iPod Touch owners don't care for OS 3.x

According to a Chitika Research survey, 94.4% of iPhone owners are running OS 3.x. This should come as no surprise, being that OS 3 was a free upgrade for them and provided many welcomed improvements and features. On the other hand, only 55.24% of iPod Touch users are using the latest version on their devices. Why is this the case?

It's interesting to note that these numbers don't even begin to show the magnitude of this lack of adoption. For the past six months, all iPod Touches have shipped with OS 3 pre-installed, yet, OS 3 can only be found on a little more than 50% of the devices. This can be attributed to many factors, one of which is the cost. The upgrade for iPod Touch owners can be either $5 or $10, depending on when they purchased their device. The other problem is that OS 3 doesn't really bring many, must have, improvements to a music and video device, as its big changes are iPhone specific (MMS, push notifications, and tethering).

This could be bad for Apple in the long run, as the 2.x iPod Touch users are unable to take advantage of apps developed for OS 3.x. That means less money for Apple, as well as developers. The iPhone is not the sole market for apps. The company relies on the Touch for much of its app revenue. Apple needs to get more Touch users to adopt the latest version of the OS. To do this, they'll either need to make it free, or add something to it that iPod users can't live without.

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I dont know but dont you guys think that apple is to greedy for money? i mean 1G ipod touch you got a cleaning cloth plus the box was bigger and better and 3G no cleaning cloth and the box well its small. Apple is scrapping off each and every dime off the customers even though they are popular i think they have crossed the limit. Its just my opinion!

The ONLY think it added to the ipod touch, was battery battery life.
They didn't bother fixing the placement of apps (unable to arrange) until after the post 3.0 updates.

I was able to upgrade my itouch to software version 3.1.2 through itunes for free early this week. Guess they are getting generous around xmas time...

Ipod Touch 1G are left out of most features of newest updates in 3.x all the new apps using bluetooth, voice stuff and GPS and whatnot and they also have locking out of 1st gen so can't even install apps like bing... so eh guess time to sell mine soon enough... upside is only simple jailbreaking which even then is getting boring.

Also charging for major firmwares is waste of time why I stopped bothering after first time they tried.

OS 3.x was really slow, especially safari, but I can't live without copy and paste and search

Juski814 said,
I have an iPod Touch and OS 3.x has been good and bad. I love the copy and paste, I can't live without the genius feature, I am happy that wifi doesn't drop randomly requiring a reset to get back; yet Mobile Safari crashes constantly, freezes constantly, and responds horribly even with JavaScript turned off. So its a blessing and a curse for me.

Wifi has started doing that again for me:(

I'm not trying to defend for-pay updates, but 3.0 for the iPod touch added a lot of new features such as copy and paste, Spotlight search, landscape keyboard, p2p multiplayer, etc. which a lot of users had been waiting for.
Would I wish that the update was free? H*** yeah, but I wouldn't say that 3.0 didn't bring a lot of improvements to the device.

It's because half of the iPod Touches in the world are owned by little kids who got them for Christmas or their birthday. They don't have credit cards to pay for the update, and parents don't understand what this $5 or $10 "update" does.

I have an iPod Touch and OS 3.x has been good and bad. I love the copy and paste, I can't live without the genius feature, I am happy that wifi doesn't drop randomly requiring a reset to get back; yet Mobile Safari crashes constantly, freezes constantly, and responds horribly even with JavaScript turned off. So its a blessing and a curse for me.

That's because Apple is fat greedy people. See how Zune always get free updates?

Let's think about the iPhone, you pay a total of ~$700 to Apple during the two years contract. It would be an outrage if Apple didn't provide free updates for iPhone users. After all, I could buy a nice and powerful Windows 7 laptop with that.

most non techies just ignore firmware updates (and even iTunes updates), if unless educated otherwise. iPhone users know the free upgrade gives them more things that they were looking forward to, so they upgraded (c&p).

I illegally update for free anyway- and I have no interest in updating my Touch 1G. It's slow as **** as it is, but does the job... why update?

I haven't upgraded for one simply reason... why waste $5.00? If I had an iTunes gift card, that's what thing. But, there are no features that I would pay for in that upgrade.

Well my last comment was removed. I would in now way pay for any update. Apple thinks they are the 2nd coming to sliced bread. I had an Ipod touch latest generation with the version 3 firmware and got rid of it. Why, Iphone users get the update for free but ipod touch owners have to pay. Plus the device was not all it was portrayed to be. I will go with the Nexus One when it is released. Open source baby!!!!!!!!!!!!!!!!!!!

That's what happens when you charge your customers for a feature that should have been included in the version 1 release!

To be totally honest I wouldn't pay $5-10 for a MP3 player firmware update.

As you say it doesn't really add a lot for iPod touch users so why upgrade? In the future more paid for firmware updates will be released anyway that might actually add something worthwhile for iPod touch users.

Make it free is essential not just for the reasons above, but to step the rise of Android, since Android updates are free it would be a killer feature for Android powered MP3 players.

or add something to it that iPod users can't live without.

Such as FM radio? Doesn't the touch have the hardware required for that?

Chewbob said,
Such as FM radio? Doesn't the touch have the hardware required for that?

It does indeed. And the rumour mill as it always does has moved to suggest the 4.0 firmware will include a radio application for the iPhone 3GS, iPod Touch 2G and iPod Touch 3G. All of which include the FM Receiver hardware which is currently only used for the Nike+ Feature but is fully capable of normal FM Radio functionality.

Again this software thing is just a rumour which means diddly squat in reality but the hardware is there confirmed 100% and they did give the iPod Nano an FM Radio in September 2009 so its quite likely that they would do Radio and that sure would get people to update.

I think the main reason iPod Touch owners don't update is because of the cost involved. I have an iPod Touch and an iPhone 3GS and I did update my iPod Touch to 3.0 Firmware but lets say I um 'Acquired' it. I don't condone doing that though :P