GameStop to offer in-store pre-orders for PC game downloads

If you are a PC gamer but still prefer to spend your money on games in stores the old fashioned way, GameStop now has an interesting compromise. The game retailer announced today in a press release that it has started a new program that will let people pre-order downloadable PC games in GameStop's brick and mortar stores. GameStop customers can reserve upcoming PC games with cash, credit, or game trade in credits at its stores and then download the games when they are released from the comfort of their home.

The first PC game offered by GameStop for this new program is the upcoming cyberpunk RPG title Deus Ex: Human Revolution from developer Eidos Montreal and publisher Square Enix. In-store pre-orders for the downloadable game will also get some extras including downloadable versions of the first two Deus Ex games and a free Explosive Mission DLC pack for the third game. GameStop PowerUp Rewards members will also get double points with the Deus Ex: Human Revolution pre-order and be entered into a giveaway where the grand prize winner will get a living room makeover. The game itself will be released on August 23. GameStop will add more games to this program in the coming weeks.

This move represents the latest in GameStop's aggressive stance to sell downloadable games and DLC content in both their stores and via their web sites including their own retail website and the Impulse web site. GameStop acquired the Impulse PC game download service from game developer and publisher Stardock earlier this year.

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11 Comments

xendrome said,
lol wait what.... in-store.. for online downloads.... someone needs to re-think their sales model.

^ This. +∞

xendrome said,
lol wait what.... in-store.. for online downloads.... someone needs to re-think their sales model.

Whats wrong with that? They already do pre-order online downloads they are just adding to it with in-store.

Doli said,

Whats wrong with that? They already do pre-order online downloads they are just adding to it with in-store.


Yea, but leaving your home (where you computer that can download games is) to go to gamestop to preorder your download feels like an odd way to do it, but as people have said below, it's good for people without a credit/debit card or paypal...

In the end I suppose it makes more sense than the normal in-store pre-order, I never got why people would want to go and pick it up in the store (specially like a few I know who doesn't even live in the city where the store is so they have to get there first too) when you can just have it in your mailbox on release-day, often the day before release even...

This sense makes none. Absolutely!

Oh, I get it. They want you to buy the DLC for a game before it comes out and you find out the base game isn't even worth it, let alone the DLC. Clever!

It makes sense because many people don't have access to a credit card/paypal account that they can use online. At least with this they can pay in the store, and download the game at home.

Convenient for those without access to a credit card.

Smart move by GameStop to amalgamate the online and physical store side of their business.

This sounds like a silly idea at first, but when you think about it there are already many retail games that use Steam as DRM, with the included disc being essentially worthless (it contains initial data to reduce download time but is unusable on its own). It makes sense that GameStop would want to leverage Impulse in a similar fashion.

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