LG Optimus 7, Windows Phone 7 DLNA feature confirmed

LG have issued a press release announcing that their new phone, the LG Optimus 7, will feature DLNA, the wireless transfer standard that allows devices to share content across a home network. This feature was recently shown off to Engadget, who made a video of the functionality, at this year’s IFA trade show in Berlin, Germany.

The LG Optimus 7 is expected to be announced soon as a Windows Phone 7 device in which Microsoft and LG worked together to bring DLNA functionality to the phone.

Critics of Windows Phone 7 said that due to Microsoft demanding such strict hardware specifications, handset manufacturers would be unable to make their devices unique in the marketplace. However, LG seem to have a found a way to differentiate their devices from other Microsoft partners' devices by bringing the DLNA standard to mobile devices. It will be interesting to see what the other manufactures are planning to add to their devices.

Microsoft have yet to announce when devices will go on sale or what devices will be available at, however the company did announce that the Windows Phone 7 OS was released to manufacturing last week. It is thought that Windows Phone 7 devices will go on sale in Europe in October and North America in November.

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Leonick said,

The group of people you are looking for would be americans, a group of people that is generally very far behind in the mobile world...

I still have a hard time believing people at Engadget have never used a phone with DLNA before... Afaik, almost all Sony Ericssons as well as a lot of Nokia's with WiFi support it!

Leonick said,

The group of people you are looking for would be americans, a group of people that is generally very far behind in the mobile world...

I was trying to be a bit politically correct and not finger point americans but since you mentioned it...yes, i was talking about them!

ManosK said,
I suppose DLNA is promoted as "brand new" technology by the same group of people (Engadget) who similarly think video-calling was an idea of a fruit-branded company?

Like Ambroos said above, Sony Ericsson and Nokia have been offering DLNA enabled handsets for more than two years now.

Nokia introduced it back in January 2008 to be exact (http://pressbulletinboard.nokia.com/tag/dlna/)

It is a brand new tech. For phones made by LG. Which isn't even an American company.

It's just Engadget trying to spin it into something people will actually read. If they labeled their WP7 articles accurately no one would read them because they would all be titled "Feature already available on competitor's phones for years now available on WP7 too"

Kitty Karloso said,
It's just Engadget trying to spin it into something people will actually read. If they labeled their WP7 articles accurately no one would read them because they would all be titled "Feature already available on competitor's phones for years now available on WP7 too"
Same would have been the case with iphone.

JSYOUNG571 said,
Is HTC getting in on The Windows 7 phone? Right now the LG & Samsung phone looks ugly.

Yes, looks like there will be a slider and non slider.

JSYOUNG571 said,
Is HTC getting in on The Windows 7 phone? Right now the LG & Samsung phone looks ugly.

I sure hope so for the sake of Windows Phone 7... If people are going to have to rely on Samsung or LG for their hardware and probably software updates windows phone as a platform is already doomed

Leonick said,

I sure hope so for the sake of Windows Phone 7... If people are going to have to rely on Samsung or LG for their hardware and probably software updates windows phone as a platform is already doomed

Microsoft will deliver software updates directly OTA. Hopefully all the phones will get all updates as soon as they become available.

mad_onion said,

Microsoft will deliver software updates directly OTA. Hopefully all the phones will get all updates as soon as they become available.

Exactly. With larger updates coming from Zune Desktop Software. I'm thrilled that Microsoft took control of the updates. The OEMs and Carriers were handling it VERY poorly.

And I've heard of a number of devices that HTC is allegedly working on. So, I'm sure we'll see them release devices. In fact, HTC is the company I would prefer at this point. Their speakers are worlds better than Samsung and for my next phone I would like to be able to hear people... LOL

Microsoft "stated" that they will deliver updates directly to users. I hope they will but....... thye promised it in the past and never did so this time I will wait and see......

Fritzly said,
Microsoft "stated" that they will deliver updates directly to users. I hope they will but....... thye promised it in the past and never did so this time I will wait and see......

