It's cheaper to fly to the USA than buy Adobe CS6 in Australia

Everyone in Australia already knows that they get ripped off purchasing any sort of digital goods locally, and of course there's the inquiry into pricing in the country, but this ridiculous statistic really puts it all in perspective. News.com.au discovered that it's actually cheaper for an Australian to fly to the United States, purchase a copy of Adobe CS6 Master Collection, then fly back, than to actually purchase the software locally.

In Australia, Adobe's Creative Suite 6 Master Collection costs AU$4,344 for a boxed copy, or AU$3,949 for a digital copy which is GST exempt. In the United States, the exact same product will cost you US$2,599, which when currency converted comes in at AU$2,513 - a difference in price of AU$1,831 over the boxed copy (AU$1,436 over digital).

A return flight to Los Angeles costs AU$1,147.58 on Virgin Australia, meaning if you chose to fly to the United States to purchase CS6 Master Collection you would save AU$228 over buying a digital copy locally, and it's a whole AU$684 cheaper than buying a boxed copy. If you are unlucky and forced to pay import tax and duty for the product coming into Australia, the total amount (CS6 + tax/duty + flight) would be AU$4,049, which is still cheaper than buying a boxed copy locally.

The fact that it's cheaper for Australians to fly internationally to purchase a piece of software highlights just how ridiculous software premiums are for those not living in North America. While Adobe did reduce the price of Creative Cloud subscriptions to more closely match the US prices, the price discrepancy in other products still remains.

Source: News.com.au

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Maybe no one consider that Australians don't buy products from these guys in the types of quantities that we in the USA do, which may get us a low price.

I mean lets look at the reverse. A Mercedes, or BMW sold in the country it comes from, is way cheaper than what they sell us here in the USA. In fact its almost double, even tho yes they do add some additional luxury items. But think, if a BMW costed $50k, you think they would use it as a cab? As much as they get in accidents? NO WAY!!!

As a digital download it cost Adobe nothing, other than hosting a server for the purchase to be made. The box copy? I thing $4k is absurd. But again, it cost $2500 retail here...once you add shipping, VAT and whetever else...how much more is it.

I've shipped iPod's to members of my wife's family in the Philippines. The iPod Touch which retails for 299.99, will cost me nearly $400 after all the VAT, duties and taxes are added. Australia is a bit farther away. I would expect a package that costs $2500 would nearly double.

I personally see no difference. As far as the digital downloads? Adobe still has to pay the taxes on each purchase. What's wrong with charging it back to the purchaser?

This is one of a few reasons why software piracy is still in existence.
Australia has always been a successful target of higher pricing than in other countries for similar products and services. Its called jokingly "Australia Tax". Its not funny at all. The solution is to purchase offshore as much as possible , something I practice without regrets for many years now.

ALEX_S said,
This is one of a few reasons why software piracy is still in existence.
Australia has always been a successful target of higher pricing than in other countries for similar products and services. Its called jokingly "Australia Tax". Its not funny at all. The solution is to purchase offshore as much as possible , something I practice without regrets for many years now.
The cost of software has nothing ot do with piracy. Apple and Amazon offers music for less than a buck and people will still rather get it for free if they can. Claiming prices cause piracy is pure bull...we both know that.

I think Adobe is being a bit costly....but lets be far. The MacBook is a upper mid-range spec'd laptop. Yet it cost nearly 3 times in some cases what an identical spec'd laptop would cost. Same for the iMac vs many All-In-Ones. When Apple was still selling the 17" MacBook Pro...I wanted to buy it. But the starting cost was 2499. An HP Envy with the exact same specs was about 1499. But the time I change the options which landed be a faster CPU, 8GB of RAM vs 4GB, dual 750GB HDD's vs one and I also had a better video card and a full HD 3D display, I topped out at $2100. I could have chosen the next fastest CPU and that would have pushed an extra $375 to the cost.

So in retrospect, what is Aussie really complaining about? Apple charges us double where they can. I mean an iPhone only cost them $200 to make...why does it cost $650, 750 and 850 on retail and unlock for $1000? Microsoft doesn't do that here. Neither does Google.

Look at the Galaxy Note 2 vs an iPhone. For $699 retail, the Note is bigger, faster, more versatile than the $1000 unlocked iPhone. An unlock Note 2 will only cost me $899 tops.

I don't understand the big deal. taking a nice flight to the US to buy some software sounds ok to me. you can hang out for a few hours, go to In and Out and then go back. sounds like fun.

The US does this to every country. It signs a free trade agreement and then its companies all break the rules. Anyone here can read up about the agreement and it stipulates that no company on either side of a countries agreement can charge more than they do domestically. Australians are just weak and love the US so much they are too scared to fray friendships and tell big brother to stop taking advantage.

