down turn and the strong Japanese Yen for the net loss. Worldwide sales are down 12% for Sony, seeing nearly 8,000 jobs cut from its overall 185,000 staff and closing 10% of its factories. Another reason for the loss is due to the falling sales of the Sony PlayStation 2, which has been out for years, still outperforming the numbers for the Sony PlayStation 3 in many regions.

Senior managing director at Chibagin Asset Management, Fujio Andon has said "[Sony] Right now they have no 'number one products", which can hurt the company a lot, especially when Sony is involved in so many electronic markets from gaming, to televisions, digital media, Vaio PC's and portable electronics.

Sony is not the only Japanese company feeling the pinch as Hitachi announced an annual loss of $8.26 billion U.S. or 787.3 billion Yen a record for a Japanese company. All eyes are focused on Sony to see if they can recover from their deficit while Nintendo and Microsoft report positive numbers in their gaming department.

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(11 replies) #1 Glendi on 17 May 2009 - 16:04
Isn't Blu Ray a no.1 product?
#1.1 felipaopl on 17 May 2009 - 16:08
Glendi said,
Isn't Blu Ray a no.1 product?

Sony isn't the only company manufacturing blu-ray drives.
#1.2 Lord Leveau on 17 May 2009 - 16:18
Optical disks are relics and won't last the next decade.
#1.3 skynetXrules on 17 May 2009 - 16:36
Lord Leveau said,
Optical disks are relics and won't last the next decade.


really?

the last time i checked there were developing 200GB ,400GB and 1TB optical disks !!
#1.4 MightyJordan on 17 May 2009 - 16:51
Lord Leveau said,
Optical disks are relics and won't last the next decade.

Wrong. Not until ISPs abolish download limits and provide at least 100Mb broadband.
#1.5 Jugalator on 17 May 2009 - 16:55
I think I believe more in advances in USB or Flash drives than discs when it comes to portability. Discs are large and bulky. I only think they're good for archiving data, really... But then you have external hard drives instead. Much cheaper, and much more space, and not much larger than 3,5".
#1.6 Lord Leveau on 17 May 2009 - 21:09
MightyJordan said,
Wrong. Not until ISPs abolish download limits and provide at least 100Mb broadband.


Yeah because you will still be using the same download limit and speed in 10 years as you do now. Optical disks are running out of purposes fast. Won't be long til they are useless as backup also with cloud technology becoming a more and more common option for storage.
#1.7 Lord Leveau on 17 May 2009 - 21:21
skynetXrules said,
really?

the last time i checked there were developing 200GB ,400GB and 1TB optical disks !!


And what's the storage capasity got to do with anything? The day you scratch your 69TB PinkRay disc with porn you'll wish you stored it elsewhere.
#1.8 +Smigit on 17 May 2009 - 23:55
Jugalator said,
I think I believe more in advances in USB or Flash drives than discs when it comes to portability.

Yeah but discs are also cheap. I doubt flash will be used as a medium of storage for movies, games ect. Optical deics still have life in them and by the time they don't I'm sure people will jump straight to digital downloads be it 5 years or 10.

I don't think theres a hugely compelling reason to kill optical formats currently for things where the distributer wants the media to be read only. Flash would make sense in cases where you needed to write back to the media.
#1.9 smithy_dll on 18 May 2009 - 08:52
That's funny,
in 2001 my Download limit was 3GB
for the same price in 2002 it was 1GB
for the same price in 2004 it was 10GB
for the same price in 2006 it was 10GB
for the same price in 2007 it was 12GB
for the same price in 2009 it is still 12GB

I do not see any significant advances in download limits in Australia (or much of the world for that matter) in the next 5 years, or indeed until long after the National Broadband Network is built in the next 10 years.

Until such time, optical discs will still be relevant to the rest of us. It is still cheaper to mail a physical DVD's worth of data to my neighbour, than to send that amount via the internet.
#1.10 nonick on 18 May 2009 - 14:53
smithy_dll said,
That's funny,
in 2001 my Download limit was 3GB
for the same price in 2002 it was 1GB
for the same price in 2004 it was 10GB
for the same price in 2006 it was 10GB
for the same price in 2007 it was 12GB
for the same price in 2009 it is still 12GB

I do not see any significant advances in download limits in Australia (or much of the world for that matter) in the next 5 years, or indeed until long after the National Broadband Network is built in the next 10 years.