When did they promise this in the past and never did so? They release updates to Windows all the time. XBox gets rather huge updates on a regular basis. If there's one thing Microsoft does do, it's update their software and products...

M_Lyons10 said,

When did they promise this in the past and never did so? They release updates to Windows all the time. XBox gets rather huge updates on a regular basis. If there's one thing Microsoft does do, it's update their software and products...

I am afraid you are wrong my friend. They promised people who had Windows Mobile 6.5 and update to 6.5.3 or 6.5xx. It never happened.

JSYOUNG571 said,

I am afraid you are wrong my friend. They promised people who had Windows Mobile 6.5 and update to 6.5.3 or 6.5xx. It never happened.

When did they actually promise that? It was always up to the manufacturers to deliver updates.

Interesting. So OEM's and carriers will be able to build technologies like this into WP7 as well? That's really interesting (Though might create some confusion)...

M_Lyons10 said,
Interesting. So OEM's and carriers will be able to build technologies like this into WP7 as well? That's really interesting (Though might create some confusion)...

That's the only way for carriers to compete, so yes. They can also write carrier or manufacturer specific applications for WP7.

On the 'Sony Ericsson and Nokia have done this for years' front, thats all well and good but WP7 is in the smartphone catagory (I know Nokia calls their phones smartphones but come on, really?).

This is a first in the circle of android, blackberry, iPhone, WM - OS's that are truly 'smart' (blackberry just about made that list for me - me not like, mainly due to a few sleepless nights early this month sorting a blackberry server express out).

So now we have xBox live, Office, Zune, Market, apps built on silverlight and games on XNA with top notch and free developer tools, OTA updates, totaly new paradigm for the UI, Live services integration and built in syncing/phone finding and DLNA.

Its getting better and better......

Again, people who don't have the knowledge yet they are more than willing to spread false information.

Even if i ignore your comment about Symbian or MeeGo not being a "smartphone" OS and truly "smart", which clearly is not true.

Sony Ericsson has released DLNA enabled handsets two years ago on the Xperia line which used Windows Mobile 6.5.

I was under the impression Nokia's smart phones are not really smart until I used both a N85 and ipod touch and there are glaring differences.
1. For Media, N85 has played all the torrented formats I threw at it. Forget itouch, even my itunes will not recognize these formats.. For music, my mom could use ipod easier, but she could not understand how to use itunes to load songs.. With Nokia, it was as simple as drag and drop / Ctrl C Ctrl V..
2. The most important feature however was SIP.. 90% of all voice communications for the last 18 months used on my N85 have used internet packets not GSM.. Anyone who uses GSM or CDMA on their mobile phones today for voice is IMO still in the stone age.. and Yes, I have wifi at both home and office (places where I spend 90% of my day)
3. I am permanently logged onto skype and fring in my nokia.. With ipod, steve jobs says you can be logged into skype for receiving calls, but you cannot do anything else at the same time.. btw ios 4 multi tasking and multi tasking enabled with jailbreak does not work as desired..
4. and yes upnp is obviously there

Edited by raghavny80, Sep 7 2010, 12:11pm :

I think it would be great if this became a sort of "imposed standard feature". If most of the handheld device makers made their WP7 phones DLNA-certified, then the other companies would eventually follow suit.

What's so... peculiar about this?? I figure DLNA falls into the "there's an app for that" category (based on quick searches on both android market's and itunes app store).
And if it requires you to be within your local network... meh! most people probably have a plethora of devices around to do the job.


i just saw the video of engadget here in this website, http://www.windowsphone7comparison.com. And well it did really is old since wifi media sharing is already old school, especially when I have seen one using a router. Whats amazing about this is its an application with Windows Phone 7. Basically if its an application then it can be easily shared to other windows phone 7 as well, even though it was promoted from LG. That I am not sure but hopefully it would be.

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