James Bond movie director creates Lenovo Windows 8 video

While Microsoft has already released TV ads for both Windows 8 and their Surface tablet, Lenovo wants to promote their Windows 8 and Windows RT products in their own way. The PC maker has been releasing a number of videos promoting their upcoming PC hybrid and tablet products on their YouTube channel.

The most interesting, and the longest, video is called The Pursuit, a 3:38 clip that showcases the notebook-tablet hybrid IdeaPad Yoga from Lenovo in a mini-spy movie with some impressive stunts and production value. The film was directed by Martin Campbell, who arguably directed two of the best James Bond movies; Goldeneye and Casino Royale. There's also a 31 second cut down version of The Pursuit that's likely made for running on TV.

While not quite as impressive as The Pursuit, Lenovo has also uploaded another story-driven video to promote the Windows 8 based IdeaPad Lynx, its upcoming tablet that has an optional keyboard.

Finally, yet another narrative video has been released showcasing the Lenovo ThinkPad Twist notebook-tablet hybrid. All three videos seem to be linked in terms of the story they want to tell, but the IdeaPad Yoga video is by far the clip that has the most impact.

Via: WindowsITPro.com
Source: Lenovo YouTube page

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18 Comments

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WOW......what fantastic videos, and to think that NONE of those things would be available if Microsoft didn't make the manufacturers look for something different because of surface.
and of course windows 8.

Nice devices for spies. But I just got my licence to kill revoked a few days ago. Now what am I gonna do with them?

ahinson said,
Gimmicky if you ask me. It's like they're pandering to action movie fans, and I find it offensive.

This is sarcasm, amiright?

spudtrooper said,
Is there any rumor of the price on the Lynx?

An eye ¬¬
Anyway, looking forward for the prices, is this or the Samsung Ativ SmartPC Pro

spudtrooper said,
Is there any rumor of the price on the Lynx?

actually we have official prices thanx to The Verge. it is in the $600 ~~ or so range coming in December

I really like the Lynx! This is what I have been waiting for from the new Windows 8 hardware. The OEMs can really bring it if they want to and Lenovo just proved it!

pwgarner said,
I really like the Lynx! This is what I have been waiting for from the new Windows 8 hardware. The OEMs can really bring it if they want to and Lenovo just proved it!

it is like the HP envy x2 or sammy ativ smart pc. simply beautiful. but the Lenovo keyboard dock has the best keyboard.

well, that's a way to do advertise. i actually liked it!
although, i couldn't find those secret agent apps in the windows store..