Guess we will be cracking until the digital download congress set prices according to the geographical location of the download which is USA 99% of the time!!

Usually the agreement states it can only be used in the country the license was purchased... so whilst cheaper hardly a "solution".

Also most people using CS probably consider a couple of days round trip as quite time and salary expensive.

Applies a lot with music equipment as well. One DiMarzio guitar pick-up was $189 + $25 shipping in Australia. Cost in the USA $70 but DiMarzio do not allow any stores to ship outside the USA or Canada. Clearly so they can charge whatever they want in other countries. I ordered two picks ups from an online store based in the US, plus a set of 10 strings. Had them shipped to a mate in the US who posted them to me for under $200.

Adobe "Australia" have to make their money somehow. And resellers can only go through them to buy stock to sell.

It's the same with Apple; there is an "Apple Australia Tax". It's cheaper to buy Macs and respective software in the US.

And this is why most people pirate photoshop, i know other stuff is included here but price is still stupidly high. Last time i heard it was like 64% of photoshop installs are pirated.

It's cheaper for the swiss to fly to new york and buy a cs6 master collection and stay 7 days at the hotel (in ny !) than buy it in Switzerland (and we are not all super rich). this is disgusting

Everything in Australia is more expensive than anywhere else in the world. After 7 years here, I'm not used to it yet

It happions on every product in Australia. Like last week I got a digital copy of dead space 3 from ea, in the USA it is $59 but because I'm from Australia it jumped to $79.

Why pirate when Adobe is giving away CS2 on their own website. I know its not the latest and greatest version but it will do just fine for 95+% of the people who pirate it. Not sure if I am allowed to post link to adobe's download webpage but a simple google search gets you there.

Actually with Adobe, it's also significantly more expensive to buy it in Europe. Sure, that's because of logistics, middle men, VAT etc, right? Unfortunately no. Even if you want to buy a digital download version straight from Adobe from their website, there is a big price difference between buying it in the USA "store" vs any European "store" (store just being the respective country's page here).

For example Photoshop CS6 costs 800 euros (700 € without VAT) while the USA store version figures come to about 650 € (520 € without VAT). So why does it cost more to even download the software if you're in Europe? So far Adobe has not given any explanation for this.

Strange I read this exact same story approximately 1 year ago. Just everything is way more expensive down under than it is in the USA, My cousin wanted me to buy him a Macbook in the USA and ship it to him in Australia, at the time it cost $1,100 US and just over $100 to ship it with insurance, He says same thing down under is $3,000. wages are a lot higher, as are taxes. I remember when the wife & I were there, we went to the cinema to see a movie, Feature movie, 2 people with 1 small popcorn and soda cost aprox AU$60.00 , The only thin I found cheaper in Australia than the USA & Canada was Wine! As for Electronics, Clothing & Groceries and Everything in between it's really pricey. I would move down there if it wasn't so expensive.

I always wondered why an Apple product that cost $999 (USD) would cost the SAME numeric value in England (for example) in GB pounds... when the pound is always at least 1.5 times the value of the dollar...

Same goes for Adobe Creative Suite CS6 Master Collection in Norway. With todays currency, the cost of CS6 is $5240 USD, which is a price difference of a massive $2641 USD .

A trip from Oslo - New York (JFK) - Oslo will cost ~782USD, saving you $1859USD

Hey all,
I'm from Aus and understand why it's more expensive - within reason - for retail copies from a bricks and motar store. The minimum wage for an adult in Aus is about $16 per hour, and from what I can gather that's double what happens in many states in the USA. Plus shipping I suppose. I can see maybe 20% premium from a shop.

As for online sales - we are simply ripped off. There's not much I can't get inmported from all over the world for substantially less than here in Aus.

Mick

yup and it's not just adobe products that are more expensive over here most PC hardware costs more here than it would to buy from the US and have it shipped here even with the $ conversion rate being as good as it is at the moment

Athlonite said,
yup and it's not just adobe products that are more expensive over here most PC hardware costs more here than it would to buy from the US and have it shipped here even with the $ conversion rate being as good as it is at the moment

Yes, what i would give to have Newegg available to Australia without the hassles of a third party shipping service

Its funny reading reactions to this, as its knowledge that I take for granted... although Adobe is certainly at the extreme end of the overcharging game.

A digital download of Microsoft Expression Encoder Pro costs $400 in Australia, as opposed to $50 in the USA. Also, buying Skyrim via Steam cost US$90 in Australia but cost US$40 overseas. With Skyrim I ended up having it gifted to me by a friend in Scotland, it cost me AU$38 including the 'little extra' that I paid my friend for his trouble.

