iPhone users fall for fake iOS 7 'waterproof feature' ad, rage ensues

4chan, which is notorious for its mean pranks, can claim another victory. This time against the more gullible iPhone owners who believed that the recent iOS 7 software update actually waterproofs the device, yes a software update, due to a fake ad circulated by the community.


Note: This is the fake ad.

The ad displayed above, and circulated on social media sites, was created by a 4chan user and claimed "This utilizes emergency shut off of the phone's power supply and corresponding components to prevent any damage dealt to the delicate circuitry". At the bottom of the poster was a promise that "This feature is covered by Apple's warranty policy", as well as a sneaky "Confirmed by Lifehacker" claim.

The bait was then set for people willing to try out the non-existent 'new feature' only to find their iPhones had been irreversibly damaged in the process.


How it all started.

People like @Pretty_Ricky33 who fell for the prank displayed his anger with the following tweet "Whoever said iOS 7 is Waterproof your phone.... F*** You", as well as many others, whose tweets aren't much different from "Pretty Ricky's". Others (like the tweet below) simply admitted defeat and are simply looking for a replacement iPhone.  

It appears that at least one celebrity also got duped by the claims, as pointed out by alwaysonacoffebreak in the comments below:

To clarify, iOS 7 doesn't waterproof your phone, and even if you believed it did, it's always a good idea to check the official site to be sure the claims are true.

Source: The Telegraph | Images: Buzzfeed

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lmaobox said,
You are just jelly, coz you cant afford one. lol!!!

Well I can buy whatever but I'll prefer to buy what I can feel is mine rather than buy what would tell me what to do and how to do it. iSheeps don't even know what they are holding in their hands and love their shepherd who is raising them for mutton. lol. What's funny is that the user is the product not the phone itself.

horlufemi said,

Well I can buy whatever but I'll prefer to buy what I can feel is mine rather than buy what would tell me what to do and how to do it. iSheeps don't even know what they are holding in their hands and love their shepherd who is raising them for mutton. lol. What's funny is that the user is the product not the phone itself.

lol you are arguing with a stranger on the internet, get a life and stop being mad like that

Xilo said,
Sad considering the image clearly says this is a fake ad at the bottom.

Nope. That's neowin's footnote. In nowhere there is a message telling that the ad is fake.

I wonder what they've tested/dropped it in? ive accidentally left my lumia 800 in a jean pocket and put it in the washing machine for 1 1/2 hours, turned it off put it in a towel and left it on the radiator for like 6-8 hours. Still works perfectly. Still worked out of the washing machine perfectly to although the speakers seemed a little water logged!!

Although tbh it doesnt just pertain to the iphone sticking anything electrical/electronic is water isnt exactly a good idea anyway unless it can be submerged

I remember the last scam from 4Chan. Telling people that the iPhone 4,4S and 5 could be wirelessly charged by being put in the Microwave for 30 seconds.

I don't get too sad about dumb people doing dumb things. Seriously, a software update making a phone waterproof? Check those people for brain activity!!

If you are stupid enough to actually believe that a SOFTWARE update will make your iDevice waterproof, you deserve it....

So that's like 4 users out of the 200 thousand who upgraded to iOS 7.

Edited by goofy, Sep 25 2013, 7:26pm :

iOS 7 software update actually waterproofs lol ... there is no question ask we are living the world of smartphone stupid people !!! who agree?

hahahahah im still laughing like a fool over this, I cant believe anyone is that gullible to even think this was remotely true!

Baaaaa! Stupid is as stupid does....

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