Google is looking at taking its online advertising program into print. The Internet search leader, which draws the bulk of its revenue from online advertising, said it has bought advertising space in PC Magazine, only to turn around and resell the space to some online clients who place Web ads with Google.

"Google is testing a program to place ads from our advertising network into U.S. print publications," Google spokesman Michael Mayzel said. "This limited test is part of Google's continuing effort to develop new ways to provide effective and useful advertising to advertisers, publishers and users," he said.

News source: Reuters

Changelog:

Winamp 5.1 Surround Edition

  • New: CodingTechnologies AACPlus encoder!
    The MP3 Killer!
    Awesome at low bitrates too!
  • New: Grand Prize Winner of the Internet Surround Music Project!
    KAJE - Hey Buddy (featuring Afrika Bambaataa)
  • New: SHOUTcast Wire - A Media RSS Browser and Subscription Service
  • New: Predixis Smart Playlist Generator
    (Mix your tracks based on what they sound like!)
  • New: AOL Radio featuring (((XM))) Free Sampler!
  • New: CD Ripping now available at 8x in free version!
  • New: Microsoft WMA encoder
  • New: Over 200 new Milkdrop presets!
  • Update: in_vorbis now returns bitrate in getextendedfileinfo
  • Fixed: WMA stuttery playback
  • Fixed: out_ds copy button on status tab now works all the time
  • Fixed: Much improved ripping and playback with Sonic engine
  • Fixed: Video window now resizable regardless of Sidecar
  • Fixed: Length of long mp3's now reported properly
  • Fixed: Silent install switch now works properly
  • Fixed: Simultaneous CD Playback and Ripping

    Thanks to Coffeee for changelog


There are 10 additional comments
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(1 reply) Quote this comment Reply to this comment #1 Posted by m0rph on 01 Sep 2005 - 17:49
Lemme guess.... they scan the article next to the ad to identify its context and hence deliver a relevant ad?
Quote this comment #1.1 Posted by xpgeek on 02 Sep 2005 - 00:08
That'd be funny
(3 replies) Quote this comment Reply to this comment #2 Posted by Makeshift Hammer on 01 Sep 2005 - 18:03
It would be fun if they created ads by using a number of words and a number of sites at a time. "Click here to buy wooden macosx banana software at a reduced price of 8 goats and a hammer."
Quote this comment #2.1 Posted by Porp on 01 Sep 2005 - 18:43
What?
Quote this comment #2.2 Posted by neufuse on 01 Sep 2005 - 19:44
you haven't seen some of the wierd ads google gives have you?

like

"Buy windows vista at discount time dollars"

or

"Get XBOX 360 Moon for free person"

Quote this comment #2.3 Posted by Echelon Left on 01 Sep 2005 - 20:16
I don't see ads. I use Firefox with the Adblock, FiltersetG, and CustomiseGoogle extensions.
No stupid Google ads for me.
Quote this comment Reply to this comment #3 Posted by Ivand on 01 Sep 2005 - 20:11
Google is going global now.. Its nice to see them expand to other ways than the internet
Quote this comment Reply to this comment #4 Posted by mswarts on 01 Sep 2005 - 21:38
Google won't make much money on this, but it's a good move to mitigate their bad image with small businesses
Quote this comment Reply to this comment #5 Posted by Richardo on 01 Sep 2005 - 22:13
They're just turning into one big advertising agency with deep roots in the internet advertising business. Its not just about being a search engine anymore.
Quote this comment Reply to this comment #6 Posted by Echelon Left on 02 Sep 2005 - 00:33
I see where this is going.
Coming Soon: Google Print.
Can't find the page you were looking for in your favorite magazine? No problem: Just google for it!
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