Until such time, optical discs will still be relevant to the rest of us. It is still cheaper to mail a physical DVD's worth of data to my neighbour, than to send that amount via the internet.


Sorry, AU is stuck in the middle ages regarding broadband. Your country sucks majorly in this department.

Here we no download limits at all. The majority of the world does not have any download limits either.

Your country is centuries behind.
#1.11 +Smigit on 19 May 2009 - 10:26
smithy_dll said,
I do not see any significant advances in download limits in Australia (or much of the world for that matter) in the next 5 years, or indeed until long after the National Broadband Network is built in the next 10 years.
David...get off Telstra for a start

We aren't great bandwidth wise, but Telstra caps are hardly the benchmark even if they are AU's biggest telco.
(2 replies) #2 manmohanjit1 on 17 May 2009 - 16:04
Haha, cool!
#2.1 BGM on 17 May 2009 - 17:25
manmohanjit1 said,
Haha, cool!

?
#2.2 ThaCrip on 18 May 2009 - 02:50
+1 , i agree because Sony is a shady company as they pretty much proved it in the past with root kits etc etc.
(6 replies) #3 zeke009 on 17 May 2009 - 16:17
The only thing that would seriously tempt me to buy a PS3 is God of War 3 and that is only if the collector edition contains the previous 2 games. Other than that, there really is no urge for me to buy a PS3.

I loved the first 2 games, but sold my PS2 and games awhile back.

Wonder if they can give me some tips to rationalize this for my wife on how it's a good purchase!
#3.1 Glendi on 17 May 2009 - 18:05
FFXIII versus anyone?
#3.2 axebox on 17 May 2009 - 18:09
Come on, man. Use your eyes and look at the awesome exclusives the PS3 has: Metal Gear Solid 3, Killzone 2, FFXIII, GOW3... to top it off it's a bluray player. Plus, the hardware won't die on you, and the system's fans won't overpower the audio off your movies/games. Get off your ass and buy it.
#3.3 Gibletz on 17 May 2009 - 18:42
axebox said,
Come on, man. Use your eyes and look at the awesome exclusives the PS3 has: Metal Gear Solid 3, Killzone 2, FFXIII, GOW3... to top it off it's a bluray player. Plus, the hardware won't die on you, and the system's fans won't overpower the audio off your movies/games. Get off your ass and buy it.


FFXIII isn't a PS3 exclusive
#3.4 Glendi on 17 May 2009 - 20:39
Gibletz said,
FFXIII isn't a PS3 exclusive


I guess he meant FFXIII: Versus
#3.5 +TCLN Ryster on 17 May 2009 - 23:20
axebox said,
Come on, man. Use your eyes and look at the awesome exclusives the PS3 has: Metal Gear Solid 3, Killzone 2, FFXIII, GOW3... to top it off it's a bluray player. Plus, the hardware won't die on you, and the system's fans won't overpower the audio off your movies/games. Get off your ass and buy it.

The days of using the justification "well it's a blu-ray player too!" are long gone. You can get a separate Blu-Ray player AND an Xbox 360 (which has many many more games and a much better online service) for less than the cost of a PS3.
#3.6 bob_c_b on 18 May 2009 - 14:00
TCLN Ryster said,
The days of using the justification "well it's a blu-ray player too!" are long gone. You can get a separate Blu-Ray player AND an Xbox 360 (which has many many more games and a much better online service) for less than the cost of a PS3.


No you can't. A 360 plus Live and even a low end BD player are, at best the same price. Sorry, the PS3 is a good value overall.
#4 +Inertia on 17 May 2009 - 19:25
I use facebook to much, but when I saw the title of this article, the first thing I did was look for the "like" button.
#5 Mr Spoon on 17 May 2009 - 19:32
Meh, I am sure their company can deal with a bit of a loss
(2 replies) #6 C_Guy on 17 May 2009 - 21:26
Perhaps when the PS3 is in the later years of its "10 Year Plan" Sony will start to turn things around. Of course, by then, Nintendo and Microsoft will have released their next console already but hey, a 10-year plan for a video game machine sounds brilliant!
#6.1 Glendi on 17 May 2009 - 22:14
Yea, because Sony always released a console when the previous console life ended, right? May I remind you PS2 is still around and it's been a couple of years for PS3 as well?
#6.2 +Smigit on 18 May 2009 - 02:14
My issue with Sony's 10 year plan is it really cannibalizes the initial years of the successor console. Part of me feels Sony would be better off cutting support back to 7 or 8 years. I don't propose they stop support immediatly...but I think they'd be better off to focus on the new machine and get that one going sooner rather than spreading their focus all over the place. I'm sure third parties would still pump out the titles anyway.