By the way, It's not just software. My dad wants to buy a nice boat, its going to cost him way less to fly over to the USA, inspect a few boats, buy one, import the boat into Australia and convert it to Australian safety standards, that will cost less than buying the boat here. A fringe benefit is that he gets to have a holiday/vacation at the same time!

Nashy said,
Yeah, that's why no one over here buys Adobe except professionals.

No one but professionals buys the CS anywhere. Everyone else who has it pirates it.

Over here in NZ with one airline, it would cost $2382.06 there and back ($1203 to get there - $1180 to come back). According to the Adobe NZ site, its the same cost ($3949 for full, and $799 for an upgrade)

I just checked for us, the price is FIVE thousand NZD!! You serious!? $5000 NZD for that shizbang!?

Now I'm no saint, I pirated that software. As a student there's no way I can afford that, and I NEED it for my studies. I bought office once I started earning money and had to use it for my job (fair enough) and I'll do the same with Photoshop, but via the US. That price is MASSIVE I seriously never know it was that bad! $4100 USD for those wondering.

It is real. Why not fly to us, buy it there and visit the us and claim all the crap as a business expense!

It's around 1000 dollars that I've seen.
And I can't tell the difference between that and Paint Shop Pro, which is only 100 dollars.
I've use many releases of both over the years.

Adobe Creative Suite Master Collection is not just Photoshop. It includes 16 industry standard media production programs. If you're using Paint Shop Pro talking crap about Adobe programs you're probably not a very good designer.

Photoshop CS6 Extended
Illustrator CS6
InDesign® CS6
Acrobat® X Pro
Flash® Professional CS6
Flash Builder® 4.6 Premium Edition
Dreamweaver® CS6
Fireworks® CS6
Adobe Premiere® Pro CS6
After Effects® CS6
Adobe Audition® CS6
SpeedGrade™ CS6
Prelude™ CS6
Encore® CS6
Bridge CS6
Media Encoder CS6

Photoshop is the only Adobe product that has some widespread industry application. The rest of these programs are hardly ever used for media production, mainly because feature wise, they come nowhere even close to competition offerings.

gzAsher said,
Photoshop is the only Adobe product that has some widespread industry application. The rest of these programs are hardly ever used for media production, mainly because feature wise, they come nowhere even close to competition offerings.

That's the most ignorant statement I've read in a while. Illustrator is far and away the leading vector program. InDesign is used by a multitude of industries as nothing comes anywhere near it for what it can do. What about Acrobat? Do you use garbage Bluebeam? Dreamweaver and After Effects are the only two I see that have legit competition.

gzAsher said,
Photoshop is the only Adobe product that has some widespread industry application. The rest of these programs are hardly ever used for media production, mainly because feature wise, they come nowhere even close to competition offerings.

Nope.

InDesign, the evolution of PageMaker! Good stuff! Illustrator, so important to the industry it's file format became a standard.

ew2x4 said,

That's the most ignorant statement I've read in a while. Illustrator is far and away the leading vector program. InDesign is used by a multitude of industries as nothing comes anywhere near it for what it can do. What about Acrobat? Do you use garbage Bluebeam? Dreamweaver and After Effects are the only two I see that have legit competition.

Majesticmerc said,
Or just download GIMP or Paint.NET or something...

gimp is not a real alternative, however the latest one is pretty decent.
and paint.net is too incomplete.
However, since they are for free then, we can add those tools for our pipeline. I love paint.net because is slim.

Brony said,

gimp is not a real alternative, however the latest one is pretty decent.
and paint.net is too incomplete.
However, since they are for free then, we can add those tools for our pipeline. I love paint.net because is slim.

Very true, but I bet the vast majority of people who pirate Photoshop could do just as well with GIMP. It's not as feature filled but it's 'good enough' for many.

Regardless, Photoshop may be better than GIMP, but legit is always better than bootlegged, so GIMP wins every time.

Majesticmerc said,
Or just download GIMP or Paint.NET or something...

Seriously these softwares you mentioned are good enough for 99% of the people. remaining would probably can get one through their companies or just get a licence as you use which basically you pay monthly fee of 50 or 60 dollars and use any adobe software as long as you have a valid lincese.

It is high end professional software. This type of software is relatively low volume and used by business' and professionals that use it to make lots of money. It is price accordingly. You can get Student and Government discounts.

People pirate it because they don't want to pay for it, the same reason any software is pirated.

Did you even read the news ???

The point is it's cheaper for autralian to fly to USA and buy the software in USA than buying it in australia.

