How Avatar can help push 3D HDTV sales

One of the biggest announces this year at CES2010 was the introduction of many new 3D HDTV sets.  Six of the largest television makers including Panasonic, Sony, Samsung, Mitsubishi, Vizio and LG have all announced new 3D HDTV sets that should debut throughout 2010.

Zpryme, a research-based advisory firm, collected information based on buzz words over the last month about 3D HDTV, Avatar [3D] and CES2010.

"HDTV never had a “killer app” and has consequently taken a decade to gain any real traction—and even then, it’s been largely a result of rapidly falling prices and last year’s switch to digital. Avatar, however, has clearly presented consumers—and the industry at large—with a compelling case for going 3D."
– Alex Perilla-Gayle, Zpryme Director of Consumer Insights

Avatar [3D] was one of the most successful movies of all time, breaking box office records with over $1 billion in sales in 17 days.  Consumers seem to really take to the 3D adventure, a very strong selling point for businesses in 2010 to push their 3D HDTVs and compatible media products.

 

 

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The 3D part is awesome and all i don't really like the use of the goggles like others have said without the goggles it would be awesome.. imo id rather see 4k x 2k streaming content and movies instead of 3d but that's just me

ShiFtedReaLity said,
The 3D part is awesome and all i don't really like the use of the goggles like others have said without the goggles it would be awesome.. imo id rather see 4k x 2k streaming content and movies instead of 3d but that's just me

exactly but this is what's become of the industry these days smallest gimmick to make a buck on.

I don't understand this hype about 3D either. Mostly because I don't think it will compare to the kind of 3d that you get in holograms ala Star Trek.

Even “IF” you could make a 1080p TV into a 3D type TV without losing ANY standard picture quality whatsoever. Why would people pay even $200.00 more for a 3D TV that they “may” use once in a while? All of the 3D technologies that were shown create eye strain after a while (some more than others). When you bottle all of this up with the state of LCD refresh rate problems on many TV sets now, you get a GIANT MESS! I really wonder who actually came up with this fad.

I guess you've never played games in 3D on your monitor.... 3D effects are as good on small screens as on big screens....

ccoltmanm said,
All of this helps the end user. We get more innovation, competition, and choices. No one is forcing you to buy anything.

yea, and it might give non-3d-models a slight price drop.
in the end you really can win, whether you chose to win by adopting or by adopting a 2d-solution.

Glassed Silver:win

I can't stand more than 1h-2h of 3D stuff, my eyes go gaga and I endup with a headache.

Another thing, for the 3D to be effective, it must be life size or bigger. You're never going to have the same effect on your 60" 3D HDTV -VS- big screen theater.

TruckWEB said,
I can't stand more than 1h-2h of 3D stuff, my eyes go gaga and I endup with a headache.

I guess it depends on settings. I can go hours with 3D shutter glasses and feel fine. I guess 3D TV's will be used basically for games first and movies second (due to lack ot 3D movies or programs). Of course resolution must be 1920x1080 (1920x1200) or higher and screen size 24"+.

warr said,
it won't sell until they get rid of the glasses.

soon people will forget about the CES fad.

Most definitely. Get rid of glasses or get rid of "3d" gimmick. I'd put my money on majority dislike 3D then those who genuinely do by way of making it something official or mainstream.

No way would I buy a 3D HDTV now. As previously stated, all you need is a module to watch 3D content with your current tv, and with Avatar, all you need is the glasses, and im sure if a broadcaster did air it as per the cinemas, it would look exactly the same.

I hope it doesn't require glasses considering the following

http://www.markstechnologynews.com/2008/05/phillips-presents-3d-tv-without-glasses.html

Until they make 3D without the stupid glasses I'm not at all for it. Its dumb and only a few things are even made into 3D.

Why are they pushing for people to get a new TV just for 3D? It can be done with a TV now, all we need is an addon module.

Plus, screw HDTV. I do not want to have to make "bring your own goggles" a requirement to watch a movie. Just let it die.

Well said. A huge part of the population, myself included, can't even make out this kind of artificial 3D anyway.

I don't understand why people are even rushing to see Avatar repeatedly anyway and wasting money they can't afford to waste. Take away the eye candy, and it's not all that great a film.

Edited by Voice of Buddy Christ, Jan 19 2010, 11:03am :

Bemani Dog said,
Well said. A huge part of the population, myself included, can't even make out this kind of artificial 3D anyway.

I don't understand why people are even rushing to see Avatar repeatedly anyway and wasting money they can't afford to waste. Take away the eye candy, and it's not all that great a film.


Actually it is, it's a great film. Easily in my top 10 movies of all time, maybe even my top 5 but I haven't decided on that yet. And I didn't watch it in 3D the first time around, so the 3D "eye candy" doesn't apply to my choice.

Bemani Dog said,
I don't understand why people are even rushing to see Avatar repeatedly anyway and wasting money they can't afford to waste. Take away the eye candy, and it's not all that great a film.

Let people make their own choices. I paid extra for the IMAX 3D experience, because I wanted to. I thought it was a good movie, and so did the people I went with, who are not into SciFi.