LG teases its G3 again in official videos ahead of launch

Will there be anything left to announce when LG formally unveils its new G3 flagship smartphone next week? After weeks and weeks and weeks of leaks, the handset's specs were all but confirmed earlier today, thanks to AnTuTu benchmarks that appear to be the real deal.

Aside from the leaks, though, LG is evidently keen to generate some buzz around its upcoming range-topper too. After LG released its first official teaser video for the phone last week, Android Authority spotted three new videos from the company, posted on a new G3 microsite from LG Korea. 

The first video offers a decent view of the handset as a whole, although it remains unclear whether its bodywork is actually real metal, or – as some have suggested – polycarbonate with a special metal-effect finish. If it's the latter, it looks pretty convincing from what we've seen so far. 

In the second video, the company reconfirms that the device will have a Quad HD (a resolution of 2560x1440) display. As earlier leaks revealed, this will be a 5.5-inch IPS LCD, with pixel density of 538ppi.

The CEO of Huawei Mobile recently claimed that Quad HD screens on mobile phones are "a stupid thing", adding: "Your eyes totally cannot identify between Full HD and 2K on a smartphone. You can't distinguish the difference, so it's totally nonsense." Evidently, LG has a somewhat different perspective on things. 

The final video is all about the camera, and seems to gel with the many rumours that the G3's rear shooter will get a laser autofocus system, which should improve low-light performance considerably. 

The LG G3 will get its official launch on May 27 at an event in London, and Neowin will be there, so stay tuned!

Source: Android Authority | videos via LG Korea

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