I don't see why for instance GOW2 wasn't a PS3 title given it came out close to the PS3's release. That to me seemed like a bit of a missed opportunity right there.
(5 replies) #7 bob_c_b on 17 May 2009 - 23:01
The negative Sony rhetoric is laughable, Sony isn't going anywhere and isn't paticularly evil either and they make some decent products. You may not like what their executives have to say (and honestly who would like that kind of stupidity) but one bad year does not end a dynasty, any more than one bad quarter at MS is some kind of death knell either.
#7.1 +TCLN Ryster on 17 May 2009 - 23:23
Lets not forget the rootkit debacle, when they started putting malware onto their music CDs to restrict and cripple your PC's ability to play/rip music from CD, all without the user's knowledge or consent.

Maybe that doesn't make them evil, but it makes them something FAR away from good.
#7.2 bob_c_b on 17 May 2009 - 23:51
TCLN Ryster said,
Lets not forget the rootkit debacle, when they started putting malware onto their music CDs to restrict and cripple your PC's ability to play/rip music from CD, all without the user's knowledge or consent.

Maybe that doesn't make them evil, but it makes them something FAR away from good.


I don't disagree but they seemed to have learned their lessons. I'm not defending everything they have done, but it appears people are holding them to a much higher standard than they hold other large corporations, the double standard is mostly humorous and grossly ill-informed.
#7.3 virtorio on 18 May 2009 - 06:24
TCLN Ryster said,
Lets not forget the rootkit debacle, when they started putting malware onto their music CDs to restrict and cripple your PC's ability to play/rip music from CD, all without the user's knowledge or consent.

Maybe that doesn't make them evil, but it makes them something FAR away from good.

Sony is a big company. You can't say, for example, Sony Computer Entertainment is bad because Sony BMG made a dumb choice.
#7.4 smithy_dll on 18 May 2009 - 09:23
However you can say Blizzard were bad for scanning computers for pirate software without your knowledge back in the War Craft II Battle.net days.
#7.5 Aquarian on 18 May 2009 - 17:43
I agree.Sony is a decent company in my eyes, they are one of the big pioneers that push the tech forward.

Many corporations have one or two stigmas in their history that when put in a scales pan together with their good deeds in the other pan, usually the latter turn outs to be the weightier one.
#8 solardog on 17 May 2009 - 23:41
Nintendo pwns! WIIIIIIIIIIIIIIIIIIII! Just kidding, but seriously Sony sucks! Xbox pxplodes! PC baby, avoid the noise.
(1 reply) #9 carmatic on 18 May 2009 - 08:16
when a company faces losses, does that mean that its products get cheaper? i hope so...
#9.1 roadwarrior on 18 May 2009 - 13:13
Huh? How would that work? If anything, it would make their products more expensive, since they need to raise the money to make up for the loss.
#10 warr on 19 May 2009 - 01:37
I am not surprised.

if you think Sony is still the old Sony, you are wrong. You should finger count in how many products Sony is a winner.

1. TV. No. Samsung outsells Sony and technology is better than Sony these days. Sony got raped by using Samsung's panel.

2. DVD or Blue ray drives. No. Many companies sell them.

3. Home theater. Just another seller.

4. Game console. Maybe still no 1, but arguable in terms of sales in PS3. PSP is their winner.

5. Phone. way behind Nokia.

6. Cameras and camcorders. well, never the best at all.

So, which is their winner? PSP and PS3 probably.
Sony is just another average company that prices its products higher than most other companies. So, having a loss is validated.
But thanks to all its loyal fans for keeping it afloat these few years by paying the overpriced items for the 'sony' label.

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