The European online display advertising market will grow at a 12 per cent compound annual growth rate during the next five years, kicking off with 12.5 per cent growth to around €793m in 2003. Research from analyst Forrester forecasts that the European display ad market - defined as banner ads, sponsorships, slotting fees, interstitials and rich media - will nearly double to almost €1.4bn in 2005.
A number of factors will drive this growth, including increased broadband penetration, education efforts and simpler metrics, according to Forrester. "Across Europe, online display advertising will make up one and a half per cent of all advertising by 2008," said Forrester senior analyst Rebecca Jennings. "A few large territories still dominate the market, although all countries will enjoy compound annual growth rates in excess of nine per cent. "Continued steady increases in broadband penetration, and positive overall advertising market growth, will combine to push online advertising to an average two per cent of all advertising in these markets."
Jennings added that other marketing tools like search, email, and classified ads will also drive the growth of digital marketing. "These elements are likely to grow as fast as, if not faster than, online display ads," she said. Forrester predicted that ease-of-use advances, like standard ad formats, are likely to make multi-site or cross-country campaigns simpler and entice novice advertisers online.
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News source: vnunet
A number of factors will drive this growth, including increased broadband penetration, education efforts and simpler metrics, according to Forrester. "Across Europe, online display advertising will make up one and a half per cent of all advertising by 2008," said Forrester senior analyst Rebecca Jennings. "A few large territories still dominate the market, although all countries will enjoy compound annual growth rates in excess of nine per cent. "Continued steady increases in broadband penetration, and positive overall advertising market growth, will combine to push online advertising to an average two per cent of all advertising in these markets."
Jennings added that other marketing tools like search, email, and classified ads will also drive the growth of digital marketing. "These elements are likely to grow as fast as, if not faster than, online display ads," she said. Forrester predicted that ease-of-use advances, like standard ad formats, are likely to make multi-site or cross-country campaigns simpler and entice novice advertisers online.
View: The full story News source: vnunet
Changes and Updates for 4.8
• A new eBay pane has been added
• A new Dictionary pane has been added
• A new Quote pane has been added
• New custom image panes have been added
• An alarm has been added to the clock pane
• A calendar and clock display has been added to the new expanded part of the clock pane
• Alerts have been added to the calendar pane
• A clipboard pane that supports standard text and rich text has been added
• The weather channel feed has been repaired
• The stock watcher has been repaired
• The appearance of the weather channel and web search have been improved
• The appearance and functionality of the command line pane has been improved
• The volume control now has a context menu for accessing volume settings
• Bugs related to the bar not positioning itself when the screen resolution changes or the taskbar repositioning have been resolved
• Bugs related to the bar not hiding itself when a full screen app is detected have been resolved
• Control buttons and the option for continuous scrolling have been added to the news ticker
• An option to display the Mother Board Monitor display's temperatures in Fahrenheit has been added
Fixes for v0.981
• The network monitor on the Adv System Monitor has been repaired
• The BBC Weather pane expanding bug has been fixed
• The custom image pane bugs have been repaired
• The eBay pane has been fixed
• The pane maximize bug has been fixed
• The taskbar button right click bug has been fixed
• The font for dates and times can now be changed in config.exe if they are not displayed correctly
• The media players have been improved
• There is now an option to display the alarm settings by double clicking, and the calendar by single clicking for the clock pane
• Several visual enhancements have been made, including fading button effects and new themes.
* No pop-ups/pop-unders/pop-tarts or anything else that opens unrequested windows.
* No sound. It's my soundcard, they need to stay out of it.
* No more stupid "punch the monkey and win" games.
* Avoid animated gifs, gratituous flash, etc.
* Maintain a reasonable size.
Anything else is asking to be sent to /dev/null.
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