Not everyone needs Adobe Photoshop. There are alternatives that are cheaper. Having said that, if you are in the field, and will be profiting off of Adobe Photoshop, then save up and buy it.

ccoltmanm said,
Not everyone needs Adobe Photoshop. There are alternatives that are cheaper. Having said that, if you are in the field, and will be profiting off of Adobe Photoshop, then save up and buy it.

That problem is, that it isn't just limited to Adobe products, almost all equipment and software is jacked up down here in Australia in terms of price.

Want to buy a game in Australia? $100, want that same game in the US? $60 (Even after currency conversion)

Same goes for most electronic equipment, over the years, us Aussies get ripped off over and over again.

Goldfire86 said,

That problem is, that it isn't just limited to Adobe products, almost all equipment and software is jacked up down here in Australia in terms of price.

Want to buy a game in Australia? $100, want that same game in the US? $60 (Even after currency conversion)

Same goes for most electronic equipment, over the years, us Aussies get ripped off over and over again.


As said above, minimum wage in AUS is 220+% of that in US.
Offcourse things are more expensive.
Sweden has a higher minimum wage then my country, and their **** is more expensive too. (even though it are the same products)

That works perhaps when we're discussing digital products where the salaries within the distribution network put pressure on local prices, but when we're talking about digital downloads, offered over the exact same servers, this argument is completely void.

Of course when we compare pricing and minimum wages we are only getting half the story. I highly doubt that those on minimum wage are the target market for Adobe products. What are the differences in median wage? Or the wages of those likely to use the product, photographers, graphic artists, etc.

Unless you are of the opinion that they should charge us more because they think we can afford it?

boumboqc said,
No way this can be real.
Why is it so expensive in Australia ?
I don't get it.

We get the uber special tax'd up edition.... So it's 10X better..... For emptying your pockets.

Mainly due to 2 reasons, we are over regulated and more importantly we let them get away with it (we bitch and moan about it but still buy the items in record numbers). Would a company making record profits and having no trouble selling, reduce the price?? I think not.

boumboqc said,
No way this can be real.
Why is it so expensive in Australia ?
I don't get it.

minimum wage is 227% that of the US minimum wage .. at around $16.44 US for a 20 year old and up compared to the US $7.25.. it is their main excuse for higher prices because they have to pay their workers and all their partners in the country so much more..

Im not defending it just giving you what their excuse usually is

Lachlan said,

minimum wage is 227% that of the US minimum wage .. at around $16.44 US for a 20 year old and up compared to the US $7.25.. it is their main excuse for higher prices because they have to pay their workers and all their partners in the country so much more..

Im not defending it just giving you what their excuse usually is

That is a better reason then mine I forgot about the whole minimum wage thing. That makes much more sense then my silly reasons!

Xerxes said,
Mainly due to 2 reasons, we are over regulated...

That makes entirely no sense, how can we be both over regulated AND letting them get away with it? What type of regulation exactly is causing the high prices?

Lachlan said,

minimum wage is 227% that of the US minimum wage .. at around $16.44 US for a 20 year old and up compared to the US $7.25.. it is their main excuse for higher prices because they have to pay their workers and all their partners in the country so much more..

Im not defending it just giving you what their excuse usually is


It's just lame that this logic doesn't go both ways...

For example, in my small piece of the world the minimum wage is at least 227% lower than in US (actually it's around 470% lower, but hey), so shouldn't the software here be a lot cheaper? After all, they would have to pay their workers that much less...

Unfortunately, that's not how it works, and everything is still more expensive here (i get that for hardware, but software really has no reason to be more expansive)...

Lachlan said,

minimum wage is 227% that of the US minimum wage .. at around $16.44 US for a 20 year old and up compared to the US $7.25.. it is their main excuse for higher prices because they have to pay their workers and all their partners in the country so much more..

Im not defending it just giving you what their excuse usually is


Do you think Adobe has a lot of minimum wage workers making their products?

That's a shame, but if any handsome and sweet Aussie guys want to drop by the U.S. to buy CS6, you are welcome to stay at my house!

As an Australian, I can tell you this is VERY real, and has been this way since I can remember software being produced.

Lachlan said,

minimum wage is 227% that of the US minimum wage .. at around $16.44 US for a 20 year old and up compared to the US $7.25.. it is their main excuse for higher prices because they have to pay their workers and all their partners in the country so much more..

Im not defending it just giving you what their excuse usually is

ALL the development and support for Adobe products would be done in the US. They would only have a very small office here for local distribution and marketing. 99% of their employees would be in the US getting paid US wages. The profits generated from product sales in Australia would far outweigh the price discrepancies based on your theory.

Skwerl said,
That's a shame, but if any handsome and sweet Aussie guys want to drop by the U.S. to buy CS6, you are welcome to stay at my house!

Lol, maybe you can pay us with a boxed copy of CS6.