Google to launch iTunes competitor as Google Music? Unlikely

TechCrunch is reporting that they've found a Google Music logo, located on Google's very own domain. Because of this, they concluded that Google will likely call their upcoming iTunes competitor by that name.

Just to give everyone some background, last month, at Google I/O, Google previewed their upcoming cloud based Android Market. With the new Market, which will be accessible via any web browser, Google showed off the ability to download music, which in turn, would be pushed, instantly, to whichever of your Android devices you want. Google's very own VP of Engineering, Vic Gundotra, said:

"It's called the Android Marketplace, because it's more than apps. In fact, what we're about to show you is a new category. How about some music?"

Keeping the above statement in mind, please take a look at the screenshots below. These were taken from the Google I/O day 2 keynote. The first shows the layout of the online Android Market, which we know will be called "Market." Check out the circled logo (seems pretty convincing, doesn't it?). The second photo is from the music download demonstration. If you will look, you'll see the same layout being used, as well as the same URL. This would logically mean that they are part of the same system, as Vic Gundotra so eloquently stated. 

Google Market

Google Market - Music

Apple is also rumored to be readying a cloud based iTunes. When Google will get their online Market up and running remains to be seen. Either way, don't expect Google to start fragmenting their own online cloud based music and app store into one thing called the Market, and another called Google Music. It's just not happening. The experience will likely be a single one--the Android Market.

So what is the Google Music logo for? We dont know for sure, but it was likely just sketched up for google.com/music, which is a site used to discover music. Our guess is that Google decided not to use that particular music logo, and never deleted it from their servers. To say that finding a logo called Google Music means that Google will "likely" brand their online music store as such, completely negates what Google's very own VP of Engineering said and showed at Google I/O.

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23 Comments

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I would totally like to see a Google Music... and by this i mean software that has search functionality and is better than itunes, realplayer, winamp, or even windows media player.
they could be so creative and innovative about other features too.
just as long as its not bloatware like the rest of them

Hi everyone. I discovered the logo (see "Thanks Logan R. for the tip." at the bottom of the Tech Crunch article). I want to debunk the theory that this is not the Google Music logo that will be used. Recently, Google did a logo refresh without those ugly bezels and shadows, and the logo that I found is the new version of the Google logo. The refresh was after Google Discover Music was created (the service that plays music in search results), and clearly, this logo was not made for it. Just saying.

Ubuntu One music store was released with cloud integration out of the box in Ubuntu 10.04. Just link it with your Ubuntu One account and every time you buy a song it gets saved to your cloud as well for syncing across all your computers(the ones you set your One account up with anyway. I am glad to see other people doing the same thing with their software (Apple/iTunes). Only bad thing is that Ubuntu One Music store is obviously OS dependent.

If they want to compete with iTunes then they need to offer what iTunes doesn't: a lossless option and a flat-rate monthly/yearly subscription model.

Auzeras said,
I wounder if it has the ability to synch with iPods? they could do it but would apple let them?

Knowing Apple, I doubt that would ever happen.

Jayke Huempfner said,

Knowing Apple, I doubt that would ever happen.

Apple "lets" BlackBerry's sync with iTunes via BlackBerry Desktop Manager. As long as Google builds their own syncing app then Apple can't restrict it. What Palm was doing was something completely different. They were using iPod USB ID's to make iTunes believe it was syncing iPods instead of building their own syncing app.

If this is true, then Google needs to be very careful...

They have started branching into way to many markets. More is not always better in the business world. Sooner or later, something will nip them in the butt and take them down...

Conjor said,
If this is true, then Google needs to be very careful...

They have started branching into way to many markets. More is not always better in the business world. Sooner or later, something will nip them in the butt and take them down...

It's not even so much about too many branches, but how fast they are doing it. Stabilize one thing before adding 6 more.

Conjor said,
If this is true, then Google needs to be very careful...

They have started branching into way to many markets. More is not always better in the business world. Sooner or later, something will nip them in the butt and take them down...

The term is "nip in the bud"

Conjor said,
If this is true, then Google needs to be very careful...

They have started branching into way to many markets. More is not always better in the business world. Sooner or later, something will nip them in the butt and take them down...

Actually, I think building music into the Android market would be a great move for Google, and would increase the commercial appeal of the platform even more.

Xero said,
It's not even so much about too many branches, but how fast they are doing it. Stabilize one thing before adding 6 more.

Agreed. Google releases too many products that just don't seem polished in my opinion. Not to mention they have the best UI design for their products. People in my tech circle joke and say that Google products go through a public beta of a few years. I think that's an image they need to address.

Conjor said,
If this is true, then Google needs to be very careful...

They have started branching into way to many markets. More is not always better in the business world. Sooner or later, something will nip them in the butt and take them down...

I hope something does. Don't need very huge corporations around. It's bad for the world. I would rather have small organizations doing stuff and working together.

Cool.. IF google does offer this.. I would definitely switch over to the Android Platform... We still need an application like itunes from Google.. Wonder when that'll come out!

andrewbares said,
google.com/music kinda sucks.

it would most likely be a sub domain such as mail.google.com or analytics.google.com so this would probably be music.google.com or they might buy their own domain for this. I think IF the did actually release it they'd call it something more creative than "music" apple has the "i" google has android (prehaps aTunes?) but I doubt it will be just music